--- title: "Bio-Oil vs CeraVe: Which is searched more in New Zealand?" description: "Is Bio-Oil or CeraVe more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Body care brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/bio-oil-vs-cerave" publisher: "Brandwave" --- # Bio-Oil vs CeraVe: Which is searched more in New Zealand? Is Bio-Oil or CeraVe more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Body care brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bio-Oil and CeraVe - **Competitive set**: Body care brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Bio-Oil Share of Search**: 11.1% - **CeraVe Share of Search**: 15.1% ## Is Bio-Oil or CeraVe more popular in search? - In September 2026, CeraVe had more branded searches than Bio-Oil among body care brands in New Zealand. CeraVe had about 5,540 branded searches, while Bio-Oil had 4,060. CeraVe made up 15.1% of all body care brand searches we track, and Bio-Oil accounted for 11.1%. - CeraVe was ahead of Bio-Oil in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bio-Oil’s share of searches among body care brands in New Zealand moved from 11.2% to 11.1%, and its estimated monthly branded searches moved from 3.2K to 4.1K. - Across the 12 months ending September 2026, CeraVe’s share of searches among body care brands in New Zealand moved from 19.2% to 15.1%, and its estimated monthly branded searches held steady at 5.5K. ## Top body care brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, CeraVe was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bio-Oil did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Aveeno | 1st | 2 of 3 | 0 of 2 | 2 of 5 | | CeraVe | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Trilogy | 3rd | 0 of 3 | 1 of 2 | 1 of 5 | | Essano | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Palmer's | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | Vaseline | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Bio-Oil | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about body care brands - Asked ChatGPT "Which body care brand should I buy in New Zealand?": 1. Aveeno, 2. Essano, 3. CeraVe - Asked ChatGPT "What are the best body care brands in New Zealand?": 1. Essano - Asked ChatGPT "What's the best body care brand in New Zealand for dry skin?": 1. CeraVe, 2. Aveeno - Searched Google, AI Overview "best body lotion": 1. Palmer's - Searched Google, AI Overview "body oil nz": 1. Trilogy, 2. Palmer's Not named in any answer: Vaseline and Bio-Oil. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand body care brands in September 2026? - In September 2026, Bio-Oil gained share of searches among body care brands in New Zealand, from 8.4% to 11.1%. - In September 2026, CeraVe lost share of searches among body care brands in New Zealand, from 16.7% to 15.1%. ## Month by month | Month | Bio-Oil estimated searches | Bio-Oil Share of Search | Bio-Oil rank | CeraVe estimated searches | CeraVe Share of Search | CeraVe rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.2K | 11.2% | 4 | 5.5K | 19.2% | 3 | | Nov 2025 | 3.9K | 13.5% | 4 | 5.5K | 19.2% | 3 | | Dec 2025 | 3.2K | 11.8% | 4 | 5.5K | 20.3% | 3 | | Jan 2026 | 3.2K | 11.4% | 4 | 6.7K | 23.8% | 2 | | Feb 2026 | 2.6K | 11.1% | 4 | 5.5K | 23.2% | 2 | | Mar 2026 | 3.2K | 11.9% | 4 | 5.5K | 20.5% | 3 | | Apr 2026 | 3.2K | 12.3% | 4 | 5.5K | 21% | 2 | | May 2026 | 3.4K | 11.5% | 5 | 6.7K | 22.5% | 2 | | Jun 2026 | 3.3K | 11.2% | 4 | 6.7K | 23% | 2 | | Jul 2026 | 3.3K | 9.8% | 4 | 6.7K | 20% | 3 | | Aug 2026 | 3.4K | 8.4% | 4 | 6.7K | 16.7% | 3 | | Sep 2026 | 4.1K | 11.1% | 4 | 5.5K | 15.1% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Bio-Oil’s and CeraVe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bio-Oil**: Measured on the search terms “bio oil”, “bio oil gel”, “bio oil moisturiser”, “bio oil natura”, “bio oil pregnancy”, “biooil”, “biooil body lotion” and “skincare bio oil”, summed into one figure. - **CeraVe**: Measured on the search terms “cerave” and “cerave serum”, summed into one figure. - [Bio-Oil profile](/demand/nz/brands/bio-oil) - [CeraVe profile](/demand/nz/brands/cerave) - [All body care brands in New Zealand](/demand/nz/categories/nz-body-care-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bio-Oil or CeraVe more popular in search? In September 2026, CeraVe had more branded searches than Bio-Oil among body care brands in New Zealand. CeraVe had about 5,540 branded searches, while Bio-Oil had 4,060. CeraVe made up 15.1% of all body care brand searches we track, and Bio-Oil accounted for 11.1%. ## Cite this page Brandwave. "Bio-Oil vs CeraVe: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bio-oil-vs-cerave This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bio-oil-vs-cerave. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.