--- title: "Billi vs Puretec: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Billi or Puretec? Compare estimated monthly branded-search demand and Share of Search inside the Water filter brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/billi-vs-puretec" publisher: "Brandwave" --- # Billi vs Puretec: Which is more popular by branded search in New Zealand? Which is more popular in search, Billi or Puretec? Compare estimated monthly branded-search demand and Share of Search inside the Water filter brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Billi and Puretec - **Competitive set**: Water filter brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Billi Share of Search**: 2.2% - **Puretec Share of Search**: 27.2% ## Which is more popular in search, Billi or Puretec? - In August 2026, Puretec had more branded searches than Billi among water filter brands in New Zealand. Puretec was estimated to have 3.2K branded searches compared to Billi’s 250, and held a 27.2% Share of Search versus Billi’s 2.2%. - Puretec was ahead of Billi in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Billi’s estimated Share of Search among water filter brands in New Zealand moved from 2.4% to 2.2%, and its estimated monthly branded searches moved from 260 to 250. - Across the 11 months ending August 2026, Puretec’s estimated Share of Search among water filter brands in New Zealand moved from 29.9% to 27.2%, and its estimated monthly branded searches held steady at 3.2K. ## How did search popularity change for New Zealand water filter brands in August 2026? - In August 2026, Puretec gained estimated Share of Search among water filter brands in New Zealand, from 24.9% to 27.2%. - In August 2026, Billi gained estimated Share of Search among water filter brands in New Zealand, from 1.6% to 2.2%. ## Month by month | Month | Billi estimated searches | Billi Share of Search | Billi rank | Puretec estimated searches | Puretec Share of Search | Puretec rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 260 | 2.4% | 4 | 3.2K | 29.9% | 2 | | Nov 2025 | 250 | 2.2% | 4 | 3.2K | 27.9% | 2 | | Dec 2025 | 180 | 1.7% | 4 | 3K | 29% | 2 | | Jan 2026 | 230 | 2% | 4 | 3.3K | 29% | 2 | | Feb 2026 | 220 | 2% | 4 | 3K | 26.9% | 2 | | Mar 2026 | 260 | 2.2% | 4 | 3.3K | 28.6% | 2 | | Apr 2026 | 260 | 2.3% | 4 | 3K | 26.8% | 2 | | May 2026 | 260 | 2.3% | 4 | 3.1K | 27.7% | 2 | | Jun 2026 | 250 | 2.1% | 4 | 3.1K | 25.9% | 2 | | Jul 2026 | 200 | 1.6% | 4 | 3.1K | 24.9% | 2 | | Aug 2026 | 250 | 2.2% | 4 | 3.2K | 27.2% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Billi’s and Puretec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Billi**: Measured on the search terms “billi tap”, “billi water” and “billi water filter”, summed into one figure. - **Puretec**: Measured on the search terms “puretec”, “puretec co nz”, “puretec filter cartridges”, “puretec filters”, “puretec g9”, “puretec hybrid g9”, “puretec il149q”, “puretec in149c”, “puretec near me”, “puretec new zealand”, “puretec nz”, “puretec shower filter”, “puretec water filter”, “puretec water filter replacement”, “puretec wh2 55”, “puretec wh2 60”, “puretec x7 r”, “puretec x7 r replacement cartridge”, “puretec z1 r”, “puretec z6”, “puretec z6 r”, “puretec z7” and “puretec z7 r”, summed into one figure. - [Billi profile](/demand/nz/brands/billi) - [Puretec profile](/demand/nz/brands/puretec) - [All water filter brands in New Zealand](/demand/nz/categories/nz-water-filter-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Billi or Puretec? In August 2026, Puretec had more branded searches than Billi among water filter brands in New Zealand. Puretec was estimated to have 3.2K branded searches compared to Billi’s 250, and held a 27.2% Share of Search versus Billi’s 2.2%. ## Cite this page Brandwave. "Billi vs Puretec: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/billi-vs-puretec This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/billi-vs-puretec. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.