--- title: "Bellissima Hair vs Loft Studio: Which is searched more in New Zealand?" description: "Is Bellissima Hair or Loft Studio more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/bellissima-hair-vs-loft-studio-dunedin" publisher: "Brandwave" --- # Bellissima Hair vs Loft Studio: Which is searched more in New Zealand? Is Bellissima Hair or Loft Studio more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bellissima Hair and Loft Studio - **Competitive set**: Dunedin hair salons - **Market**: New Zealand - **Month measured**: Sep 2026 - **Bellissima Hair Share of Search**: 6.5% - **Loft Studio Share of Search**: 21.2% ## Is Bellissima Hair or Loft Studio more popular in search? - In September 2026, Loft Studio had more branded searches than Bellissima Hair among Dunedin hair salons in New Zealand. Loft Studio had about 390 branded searches, while Bellissima Hair had 120. Loft Studio made up 21.2% of all Dunedin hair salon searches we track, and Bellissima Hair accounted for 6.5%. - Loft Studio was ahead of Bellissima Hair in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bellissima Hair’s share of searches among Dunedin hair salons in New Zealand moved from 4.6% to 6.5%, and its estimated monthly branded searches moved from 100 to 120. - Across the 12 months ending September 2026, Loft Studio’s share of searches among Dunedin hair salons in New Zealand moved from 14.7% to 21.2%, and its estimated monthly branded searches moved from 320 to 390. ## Top Dunedin hair salons in ChatGPT and Google AI Overviews In three ChatGPT questions, Loft Studio appeared in all three answers. Bellissima Hair was mentioned in one out of three: in one of the three ChatGPT answers. Loft Studio was listed before Bellissima Hair in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Loft Studio | 1st | 3 of 3 | 3 of 3 | | Aurum Hairstylists | 2nd | 2 of 3 | 2 of 3 | | The Curl Alchemist | 3rd | 3 of 3 | 3 of 3 | | Zen Hair | 4th | 2 of 3 | 2 of 3 | | Pure Hairdressing | 5th | 2 of 3 | 2 of 3 | | Zaibatsu Hair Art | 6th | 1 of 3 | 1 of 3 | | Bellissima Hair | 7th | 1 of 3 | 1 of 3 | | Klone Hair | Not ranked | 0 of 3 | 0 of 3 | | HairVn Hairdressing | Not ranked | 0 of 3 | 0 of 3 | | Vivo Hair | Not ranked | 0 of 3 | 0 of 3 | | Headquarters Hairdressing | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Dunedin hair salons - Asked ChatGPT "Which hair salon should I go to in Dunedin, New Zealand?": 1. Loft Studio, 2. Zen Hair, 3. The Curl Alchemist - Asked ChatGPT "What are the best hair salons in Dunedin, New Zealand?": 1. Loft Studio, 2. Aurum Hairstylists, 3. The Curl Alchemist, 4. Zen Hair, 5. Zaibatsu Hair Art, 6. Pure Hairdressing, 7. Bellissima Hair - Asked ChatGPT "What's the best hair salon in Dunedin, New Zealand for a haircut?": 1. Loft Studio, 2. Aurum Hairstylists, 3. The Curl Alchemist, 4. Pure Hairdressing Not named in any answer: Klone Hair, HairVn Hairdressing, Vivo Hair and Headquarters Hairdressing. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand Dunedin hair salons in September 2026? - In September 2026, Zen Hair overtook HairVn Hairdressing and 5 others to rank 4th among Dunedin hair salons in New Zealand, with 9.2% of the searches. - In September 2026, Loft Studio gained share of searches among Dunedin hair salons in New Zealand, from 19% to 21.2%. - In September 2026, Bellissima Hair lost share of searches among Dunedin hair salons in New Zealand, from 7.3% to 6.5%. ## Month by month | Month | Bellissima Hair estimated searches | Bellissima Hair Share of Search | Bellissima Hair rank | Loft Studio estimated searches | Loft Studio Share of Search | Loft Studio rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 100 | 4.6% | 9 | 320 | 14.7% | 3 | | Nov 2025 | 80 | 3.9% | 9 | 390 | 19% | 1 | | Dec 2025 | 80 | 4.9% | 8 | 390 | 24.1% | 1 | | Jan 2026 | 100 | 5.6% | 8 | 390 | 21.7% | 1 | | Feb 2026 | 100 | 5.7% | 7 | 480 | 27.4% | 1 | | Mar 2026 | 120 | 5.7% | 7 | 590 | 28% | 1 | | Apr 2026 | 100 | 5.7% | 7 | 480 | 27.4% | 1 | | May 2026 | 120 | 6.1% | 7 | 480 | 24.2% | 1 | | Jun 2026 | 120 | 6.7% | 7 | 390 | 21.7% | 1 | | Jul 2026 | 100 | 5.5% | 8 | 390 | 21.5% | 1 | | Aug 2026 | 150 | 7.3% | 7 | 390 | 19% | 1 | | Sep 2026 | 120 | 6.5% | 8 | 390 | 21.2% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Bellissima Hair’s and Loft Studio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bellissima Hair**: Measured on the search terms “bellissima hair” and “bellissima hair dunedin”, summed into one figure. - **Loft Studio**: Measured on the search term “loft studio dunedin”. - [Bellissima Hair profile](/demand/nz/brands/bellissima-hair) - [Loft Studio profile](/demand/nz/brands/loft-studio-dunedin) - [All Dunedin hair salons in New Zealand](/demand/nz/locations/dunedin/hair-salons): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bellissima Hair or Loft Studio more popular in search? In September 2026, Loft Studio had more branded searches than Bellissima Hair among Dunedin hair salons in New Zealand. Loft Studio had about 390 branded searches, while Bellissima Hair had 120. Loft Studio made up 21.2% of all Dunedin hair salon searches we track, and Bellissima Hair accounted for 6.5%. ## Cite this page Brandwave. "Bellissima Hair vs Loft Studio: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bellissima-hair-vs-loft-studio-dunedin This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bellissima-hair-vs-loft-studio-dunedin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.