---
title: "Bin Inn vs Raeward Fresh: Which is searched more in New Zealand?"
description: "Is Bin Inn or Raeward Fresh more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Specialty grocers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bin-inn-vs-raeward-fresh"
publisher: "Brandwave"
---

# Bin Inn vs Raeward Fresh: Which is searched more in New Zealand?

Is Bin Inn or Raeward Fresh more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Specialty grocers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bin Inn and Raeward Fresh
- **Competitive set**: Specialty grocers
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Bin Inn Share of Search**: 23.7%
- **Raeward Fresh Share of Search**: 0.63%

## Is Bin Inn or Raeward Fresh more popular in search?

- In September 2026, Bin Inn had more branded searches than Raeward Fresh among specialty grocers in New Zealand. Bin Inn had about 12,100 branded searches, while Raeward Fresh had 320. Bin Inn made up 23.7% of all specialty grocer searches we track, and Raeward Fresh accounted for 0.63%.
- Bin Inn was ahead of Raeward Fresh in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bin Inn’s share of searches among specialty grocers in New Zealand moved from 24.1% to 23.7%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
- Across the 12 months ending September 2026, Raeward Fresh’s share of searches among specialty grocers in New Zealand moved from 1.6% to 0.63%, and its estimated monthly branded searches moved from 1K to 320.

## Top specialty grocers in ChatGPT and Google AI Overviews

In three ChatGPT questions, Bin Inn was mentioned in two out of three: in two of the three ChatGPT answers. Raeward Fresh did not appear in any of the three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Farro | 1st | 2 of 3 | 2 of 3 |
| Bin Inn | 2nd | 2 of 3 | 2 of 3 |
| Moore Wilson's | 3rd | 2 of 3 | 2 of 3 |
| Commonsense Organics | 4th | 2 of 3 | 2 of 3 |
| Raeward Fresh | Not ranked | 0 of 3 | 0 of 3 |
| Nosh | Not ranked | 0 of 3 | 0 of 3 |
| Huckleberry | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about specialty grocers

- Asked ChatGPT "Which specialty grocer should I shop at in New Zealand?": 1. Farro, 2. Bin Inn, 3. Moore Wilson's
- Asked ChatGPT "What are the best specialty grocers in New Zealand?": 1. Farro, 2. Moore Wilson's, 3. Bin Inn, 4. Commonsense Organics
- Asked ChatGPT "What's the best specialty grocer in New Zealand for organic groceries?": 1. Commonsense Organics

Not named in any answer: Raeward Fresh, Nosh and Huckleberry.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand specialty grocers in September 2026?

- Estimated monthly branded searches for Raeward Fresh in New Zealand fell 68% over 12 measured months, from 1K to 320 in September 2026.
- Estimated monthly branded searches for Bin Inn in New Zealand fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

## Month by month

| Month | Bin Inn estimated searches | Bin Inn Share of Search | Bin Inn rank | Raeward Fresh estimated searches | Raeward Fresh Share of Search | Raeward Fresh rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 14.8K | 24.1% | 3 | 1K | 1.6% | 5 |
| Nov 2025 | 14.8K | 22.2% | 3 | 1K | 1.5% | 5 |
| Dec 2025 | 18.1K | 17.7% | 3 | 1K | 0.98% | 5 |
| Jan 2026 | 14.8K | 24.8% | 2 | 880 | 1.5% | 5 |
| Feb 2026 | 12.1K | 21.7% | 3 | 720 | 1.3% | 5 |
| Mar 2026 | 14.8K | 25.2% | 2 | 720 | 1.2% | 5 |
| Apr 2026 | 14.8K | 23.9% | 3 | 590 | 0.95% | 5 |
| May 2026 | 14.8K | 25.3% | 2 | 390 | 0.67% | 5 |
| Jun 2026 | 12.1K | 24% | 2 | 320 | 0.64% | 5 |
| Jul 2026 | 12.1K | 22% | 3 | 390 | 0.71% | 5 |
| Aug 2026 | 12.1K | 23.5% | 2 | 320 | 0.62% | 5 |
| Sep 2026 | 12.1K | 23.7% | 2 | 320 | 0.63% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bin Inn’s and Raeward Fresh’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bin Inn**: Measured on the search term “bininn”.
- **Raeward Fresh**: Measured on the search terms “raeward fresh” and “raewardfresh”, summed into one figure.

- [Bin Inn profile](/demand/nz/brands/bin-inn)
- [Raeward Fresh profile](/demand/nz/brands/raeward-fresh)
- [All specialty grocers in New Zealand](/demand/nz/categories/nz-specialty-grocers): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bin Inn or Raeward Fresh more popular in search?

In September 2026, Bin Inn had more branded searches than Raeward Fresh among specialty grocers in New Zealand. Bin Inn had about 12,100 branded searches, while Raeward Fresh had 320. Bin Inn made up 23.7% of all specialty grocer searches we track, and Raeward Fresh accounted for 0.63%.

## Cite this page

Brandwave. "Bin Inn vs Raeward Fresh: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bin-inn-vs-raeward-fresh

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bin-inn-vs-raeward-fresh. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
