--- title: "Bentley & Co vs Planr: Which is more popular in New Zealand?" description: "Is Bentley & Co or Planr more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Planning consultancies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/bentley-and-co-vs-planr" publisher: "Brandwave" --- # Bentley & Co vs Planr: Which is more popular in New Zealand? Is Bentley & Co or Planr more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Planning consultancies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bentley & Co and Planr - **Competitive set**: Planning consultancies - **Market**: New Zealand - **Month measured**: Oct 2026 - **Bentley & Co Share of Search**: 1.9% - **Planr Share of Search**: 8.1% ## Is Bentley & Co or Planr more popular in search? - In October 2026, Planr had more branded searches than Bentley & Co among planning consultancies in New Zealand. Planr had about 170 branded searches, while Bentley & Co had 40. Planr made up 8.1% of all planning consultancy searches we track, and Bentley & Co accounted for 1.9%. - The lead changed hands once in the 12 months ending October 2026: Planr took it in August 2026. - Across the 12 months ending October 2026, Bentley & Co’s share of searches among planning consultancies in New Zealand moved from 3.9% to 1.9%, and its estimated monthly branded searches moved from 80 to 40. - Across the 12 months ending October 2026, Planr’s share of searches among planning consultancies in New Zealand moved from 1.5% to 8.1%, and its estimated monthly branded searches moved from 30 to 170. ## Top planning consultancies in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Planr was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bentley & Co did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Planz Consultants | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | Barker & Associates | 2nd | 1 of 3 | 1 of 2 | 2 of 5 | | Planning Focus | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | CoLab Planning | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Boffa Miskell | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Planr | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Mitchell Daysh | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Bentley & Co | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about planning consultancies - Asked ChatGPT "Which planning consultancy should I hire in New Zealand?": 1. Planz Consultants, 2. CoLab Planning, 3. Planr - Asked ChatGPT "What are the best planning consultancies in New Zealand?": 1. Barker & Associates, 2. Boffa Miskell, 3. Planning Focus, 4. CoLab Planning, 5. Mitchell Daysh - Asked ChatGPT "What's the best planning consultancy in New Zealand for a property project?": 1. Planz Consultants, 2. Planning Focus, 3. Planr - Searched Google, AI Overview "property planning consultants": 1. Planz Consultants, 2. Barker & Associates - Searched Google, AI Overview "planning consultancies nz": 1. Planz Consultants Not named in any answer: Bentley & Co. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand planning consultancies in October 2026? - In October 2026, Planr overtook Barker & Associates and CoLab Planning to rank 3rd among planning consultancies in New Zealand, with 8.1% of the searches. - In October 2026, Bentley & Co lost share of searches among planning consultancies in New Zealand, from 2.8% to 1.9%. ## How has branded search for Bentley & Co and Planr changed in New Zealand over the last 12 months? | Month | Bentley & Co estimated searches | Bentley & Co Share of Search | Bentley & Co rank | Planr estimated searches | Planr Share of Search | Planr rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 80 | 3.9% | 5 | 30 | 1.5% | 8 | | Dec 2025 | 40 | 2.7% | 6 | 30 | 2% | 8 | | Jan 2026 | 40 | 2.4% | 6 | 20 | 1.2% | 8 | | Feb 2026 | 40 | 2.1% | 6 | 20 | 1% | 8 | | Mar 2026 | 60 | 2.4% | 6 | 20 | 0.81% | 8 | | Apr 2026 | 50 | 2.9% | 6 | 20 | 1.2% | 8 | | May 2026 | 50 | 2.3% | 6 | 20 | 0.93% | 8 | | Jun 2026 | 70 | 3.5% | 5 | 50 | 2.5% | 7 | | Jul 2026 | 50 | 2.4% | 6 | 40 | 1.9% | 7 | | Aug 2026 | 60 | 2.8% | 7 | 70 | 3.2% | 6 | | Sep 2026 | 60 | 2.8% | 7 | 110 | 5.2% | 5 | | Oct 2026 | 40 | 1.9% | 7 | 170 | 8.1% | 3 | ## How are Bentley & Co’s and Planr’s branded searches counted? Brandwave collects information about searches that people make online using Bentley & Co’s and Planr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bentley & Co**: Measured on the search terms “bentley & co” and “bentley and co”, summed into one figure. - **Planr**: Measured on the search term “planr”. - [Bentley & Co profile](/demand/nz/brands/bentley-and-co) - [Planr profile](/demand/nz/brands/planr) - [All planning consultancies in New Zealand](/demand/nz/categories/nz-planning-consultancies): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bentley & Co or Planr more popular in search? In October 2026, Planr had more branded searches than Bentley & Co among planning consultancies in New Zealand. Planr had about 170 branded searches, while Bentley & Co had 40. Planr made up 8.1% of all planning consultancy searches we track, and Bentley & Co accounted for 1.9%. ## Cite this page Brandwave. "Bentley & Co vs Planr: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/bentley-and-co-vs-planr This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bentley-and-co-vs-planr. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.