---
title: "Belkin vs CalDigit: Which is searched more in New Zealand?"
description: "Is Belkin or CalDigit more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Docking station brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/belkin-vs-caldigit"
publisher: "Brandwave"
---

# Belkin vs CalDigit: Which is searched more in New Zealand?

Is Belkin or CalDigit more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Docking station brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Belkin and CalDigit
- **Competitive set**: Docking station brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Belkin Share of Search**: 34.9%
- **CalDigit Share of Search**: 0.63%

## Is Belkin or CalDigit more popular in search?

- In September 2026, Belkin had more branded searches than CalDigit among docking station brands in New Zealand. Belkin had about 2,770 branded searches, while CalDigit had 50. Belkin made up 34.9% of all docking station brand searches we track, and CalDigit accounted for 0.63%.
- Belkin was ahead of CalDigit in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Belkin’s share of searches among docking station brands in New Zealand moved from 31.3% to 34.9%, and its estimated monthly branded searches moved from 2.2K to 2.8K.
- Across the 12 months ending September 2026, CalDigit’s share of searches among docking station brands in New Zealand moved from 0.71% to 0.63%, and its estimated monthly branded searches held steady at 50.

## Top docking station brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CalDigit was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Belkin did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Kensington | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Anker | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| CalDigit | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Dell | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Plugable | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| UGREEN | 6th | 0 of 3 | 2 of 2 | 2 of 5 |
| Belkin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about docking station brands

- Asked ChatGPT "Which docking station brand should I buy in New Zealand?": 1. Kensington, 2. Anker, 3. Dell
- Asked ChatGPT "What are the best docking station brands in New Zealand?": 1. Kensington, 2. Dell, 3. Plugable, 4. Anker, 5. CalDigit
- Asked ChatGPT "What's the best docking station brand in New Zealand for a laptop setup?": 1. CalDigit, 2. Kensington, 3. Anker, 4. Plugable, 5. Dell
- Searched Google, AI Overview "best docking station": 1. Anker, 2. CalDigit, 3. UGREEN
- Searched Google, AI Overview "laptop docking station nz": 1. Dell, 2. UGREEN

Not named in any answer: Belkin.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand docking station brands in September 2026?

- In September 2026, Belkin gained share of searches among docking station brands in New Zealand, from 32.7% to 34.9%.
- CalDigit’s share of searches among docking station brands in New Zealand has lost ground for 3 months in a row, from 1.3% to 0.63% in September 2026.

## Month by month

| Month | Belkin estimated searches | Belkin Share of Search | Belkin rank | CalDigit estimated searches | CalDigit Share of Search | CalDigit rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.2K | 31.3% | 2 | 50 | 0.71% | 6 |
| Nov 2025 | 2.9K | 37.5% | 1 | 90 | 1.2% | 6 |
| Dec 2025 | 3.3K | 42.2% | 1 | 70 | 0.88% | 6 |
| Jan 2026 | 2.7K | 36.9% | 1 | 90 | 1.2% | 6 |
| Feb 2026 | 2.1K | 33.2% | 1 | 50 | 0.81% | 6 |
| Mar 2026 | 2.1K | 30.8% | 1 | 110 | 1.6% | 6 |
| Apr 2026 | 2.5K | 33.8% | 1 | 90 | 1.2% | 6 |
| May 2026 | 2.4K | 31.3% | 2 | 90 | 1.2% | 6 |
| Jun 2026 | 2.4K | 35.2% | 1 | 90 | 1.3% | 6 |
| Jul 2026 | 2.6K | 35.2% | 1 | 70 | 0.95% | 6 |
| Aug 2026 | 2.8K | 32.7% | 1 | 70 | 0.82% | 6 |
| Sep 2026 | 2.8K | 34.9% | 1 | 50 | 0.63% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Belkin’s and CalDigit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Belkin**: Measured on the search terms “belkin”, “belkin boostcharge”, “belkin boostcharge pro”, “belkin earbuds”, “belkin headphones”, “belkin powerbank 20k”, “belkin powerboard”, “belkin qi”, “belkin soundform” and “belkin surge protector”, summed into one figure.
- **CalDigit**: Measured on the search term “caldigit”.

- [Belkin profile](/demand/nz/brands/belkin)
- [CalDigit profile](/demand/nz/brands/caldigit)
- [All docking station brands in New Zealand](/demand/nz/categories/nz-docking-station-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Belkin or CalDigit more popular in search?

In September 2026, Belkin had more branded searches than CalDigit among docking station brands in New Zealand. Belkin had about 2,770 branded searches, while CalDigit had 50. Belkin made up 34.9% of all docking station brand searches we track, and CalDigit accounted for 0.63%.

## Cite this page

Brandwave. "Belkin vs CalDigit: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/belkin-vs-caldigit

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/belkin-vs-caldigit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
