--- title: "Ben & Jerry's vs Lewis Road Creamery: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Ben & Jerry's or Lewis Road Creamery? Compare estimated monthly branded-search demand and Share of Search inside the Ice cream brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/ben-and-jerrys-vs-lewis-road-creamery" publisher: "Brandwave" --- # Ben & Jerry's vs Lewis Road Creamery: Which is more popular by branded search in New Zealand? Which is more popular in search, Ben & Jerry's or Lewis Road Creamery? Compare estimated monthly branded-search demand and Share of Search inside the Ice cream brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Ben & Jerry's and Lewis Road Creamery - **Competitive set**: Ice cream brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Ben & Jerry's Share of Search**: 8.8% - **Lewis Road Creamery Share of Search**: 8.8% ## Which is more popular in search, Ben & Jerry's or Lewis Road Creamery? - In August 2026, Ben & Jerry's and Lewis Road Creamery were level on Share of Search among ice cream brands in New Zealand, with an estimated 7.8K branded searches each, at 8.8% estimated Share of Search each. - The lead changed hands 2 times in the 11 months ending August 2026: Lewis Road Creamery took it in June 2026, Ben & Jerry's took it in July 2026. - Across the 11 months ending August 2026, Ben & Jerry's’ estimated Share of Search among ice cream brands in New Zealand moved from 6.4% to 8.8%, and its estimated monthly branded searches moved from 7.1K to 7.8K. - Across the 11 months ending August 2026, Lewis Road Creamery’s estimated Share of Search among ice cream brands in New Zealand moved from 5.9% to 8.8%, and its estimated monthly branded searches moved from 6.6K to 7.8K. ## How did search popularity change for New Zealand ice cream brands in August 2026? - In August 2026, Lewis Road Creamery gained estimated Share of Search among ice cream brands in New Zealand, from 7.7% to 8.8%. ## Month by month | Month | Ben & Jerry's estimated searches | Ben & Jerry's Share of Search | Ben & Jerry's rank | Lewis Road Creamery estimated searches | Lewis Road Creamery Share of Search | Lewis Road Creamery rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 7.1K | 6.4% | 3 | 6.6K | 5.9% | 4 | | Nov 2025 | 6.8K | 6.3% | 3 | 5.8K | 5.3% | 4 | | Dec 2025 | 9K | 8.1% | 2 | 6.1K | 5.5% | 4 | | Jan 2026 | 8.3K | 7.6% | 3 | 6.2K | 5.7% | 4 | | Feb 2026 | 7.6K | 7.1% | 2 | 6K | 5.6% | 4 | | Mar 2026 | 8.7K | 9.1% | 2 | 6.8K | 7.2% | 4 | | Apr 2026 | 8.7K | 10.8% | 2 | 6K | 7.5% | 3 | | May 2026 | 16.4K | 17.6% | 2 | 7.8K | 8.4% | 3 | | Jun 2026 | 6K | 9.2% | 3 | 6.3K | 9.7% | 2 | | Jul 2026 | 7.4K | 8.8% | 2 | 6.5K | 7.7% | 3 | | Aug 2026 | 7.8K | 8.8% | 2 | 7.8K | 8.8% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Ben & Jerry's’ and Lewis Road Creamery’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Ben & Jerry's**: Measured on the search terms “ben & jerry's ice cream”, “ben & jerrys”, “ben & jerrys half baked”, “ben & jerrys ice cream”, “ben & jerrys ice cream cake”, “ben & jerrys ice cream near me”, “ben & jerrys near me”, “ben & jerrys nz”, “ben & jerrys phish food”, “ben & jerrys pint”, “ben and jerrys cake”, “ben and jerrys chunky monkey ice cream”, “ben and jerrys countdown”, “ben and jerrys half baked”, “ben and jerrys ice cream cake”, “ben and jerrys near me”, “ben and jerrys nz”, “ben and jerrys pint”, “ben and jerrys strawberry cheesecake”, “ben and jerrys woolies”, “ben jerrys”, “ben jerrys ice cream”, “benjerrys” and “strawberry cheesecake ice cream ben and jerrys”, summed into one figure. - **Lewis Road Creamery**: Measured on the search terms “lewis road”, “lewis road a2 milk”, “lewis road butter”, “lewis road chocolate”, “lewis road chocolate milk”, “lewis road cream”, “lewis road creamery”, “lewis road creamery double cream”, “lewis road creamery flavoured milk”, “lewis road creamery iced coffee”, “lewis road creamery near me”, “lewis road creamery nz”, “lewis road creamery strawberry milk”, “lewis road double cream”, “lewis road flavoured milk”, “lewis road ice cream”, “lewis road iced coffee”, “lewis road milk”, “lewis road nz”, “lewis road organic milk”, “lewis road strawberry milk” and “lewisroadcreamery”, summed into one figure. - [Ben & Jerry's profile](/demand/nz/brands/ben-and-jerrys) - [Lewis Road Creamery profile](/demand/nz/brands/lewis-road-creamery) - [All ice cream brands in New Zealand](/demand/nz/categories/nz-ice-cream-brands): The set both shares are measured inside, 9 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Ben & Jerry's or Lewis Road Creamery? In August 2026, Ben & Jerry's and Lewis Road Creamery were level on Share of Search among ice cream brands in New Zealand, with an estimated 7.8K branded searches each, at 8.8% estimated Share of Search each. ## Cite this page Brandwave. "Ben & Jerry's vs Lewis Road Creamery: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/ben-and-jerrys-vs-lewis-road-creamery This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/ben-and-jerrys-vs-lewis-road-creamery. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.