--- title: "B:HIVE vs Spaces: Which is more popular in New Zealand?" description: "Is B:HIVE or Spaces more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Coworking spaces set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/bhive-vs-spaces" publisher: "Brandwave" --- # B:HIVE vs Spaces: Which is more popular in New Zealand? Is B:HIVE or Spaces more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Coworking spaces set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: B:HIVE and Spaces - **Competitive set**: Coworking spaces - **Market**: New Zealand - **Month measured**: Oct 2026 - **B:HIVE Share of Search**: 10.3% - **Spaces Share of Search**: 0.47% ## Is B:HIVE or Spaces more popular in search? - In October 2026, B:HIVE had more branded searches than Spaces among coworking spaces in New Zealand. B:HIVE had about 220 branded searches, while Spaces had 10. B:HIVE made up 10.3% of all coworking space searches we track, and Spaces accounted for 0.47%. - B:HIVE was ahead of Spaces in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, B:HIVE’s share of searches among coworking spaces in New Zealand moved from 14.7% to 10.3%, and its estimated monthly branded searches moved from 330 to 220. - Across the 12 months ending October 2026, Spaces’ share of searches among coworking spaces in New Zealand moved from 0.45% to 0.47%, and its estimated monthly branded searches held steady at 10. ## Top coworking spaces in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, B:HIVE was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Spaces was mentioned in one out of four: not in any of the three ChatGPT answers, but in the Google AI Overview. B:HIVE was listed before Spaces in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | GridAKL | 1st | 2 of 3 | 0 of 1 | 2 of 4 | | The Workshop | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Precinct Flex | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | B:HIVE | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Regus | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | BizDojo | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Generator | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Spaces | Not ranked | 0 of 3 | 1 of 1 | 1 of 4 | ## Every AI answer about coworking spaces - Asked ChatGPT "Which coworking space should I join in New Zealand?": 1. GridAKL, 2. The Workshop - Asked ChatGPT "What are the best coworking spaces in New Zealand?": 1. GridAKL, 2. The Workshop, 3. Precinct Flex, 4. B:HIVE - Asked ChatGPT "What's the best coworking space in New Zealand for a flexible office?": 1. Precinct Flex, 2. The Workshop, 3. B:HIVE - Searched Google, AI Overview "flexible office space": 1. Spaces Not named in any answer: Regus, BizDojo and Generator. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand coworking spaces in October 2026? - In October 2026, B:HIVE lost share of searches among coworking spaces in New Zealand, from 10.8% to 10.3%. ## How has branded search for B:HIVE and Spaces changed in New Zealand over the last 12 months? | Month | B:HIVE estimated searches | B:HIVE Share of Search | B:HIVE rank | Spaces estimated searches | Spaces Share of Search | Spaces rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 330 | 14.7% | 3 | 10 | 0.45% | 8 | | Dec 2025 | 190 | 14% | 3 | 10 | 0.74% | 8 | | Jan 2026 | 210 | 12.2% | 3 | 10 | 0.58% | 8 | | Feb 2026 | 260 | 12.1% | 3 | 10 | 0.47% | 8 | | Mar 2026 | 370 | 15.3% | 4 | 10 | 0.41% | 8 | | Apr 2026 | 210 | 11% | 4 | 10 | 0.52% | 8 | | May 2026 | 310 | 14.8% | 4 | 10 | 0.48% | 8 | | Jun 2026 | 260 | 12.7% | 4 | 10 | 0.49% | 8 | | Jul 2026 | 190 | 9.7% | 4 | 10 | 0.51% | 8 | | Aug 2026 | 240 | 11.8% | 4 | 10 | 0.49% | 8 | | Sep 2026 | 210 | 10.8% | 4 | 10 | 0.52% | 8 | | Oct 2026 | 220 | 10.3% | 4 | 10 | 0.47% | 8 | ## How are B:HIVE’s and Spaces’ branded searches counted? Brandwave collects information about searches that people make online using B:HIVE’s and Spaces’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **B:HIVE**: Measured on the search terms “b hive smales farm” and “bhive”, summed into one figure. - **Spaces**: Measured on the search term “spaces office space”. - [B:HIVE profile](/demand/nz/brands/bhive) - [Spaces profile](/demand/nz/brands/spaces) - [All coworking spaces in New Zealand](/demand/nz/categories/nz-coworking-spaces): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is B:HIVE or Spaces more popular in search? In October 2026, B:HIVE had more branded searches than Spaces among coworking spaces in New Zealand. B:HIVE had about 220 branded searches, while Spaces had 10. B:HIVE made up 10.3% of all coworking space searches we track, and Spaces accounted for 0.47%. ## Cite this page Brandwave. "B:HIVE vs Spaces: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/bhive-vs-spaces This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bhive-vs-spaces. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.