---
title: "BePure vs Healtheries: Which is searched more in New Zealand?"
description: "Is BePure or Healtheries more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Supplement brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bepure-vs-healtheries"
publisher: "Brandwave"
---

# BePure vs Healtheries: Which is searched more in New Zealand?

Is BePure or Healtheries more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Supplement brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: BePure and Healtheries
- **Competitive set**: Supplement brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **BePure Share of Search**: 15.8%
- **Healtheries Share of Search**: 21.9%

## Is BePure or Healtheries more popular in search?

- In September 2026, Healtheries had more branded searches than BePure among supplement brands in New Zealand. Healtheries had about 4,010 branded searches, while BePure had 2,900. Healtheries made up 21.9% of all supplement brand searches we track, and BePure accounted for 15.8%.
- The lead changed hands 3 times in the 12 months ending September 2026: Healtheries took it in December 2025, BePure took it in June 2026, Healtheries took it in July 2026.
- Across the 12 months ending September 2026, BePure’s share of searches among supplement brands in New Zealand moved from 19.6% to 15.8%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending September 2026, Healtheries’ share of searches among supplement brands in New Zealand moved from 17.2% to 21.9%, and its estimated monthly branded searches moved from 3.2K to 4K.

## Top supplement brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BePure was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Healtheries was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. BePure was listed before Healtheries in two out of three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Clinicians | 1st | 2 of 3 | 0 of 2 | 2 of 5 |
| BePure | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Go Healthy | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Healtheries | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Swisse | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Blackmores | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Kiwiherb | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Good Health | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Thompson's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Nature's Way | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about supplement brands

- Asked ChatGPT "Which supplement brand should I buy in New Zealand?": named none of the brands we track
- Asked ChatGPT "What are the best supplement brands in New Zealand?": 1. Clinicians, 2. Go Healthy, 3. Healtheries, 4. BePure
- Asked ChatGPT "What's the best supplement brand in New Zealand for daily health support?": 1. Clinicians, 2. Go Healthy, 3. BePure
- Searched Google, AI Overview "best supplements": named none of the brands we track
- Searched Google, AI Overview "multivitamins nz": 1. BePure, 2. Swisse, 3. Healtheries

Not named in any answer: Blackmores, Kiwiherb, Good Health, Thompson's and Nature's Way.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand supplement brands in September 2026?

- In September 2026, Healtheries gained share of searches among supplement brands in New Zealand, from 21% to 21.9%.
- In September 2026, BePure gained share of searches among supplement brands in New Zealand, from 15% to 15.8%.

## Month by month

| Month | BePure estimated searches | BePure Share of Search | BePure rank | Healtheries estimated searches | Healtheries Share of Search | Healtheries rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.6K | 19.6% | 1 | 3.2K | 17.2% | 2 |
| Nov 2025 | 4.4K | 24.3% | 1 | 3K | 16.7% | 2 |
| Dec 2025 | 2.4K | 17.7% | 2 | 2.5K | 18.4% | 1 |
| Jan 2026 | 2.9K | 18% | 2 | 3.3K | 20.2% | 1 |
| Feb 2026 | 2.9K | 18.8% | 2 | 3.1K | 20.3% | 1 |
| Mar 2026 | 2.9K | 15.9% | 2 | 3.7K | 20.4% | 1 |
| Apr 2026 | 2.9K | 16.9% | 2 | 3.7K | 21.5% | 1 |
| May 2026 | 3.6K | 19.1% | 1 | 3.6K | 19.1% | 2 |
| Jun 2026 | 3.6K | 19.4% | 1 | 3.5K | 19.1% | 2 |
| Jul 2026 | 2.9K | 16.6% | 2 | 3.4K | 19.2% | 1 |
| Aug 2026 | 2.9K | 15% | 2 | 4.1K | 21% | 1 |
| Sep 2026 | 2.9K | 15.8% | 2 | 4K | 21.9% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using BePure’s and Healtheries’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **BePure**: Measured on the search term “bepure”.
- **Healtheries**: Measured on the search terms “healtheries”, “healtheries almond oil”, “healtheries boost”, “healtheries collagen”, “healtheries fish oil”, “healtheries iron”, “healtheries iron fizz”, “healtheries magnesium”, “healtheries magnesium 150mg”, “healtheries magnesium 400mg”, “healtheries milk biscuits”, “healtheries milk bites”, “healtheries multivitamin”, “healtheries probiotic”, “healtheries supplements”, “healtheries vit c”, “healtheries vitamins”, “healtheries vitaplan” and “healtheries zinc”, summed into one figure.

- [BePure profile](/demand/nz/brands/bepure)
- [Healtheries profile](/demand/nz/brands/healtheries)
- [All supplement brands in New Zealand](/demand/nz/categories/nz-supplement-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is BePure or Healtheries more popular in search?

In September 2026, Healtheries had more branded searches than BePure among supplement brands in New Zealand. Healtheries had about 4,010 branded searches, while BePure had 2,900. Healtheries made up 21.9% of all supplement brand searches we track, and BePure accounted for 15.8%.

## Cite this page

Brandwave. "BePure vs Healtheries: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bepure-vs-healtheries

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bepure-vs-healtheries. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
