---
title: "Beefeater vs Coleman: Which is searched more in New Zealand?"
description: "Is Beefeater or Coleman more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Gas grill brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/beefeater-vs-coleman"
publisher: "Brandwave"
---

# Beefeater vs Coleman: Which is searched more in New Zealand?

Is Beefeater or Coleman more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Gas grill brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Beefeater and Coleman
- **Competitive set**: Gas grill brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Beefeater Share of Search**: 2.1%
- **Coleman Share of Search**: 0%

## Is Beefeater or Coleman more popular in search?

- In September 2026, Beefeater had more branded searches than Coleman among gas grill brands in New Zealand. Beefeater had about 210 branded searches, while Coleman had 0. Beefeater made up 2.1% of all gas grill brand searches we track, and Coleman accounted for 0%.
- Beefeater was ahead of Coleman in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Beefeater’s share of searches among gas grill brands in New Zealand moved from 1.9% to 2.1%, and its estimated monthly branded searches held steady at 210.
- Across the 12 months ending September 2026, Coleman’s share of searches among gas grill brands in New Zealand held steady at 0%, and its estimated monthly branded searches held steady at 0.

## Top gas grill brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Beefeater was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Coleman did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Weber | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Masport | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Ziegler & Brown | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Traeger | 4th | 0 of 3 | 1 of 2 | 1 of 5 |
| Beefeater | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| KitchenAid | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Coleman | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about gas grill brands

- Asked ChatGPT "Which gas grill brand should I buy in New Zealand?": 1. Weber, 2. Ziegler & Brown, 3. Masport, 4. Beefeater
- Asked ChatGPT "What are the best gas grill brands in New Zealand?": 1. Weber, 2. Ziegler & Brown, 3. Masport
- Asked ChatGPT "What's the best gas grill brand in New Zealand for outdoor cooking?": 1. Weber, 2. Masport
- Searched Google, AI Overview "bbq grill nz": 1. Weber, 2. Traeger, 3. Masport
- Searched Google, AI Overview "best gas grill": 1. Weber

Not named in any answer: KitchenAid and Coleman.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand gas grill brands in September 2026?

- In September 2026, Beefeater gained share of searches among gas grill brands in New Zealand, from 1.2% to 2.1%.

## Month by month

| Month | Beefeater estimated searches | Beefeater Share of Search | Beefeater rank | Coleman estimated searches | Coleman Share of Search | Coleman rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 210 | 1.9% | 5 | 0 | 0% | 7 |
| Nov 2025 | 320 | 1.9% | 4 | 0 | 0% | 7 |
| Dec 2025 | 320 | 1.7% | 4 | 0 | 0% | 7 |
| Jan 2026 | 210 | 1.8% | 4 | 0 | 0% | 7 |
| Feb 2026 | 140 | 1.6% | 4 | 0 | 0% | 7 |
| Mar 2026 | 90 | 1.1% | 4 | 10 | 0.12% | 7 |
| Apr 2026 | 90 | 1% | 4 | 0 | 0% | 7 |
| May 2026 | 110 | 1.2% | 4 | 0 | 0% | 7 |
| Jun 2026 | 90 | 1.1% | 5 | 10 | 0.12% | 7 |
| Jul 2026 | 90 | 1% | 4 | 0 | 0% | 7 |
| Aug 2026 | 110 | 1.2% | 4 | 10 | 0.11% | 7 |
| Sep 2026 | 210 | 2.1% | 4 | 0 | 0% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Beefeater’s and Coleman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Beefeater**: Measured on the search term “beefeater bbq”.
- **Coleman**: Measured on the search term “coleman gas grill”.

- [Beefeater profile](/demand/nz/brands/beefeater)
- [Coleman profile](/demand/nz/brands/coleman)
- [All gas grill brands in New Zealand](/demand/nz/categories/nz-gas-grill-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Beefeater or Coleman more popular in search?

In September 2026, Beefeater had more branded searches than Coleman among gas grill brands in New Zealand. Beefeater had about 210 branded searches, while Coleman had 0. Beefeater made up 2.1% of all gas grill brand searches we track, and Coleman accounted for 0%.

## Cite this page

Brandwave. "Beefeater vs Coleman: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/beefeater-vs-coleman

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/beefeater-vs-coleman. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
