--- title: "Beth Shan vs Terry Longley & Son: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Beth Shan or Terry Longley & Son? Compare estimated monthly branded-search demand and Share of Search inside the Hawkes Bay funeral directors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/beth-shan-vs-terry-longley-and-son" publisher: "Brandwave" --- # Beth Shan vs Terry Longley & Son: Which is more popular by branded search in New Zealand? Which is more popular in search, Beth Shan or Terry Longley & Son? Compare estimated monthly branded-search demand and Share of Search inside the Hawkes Bay funeral directors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Beth Shan and Terry Longley & Son - **Competitive set**: Hawkes Bay funeral directors - **Market**: New Zealand - **Month measured**: Aug 2026 - **Beth Shan Share of Search**: 47.5% - **Terry Longley & Son Share of Search**: 4.6% ## Which is more popular in search, Beth Shan or Terry Longley & Son? - In August 2026, Beth Shan had more branded searches than Terry Longley & Son among hawkes bay funeral directors in New Zealand. Beth Shan was estimated to have 1.4K branded searches compared to Terry Longley & Son’s 140, and held a 47.5% Share of Search versus Terry Longley & Son’s 4.6%. - Beth Shan was ahead of Terry Longley & Son in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Beth Shan’s estimated Share of Search among hawkes bay funeral directors in New Zealand moved from 54.8% to 47.5%, and its estimated monthly branded searches moved from 1.5K to 1.4K. - Across the 11 months ending August 2026, Terry Longley & Son’s estimated Share of Search among hawkes bay funeral directors in New Zealand moved from 5.5% to 4.6%, and its estimated monthly branded searches moved from 150 to 140. ## How did search popularity change for New Zealand hawkes bay funeral directors in August 2026? - In August 2026, Beth Shan lost estimated Share of Search among hawkes bay funeral directors in New Zealand, from 52.6% to 47.5%. - In August 2026, Terry Longley & Son lost estimated Share of Search among hawkes bay funeral directors in New Zealand, from 8.7% to 4.6%. ## Month by month | Month | Beth Shan estimated searches | Beth Shan Share of Search | Beth Shan rank | Terry Longley & Son estimated searches | Terry Longley & Son Share of Search | Terry Longley & Son rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.5K | 54.8% | 1 | 150 | 5.5% | 4 | | Nov 2025 | 1.2K | 54.7% | 1 | 100 | 4.4% | 4 | | Dec 2025 | 1.4K | 58.4% | 1 | 80 | 3.4% | 4 | | Jan 2026 | 1.9K | 61.5% | 1 | 60 | 2% | 4 | | Feb 2026 | 1.2K | 42.4% | 2 | 80 | 2.9% | 4 | | Mar 2026 | 1.4K | 50.9% | 1 | 80 | 2.9% | 4 | | Apr 2026 | 1.4K | 54.2% | 1 | 100 | 4% | 4 | | May 2026 | 1.5K | 58% | 1 | 140 | 5.3% | 4 | | Jun 2026 | 1.2K | 48.6% | 1 | 220 | 8.8% | 4 | | Jul 2026 | 1.6K | 52.6% | 1 | 270 | 8.7% | 4 | | Aug 2026 | 1.4K | 47.5% | 1 | 140 | 4.6% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Beth Shan’s and Terry Longley & Son’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Beth Shan**: Measured on the search terms “beth shan”, “beth shan funeral”, “beth shan funerals hastings”, “beth shan funerals napier”, “beth shan hastings”, “beth shan near me”, “beth-shan”, “beth-shan hastings” and “bethshan”, summed into one figure. - **Terry Longley & Son**: Measured on the search terms “terry longley & son” and “terry longley and son”, summed into one figure. - [Beth Shan profile](/demand/nz/brands/beth-shan) - [Terry Longley & Son profile](/demand/nz/brands/terry-longley-and-son) - [All hawkes bay funeral directors in New Zealand](/demand/nz/categories/nz-hawkes-bay-funeral-directors): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Beth Shan or Terry Longley & Son? In August 2026, Beth Shan had more branded searches than Terry Longley & Son among hawkes bay funeral directors in New Zealand. Beth Shan was estimated to have 1.4K branded searches compared to Terry Longley & Son’s 140, and held a 47.5% Share of Search versus Terry Longley & Son’s 4.6%. ## Cite this page Brandwave. "Beth Shan vs Terry Longley & Son: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/beth-shan-vs-terry-longley-and-son This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/beth-shan-vs-terry-longley-and-son. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.