---
title: "BHI Finance vs Cambridge Insurance Brokers: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, BHI Finance or Cambridge Insurance Brokers? Compare estimated monthly branded-search demand and Share of Search inside the Cambridge insurance brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bhi-finance-vs-cambridge-insurance-brokers"
publisher: "Brandwave"
---

# BHI Finance vs Cambridge Insurance Brokers: Which is more popular by branded search in New Zealand?

Which is more popular in search, BHI Finance or Cambridge Insurance Brokers? Compare estimated monthly branded-search demand and Share of Search inside the Cambridge insurance brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: BHI Finance and Cambridge Insurance Brokers
- **Competitive set**: Cambridge insurance brokers
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **BHI Finance Share of Search**: 16.7%
- **Cambridge Insurance Brokers Share of Search**: 0%

## Which is more popular in search, BHI Finance or Cambridge Insurance Brokers?

- In August 2026, BHI Finance had more branded searches than Cambridge Insurance Brokers among cambridge insurance brokers in New Zealand. BHI Finance was estimated to have 10 branded searches compared to Cambridge Insurance Brokers’ 0, and held a 16.7% Share of Search versus Cambridge Insurance Brokers’ 0%.
- The lead changed hands 4 times in the 11 months ending August 2026: Cambridge Insurance Brokers took it in December 2025, BHI Finance took it in January 2026, Cambridge Insurance Brokers took it in March 2026, BHI Finance took it in April 2026.
- Across the 11 months ending August 2026, BHI Finance’s estimated Share of Search among cambridge insurance brokers in New Zealand moved from 25% to 16.7%, and its estimated monthly branded searches held steady at 10.
- Across the 11 months ending August 2026, Cambridge Insurance Brokers’ estimated Share of Search among cambridge insurance brokers in New Zealand held steady at 0%, and its estimated monthly branded searches held steady at 0.

## How did search popularity change for New Zealand cambridge insurance brokers in August 2026?

- In August 2026, Argyle Insurance overtook BHI Finance to rank 3rd among cambridge insurance brokers in New Zealand, at 16.7%.
- In August 2026, BHI Finance lost estimated Share of Search among cambridge insurance brokers in New Zealand, from 20% to 16.7%.

## Month by month

| Month | BHI Finance estimated searches | BHI Finance Share of Search | BHI Finance rank | Cambridge Insurance Brokers estimated searches | Cambridge Insurance Brokers Share of Search | Cambridge Insurance Brokers rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10 | 25% | 3 | 0 | 0% | 5 |
| Nov 2025 | 10 | 33.3% | 2 | 0 | 0% | 5 |
| Dec 2025 | 0 | 0% | 5 | 10 | 33.3% | 2 |
| Jan 2026 | 10 | 25% | 2 | 0 | 0% | 5 |
| Feb 2026 | 10 | 20% | 3 | 0 | 0% | 5 |
| Mar 2026 | 0 | 0% | 5 | 10 | 14.3% | 4 |
| Apr 2026 | 10 | 20% | 3 | 0 | 0% | 5 |
| May 2026 | 10 | 16.7% | 3 | 10 | 16.7% | 4 |
| Jun 2026 | 10 | 14.3% | 3 | 0 | 0% | 5 |
| Jul 2026 | 10 | 20% | 3 | 0 | 0% | 5 |
| Aug 2026 | 10 | 16.7% | 4 | 0 | 0% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using BHI Finance’s and Cambridge Insurance Brokers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **BHI Finance**: Measured on the search term “bhi finance”.
- **Cambridge Insurance Brokers**: Measured on the search term “cambridge insurance brokers nz”.

- [BHI Finance profile](/demand/nz/brands/bhi-finance)
- [Cambridge Insurance Brokers profile](/demand/nz/brands/cambridge-insurance-brokers)
- [All cambridge insurance brokers in New Zealand](/demand/nz/categories/nz-cambridge-insurance-brokers): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, BHI Finance or Cambridge Insurance Brokers?

In August 2026, BHI Finance had more branded searches than Cambridge Insurance Brokers among cambridge insurance brokers in New Zealand. BHI Finance was estimated to have 10 branded searches compared to Cambridge Insurance Brokers’ 0, and held a 16.7% Share of Search versus Cambridge Insurance Brokers’ 0%.

## Cite this page

Brandwave. "BHI Finance vs Cambridge Insurance Brokers: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bhi-finance-vs-cambridge-insurance-brokers

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bhi-finance-vs-cambridge-insurance-brokers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
