---
title: "Bitly vs QR Code Generator: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Bitly or QR Code Generator? Compare estimated monthly branded-search demand and Share of Search inside the Link shortener and QR code tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bitly-vs-qr-code-generator"
publisher: "Brandwave"
---

# Bitly vs QR Code Generator: Which is more popular by branded search in New Zealand?

Which is more popular in search, Bitly or QR Code Generator? Compare estimated monthly branded-search demand and Share of Search inside the Link shortener and QR code tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bitly and QR Code Generator
- **Competitive set**: Link shortener and QR code tools
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Bitly Share of Search**: 30.3%
- **QR Code Generator Share of Search**: 18.3%

## Which is more popular in search, Bitly or QR Code Generator?

- In August 2026, Bitly had more branded searches than QR Code Generator among link shortener and QR code tools in New Zealand. Bitly was estimated to have 2.1K branded searches compared to QR Code Generator’s 1.3K, and held a 30.3% Share of Search versus QR Code Generator’s 18.3%.
- The lead changed hands 2 times in the 11 months ending August 2026: QR Code Generator took it in May 2026, Bitly took it in August 2026.
- Across the 11 months ending August 2026, Bitly’s estimated Share of Search among link shortener and QR code tools in New Zealand moved from 49.5% to 30.3%, and its estimated monthly branded searches moved from 2.6K to 2.1K.
- Across the 11 months ending August 2026, QR Code Generator’s estimated Share of Search among link shortener and QR code tools in New Zealand moved from 1.9% to 18.3%, and its estimated monthly branded searches moved from 100 to 1.3K.

## How did search popularity change for New Zealand link shortener and QR code tools in August 2026?

- In August 2026, Bitly overtook QR Code Generator to rank 2nd among link shortener and QR code tools in New Zealand, at 30.3%.
- In August 2026, QR Code Generator lost estimated Share of Search among link shortener and QR code tools in New Zealand, from 26.2% to 18.3%.

## Month by month

| Month | Bitly estimated searches | Bitly Share of Search | Bitly rank | QR Code Generator estimated searches | QR Code Generator Share of Search | QR Code Generator rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.6K | 49.5% | 1 | 100 | 1.9% | 5 |
| Nov 2025 | 2.2K | 44.8% | 1 | 200 | 4.1% | 4 |
| Dec 2025 | 1.2K | 39.5% | 1 | 70 | 2.4% | 5 |
| Jan 2026 | 1.8K | 45.8% | 1 | 110 | 2.8% | 5 |
| Feb 2026 | 2.1K | 38.4% | 1 | 860 | 15.4% | 3 |
| Mar 2026 | 2.3K | 35.3% | 1 | 1.3K | 20% | 3 |
| Apr 2026 | 2.4K | 38.5% | 1 | 1.4K | 23.3% | 3 |
| May 2026 | 3.7K | 33.5% | 2 | 3.9K | 35.8% | 1 |
| Jun 2026 | 2.4K | 18.6% | 3 | 6K | 47.4% | 1 |
| Jul 2026 | 1.9K | 22.4% | 3 | 2.3K | 26.2% | 2 |
| Aug 2026 | 2.1K | 30.3% | 2 | 1.3K | 18.3% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bitly’s and QR Code Generator’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bitly**: Measured on the search terms “bitly”, “bitly com”, “bitly link”, “bitly link shortener”, “bitly near me”, “bitly nz” and “bitly short url”, summed into one figure.
- **QR Code Generator**: Measured on the search terms “monkey qr code generator”, “qr code generator com”, “qr code generator pro”, “qrcode monkey free qr code generator” and “qrcode monkey qr code generator”, summed into one figure.

- [Bitly profile](/demand/nz/brands/bitly)
- [QR Code Generator profile](/demand/nz/brands/qr-code-generator)
- [All link shortener and QR code tools in New Zealand](/demand/nz/categories/nz-link-and-qr-tools): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bitly or QR Code Generator?

In August 2026, Bitly had more branded searches than QR Code Generator among link shortener and QR code tools in New Zealand. Bitly was estimated to have 2.1K branded searches compared to QR Code Generator’s 1.3K, and held a 30.3% Share of Search versus QR Code Generator’s 18.3%.

## Cite this page

Brandwave. "Bitly vs QR Code Generator: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bitly-vs-qr-code-generator

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bitly-vs-qr-code-generator. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
