---
title: "Bento Ninja vs OXO: Which is searched more in New Zealand?"
description: "Is Bento Ninja or OXO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tea infuser brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bento-ninja-vs-oxo"
publisher: "Brandwave"
---

# Bento Ninja vs OXO: Which is searched more in New Zealand?

Is Bento Ninja or OXO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tea infuser brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bento Ninja and OXO
- **Competitive set**: Tea infuser brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Bento Ninja Share of Search**: 0.84%
- **OXO Share of Search**: 1%

## Is Bento Ninja or OXO more popular in search?

- In September 2026, OXO had more branded searches than Bento Ninja among tea infuser brands in New Zealand. OXO had about 170 branded searches, while Bento Ninja had 140. OXO made up 1% of all tea infuser brand searches we track, and Bento Ninja accounted for 0.84%.
- The lead changed hands 2 times in the 12 months ending September 2026: Bento Ninja took it in November 2025, OXO took it in March 2026.
- Across the 12 months ending September 2026, Bento Ninja’s share of searches among tea infuser brands in New Zealand moved from 0.59% to 0.84%, and its estimated monthly branded searches held steady at 140.
- Across the 12 months ending September 2026, OXO’s share of searches among tea infuser brands in New Zealand moved from 0.71% to 1%, and its estimated monthly branded searches held steady at 170.

## Top tea infuser brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bento Ninja was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. OXO was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bento Ninja was listed before OXO in two out of three answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Webster’s Tea | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Bento Ninja | 2nd | 1 of 3 | 2 of 2 | 3 of 5 |
| t leaf T | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| OXO | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| T2 | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Frank Green | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bodum | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about tea infuser brands

- Asked ChatGPT "Which tea infuser brand should I buy in New Zealand?": 1. OXO, 2. T2, 3. Webster’s Tea
- Asked ChatGPT "What are the best tea infuser brands in New Zealand?": 1. Webster’s Tea, 2. t leaf T, 3. Bento Ninja
- Asked ChatGPT "What's the best tea infuser brand in New Zealand for loose leaf tea?": 1. Webster’s Tea, 2. t leaf T
- Searched Google, AI Overview "tea infuser nz": 1. Bento Ninja, 2. Webster’s Tea
- Searched Google, AI Overview "loose leaf infuser": 1. Bento Ninja, 2. Webster’s Tea

Not named in any answer: Frank Green and Bodum.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand tea infuser brands in September 2026?

Neither Bento Ninja nor OXO moved beyond provider rounding among tea infuser brands in Sep 2026.

## Month by month

| Month | Bento Ninja estimated searches | Bento Ninja Share of Search | Bento Ninja rank | OXO estimated searches | OXO Share of Search | OXO rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 140 | 0.59% | 7 | 170 | 0.71% | 6 |
| Nov 2025 | 320 | 0.9% | 6 | 140 | 0.4% | 7 |
| Dec 2025 | 210 | 0.58% | 6 | 210 | 0.58% | 7 |
| Jan 2026 | 260 | 1.1% | 6 | 260 | 1.1% | 7 |
| Feb 2026 | 170 | 0.91% | 6 | 170 | 0.91% | 7 |
| Mar 2026 | 140 | 0.73% | 7 | 210 | 1.1% | 6 |
| Apr 2026 | 170 | 1% | 7 | 210 | 1.3% | 6 |
| May 2026 | 170 | 0.87% | 6 | 170 | 0.87% | 7 |
| Jun 2026 | 140 | 0.83% | 7 | 170 | 1% | 6 |
| Jul 2026 | 110 | 0.66% | 7 | 170 | 1% | 6 |
| Aug 2026 | 110 | 0.48% | 7 | 210 | 0.92% | 6 |
| Sep 2026 | 140 | 0.84% | 7 | 170 | 1% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bento Ninja’s and OXO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bento Ninja**: Measured on the search term “bento ninja”.
- **OXO**: Measured on the search term “oxo good grips”.

- [Bento Ninja profile](/demand/nz/brands/bento-ninja)
- [OXO profile](/demand/nz/brands/oxo)
- [All tea infuser brands in New Zealand](/demand/nz/categories/nz-tea-infuser-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bento Ninja or OXO more popular in search?

In September 2026, OXO had more branded searches than Bento Ninja among tea infuser brands in New Zealand. OXO had about 170 branded searches, while Bento Ninja had 140. OXO made up 1% of all tea infuser brand searches we track, and Bento Ninja accounted for 0.84%.

## Cite this page

Brandwave. "Bento Ninja vs OXO: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bento-ninja-vs-oxo

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bento-ninja-vs-oxo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
