--- title: "Bin Inn vs Huckleberry: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Bin Inn or Huckleberry? Compare estimated monthly branded-search demand and Share of Search inside the Bulk and organic food stores set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/bin-inn-vs-huckleberry" publisher: "Brandwave" --- # Bin Inn vs Huckleberry: Which is more popular by branded search in New Zealand? Which is more popular in search, Bin Inn or Huckleberry? Compare estimated monthly branded-search demand and Share of Search inside the Bulk and organic food stores set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bin Inn and Huckleberry - **Competitive set**: Bulk and organic food stores - **Market**: New Zealand - **Month measured**: Aug 2026 - **Bin Inn Share of Search**: 31.1% - **Huckleberry Share of Search**: 0.61% ## Which is more popular in search, Bin Inn or Huckleberry? - In August 2026, Bin Inn had more branded searches than Huckleberry among bulk and organic food stores in New Zealand. Bin Inn was estimated to have 14.4K branded searches compared to Huckleberry’s 280, and held a 31.1% Share of Search versus Huckleberry’s 0.61%. - Bin Inn was ahead of Huckleberry in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Bin Inn’s estimated Share of Search among bulk and organic food stores in New Zealand moved from 34.3% to 31.1%, and its estimated monthly branded searches moved from 17K to 14.4K. - Across the 11 months ending August 2026, Huckleberry’s estimated Share of Search among bulk and organic food stores in New Zealand moved from 0.69% to 0.61%, and its estimated monthly branded searches moved from 340 to 280. ## How did search popularity change for New Zealand bulk and organic food stores in August 2026? - Estimated monthly branded searches for Huckleberry in New Zealand fell 17.6% over 11 measured months, from 340 to 280 in August 2026. - Estimated monthly branded searches for Bin Inn in New Zealand fell 15.5% over 11 measured months, from 17K to 14.4K in August 2026. ## Month by month | Month | Bin Inn estimated searches | Bin Inn Share of Search | Bin Inn rank | Huckleberry estimated searches | Huckleberry Share of Search | Huckleberry rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 17K | 34.3% | 2 | 340 | 0.69% | 4 | | Nov 2025 | 16.9K | 30.5% | 2 | 330 | 0.6% | 4 | | Dec 2025 | 20.5K | 23.5% | 2 | 330 | 0.38% | 4 | | Jan 2026 | 17.3K | 33.3% | 2 | 330 | 0.64% | 4 | | Feb 2026 | 14.2K | 29.8% | 2 | 310 | 0.65% | 4 | | Mar 2026 | 17.8K | 34.9% | 2 | 360 | 0.71% | 4 | | Apr 2026 | 17.7K | 34.8% | 2 | 350 | 0.69% | 4 | | May 2026 | 17.7K | 34.8% | 2 | 340 | 0.67% | 4 | | Jun 2026 | 14.5K | 32.6% | 2 | 250 | 0.56% | 4 | | Jul 2026 | 14.4K | 30.9% | 2 | 280 | 0.6% | 4 | | Aug 2026 | 14.4K | 31.1% | 2 | 280 | 0.61% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Bin Inn’s and Huckleberry’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bin Inn**: Measured on the search terms “bin inn near me”, “bin inn nz”, “bin inn online”, “bin inn online shopping”, “bin inn shop online”, “bininn”, “bininn co nz”, “bininn near me”, “bininn nz” and “brewers yeast bin inn”, summed into one figure. - **Huckleberry**: Measured on the search terms “huckleberry app”, “huckleberry grocery”, “huckleberry near me”, “huckleberry nz”, “huckleberry organic”, “huckleberry sleep” and “huckleberry store”, summed into one figure. - [Bin Inn profile](/demand/nz/brands/bin-inn) - [Huckleberry profile](/demand/nz/brands/huckleberry) - [All bulk and organic food stores in New Zealand](/demand/nz/categories/nz-bulk-food-stores): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Bin Inn or Huckleberry? In August 2026, Bin Inn had more branded searches than Huckleberry among bulk and organic food stores in New Zealand. Bin Inn was estimated to have 14.4K branded searches compared to Huckleberry’s 280, and held a 31.1% Share of Search versus Huckleberry’s 0.61%. ## Cite this page Brandwave. "Bin Inn vs Huckleberry: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bin-inn-vs-huckleberry This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bin-inn-vs-huckleberry. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.