---
title: "Beefeater vs Everdure: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Beefeater or Everdure? Compare estimated monthly branded-search demand and Share of Search inside the BBQ brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/beefeater-vs-everdure"
publisher: "Brandwave"
---

# Beefeater vs Everdure: Which is more popular by branded search in New Zealand?

Which is more popular in search, Beefeater or Everdure? Compare estimated monthly branded-search demand and Share of Search inside the BBQ brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Beefeater and Everdure
- **Competitive set**: BBQ brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Beefeater Share of Search**: 0.87%
- **Everdure Share of Search**: 5.5%

## Which is more popular in search, Beefeater or Everdure?

- In August 2026, Everdure had more branded searches than Beefeater among BBQ brands in New Zealand. Everdure was estimated to have 750 branded searches compared to Beefeater’s 120, and held a 5.5% Share of Search versus Beefeater’s 0.87%.
- Everdure was ahead of Beefeater in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Beefeater’s estimated Share of Search among BBQ brands in New Zealand moved from 0.99% to 0.87%, and its estimated monthly branded searches moved from 220 to 120.
- Across the 11 months ending August 2026, Everdure’s estimated Share of Search among BBQ brands in New Zealand moved from 4.8% to 5.5%, and its estimated monthly branded searches moved from 1.1K to 750.

## How did search popularity change for New Zealand BBQ brands in August 2026?

- Estimated monthly branded searches for Beefeater in New Zealand fell 45.5% over 11 measured months, from 220 to 120 in August 2026.
- Estimated monthly branded searches for Everdure in New Zealand fell 29.2% over 11 measured months, from 1.1K to 750 in August 2026.

## Month by month

| Month | Beefeater estimated searches | Beefeater Share of Search | Beefeater rank | Everdure estimated searches | Everdure Share of Search | Everdure rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 220 | 0.99% | 7 | 1.1K | 4.8% | 5 |
| Nov 2025 | 330 | 0.96% | 7 | 1.7K | 5% | 4 |
| Dec 2025 | 330 | 0.86% | 7 | 1.5K | 3.9% | 5 |
| Jan 2026 | 220 | 0.93% | 7 | 1.2K | 5.1% | 4 |
| Feb 2026 | 150 | 1.1% | 7 | 770 | 5.6% | 4 |
| Mar 2026 | 100 | 0.85% | 7 | 630 | 5.3% | 4 |
| Apr 2026 | 100 | 0.81% | 7 | 560 | 4.6% | 4 |
| May 2026 | 120 | 1.1% | 7 | 710 | 6.5% | 4 |
| Jun 2026 | 100 | 1% | 6 | 570 | 5.8% | 4 |
| Jul 2026 | 90 | 0.82% | 7 | 570 | 5.2% | 4 |
| Aug 2026 | 120 | 0.87% | 7 | 750 | 5.5% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Beefeater’s and Everdure’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Beefeater**: Measured on the search terms “beefeater bbq” and “beefeater grill”, summed into one figure.
- **Everdure**: Measured on the search terms “everdure”, “everdure bbq”, “everdure by heston”, “everdure charcoal bbq”, “everdure com”, “everdure furnace”, “everdure grill” and “everdure nz”, summed into one figure.

- [Beefeater profile](/demand/nz/brands/beefeater)
- [Everdure profile](/demand/nz/brands/everdure)
- [All BBQ brands in New Zealand](/demand/nz/categories/nz-bbq-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Beefeater or Everdure?

In August 2026, Everdure had more branded searches than Beefeater among BBQ brands in New Zealand. Everdure was estimated to have 750 branded searches compared to Beefeater’s 120, and held a 5.5% Share of Search versus Beefeater’s 0.87%.

## Cite this page

Brandwave. "Beefeater vs Everdure: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/beefeater-vs-everdure

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/beefeater-vs-everdure. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.