---
title: "Beth Shan vs Dunstalls: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Beth Shan or Dunstalls? Compare estimated monthly branded-search demand and Share of Search inside the Hawkes Bay funeral directors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/beth-shan-vs-dunstalls"
publisher: "Brandwave"
---

# Beth Shan vs Dunstalls: Which is more popular by branded search in New Zealand?

Which is more popular in search, Beth Shan or Dunstalls? Compare estimated monthly branded-search demand and Share of Search inside the Hawkes Bay funeral directors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Beth Shan and Dunstalls
- **Competitive set**: Hawkes Bay funeral directors
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Beth Shan Share of Search**: 47.5%
- **Dunstalls Share of Search**: 30.7%

## Which is more popular in search, Beth Shan or Dunstalls?

- In August 2026, Beth Shan had more branded searches than Dunstalls among hawkes bay funeral directors in New Zealand. Beth Shan was estimated to have 1.4K branded searches compared to Dunstalls’ 930, and held a 47.5% Share of Search versus Dunstalls’ 30.7%.
- The lead changed hands 2 times in the 11 months ending August 2026: Dunstalls took it in February 2026, Beth Shan took it in March 2026.
- Across the 11 months ending August 2026, Beth Shan’s estimated Share of Search among hawkes bay funeral directors in New Zealand moved from 54.8% to 47.5%, and its estimated monthly branded searches moved from 1.5K to 1.4K.
- Across the 11 months ending August 2026, Dunstalls’ estimated Share of Search among hawkes bay funeral directors in New Zealand moved from 27.2% to 30.7%, and its estimated monthly branded searches moved from 740 to 930.

## How did search popularity change for New Zealand hawkes bay funeral directors in August 2026?

- In August 2026, Dunstalls gained estimated Share of Search among hawkes bay funeral directors in New Zealand, from 29.8% to 30.7%.
- In August 2026, Beth Shan lost estimated Share of Search among hawkes bay funeral directors in New Zealand, from 52.6% to 47.5%.

## Month by month

| Month | Beth Shan estimated searches | Beth Shan Share of Search | Beth Shan rank | Dunstalls estimated searches | Dunstalls Share of Search | Dunstalls rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.5K | 54.8% | 1 | 740 | 27.2% | 2 |
| Nov 2025 | 1.2K | 54.7% | 1 | 580 | 25.8% | 2 |
| Dec 2025 | 1.4K | 58.4% | 1 | 610 | 26.2% | 2 |
| Jan 2026 | 1.9K | 61.5% | 1 | 760 | 25.2% | 2 |
| Feb 2026 | 1.2K | 42.4% | 2 | 1.2K | 44.6% | 1 |
| Mar 2026 | 1.4K | 50.9% | 1 | 840 | 30.8% | 2 |
| Apr 2026 | 1.4K | 54.2% | 1 | 830 | 33.1% | 2 |
| May 2026 | 1.5K | 58% | 1 | 680 | 26% | 2 |
| Jun 2026 | 1.2K | 48.6% | 1 | 840 | 33.7% | 2 |
| Jul 2026 | 1.6K | 52.6% | 1 | 930 | 29.8% | 2 |
| Aug 2026 | 1.4K | 47.5% | 1 | 930 | 30.7% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Beth Shan’s and Dunstalls’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Beth Shan**: Measured on the search terms “beth shan”, “beth shan funeral”, “beth shan funerals hastings”, “beth shan funerals napier”, “beth shan hastings”, “beth shan near me”, “beth-shan”, “beth-shan hastings” and “bethshan”, summed into one figure.
- **Dunstalls**: Measured on the search terms “dunstall's funeral services”, “dunstall’s funeral services”, “dunstall's funeral services napier”, “dunstall’s funeral services napier”, “dunstalls”, “dunstalls co nz”, “dunstalls funeral”, “dunstalls funeral directors”, “dunstalls funeral home”, “dunstalls funeral services”, “dunstalls funeral services napier” and “dunstalls.co.nz”, summed into one figure.

- [Beth Shan profile](/demand/nz/brands/beth-shan)
- [Dunstalls profile](/demand/nz/brands/dunstalls)
- [All hawkes bay funeral directors in New Zealand](/demand/nz/categories/nz-hawkes-bay-funeral-directors): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Beth Shan or Dunstalls?

In August 2026, Beth Shan had more branded searches than Dunstalls among hawkes bay funeral directors in New Zealand. Beth Shan was estimated to have 1.4K branded searches compared to Dunstalls’ 930, and held a 47.5% Share of Search versus Dunstalls’ 30.7%.

## Cite this page

Brandwave. "Beth Shan vs Dunstalls: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/beth-shan-vs-dunstalls

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/beth-shan-vs-dunstalls. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
