---
title: "Bed Bath & Table vs Sheridan: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Bed Bath & Table or Sheridan? Compare estimated monthly branded-search demand and Share of Search inside the Linen and manchester stores set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bed-bath-and-table-vs-sheridan"
publisher: "Brandwave"
---

# Bed Bath & Table vs Sheridan: Which is more popular by branded search in New Zealand?

Which is more popular in search, Bed Bath & Table or Sheridan? Compare estimated monthly branded-search demand and Share of Search inside the Linen and manchester stores set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bed Bath & Table and Sheridan
- **Competitive set**: Linen and manchester stores
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Bed Bath & Table Share of Search**: 11.9%
- **Sheridan Share of Search**: 0.9%

## Which is more popular in search, Bed Bath & Table or Sheridan?

- In August 2026, Bed Bath & Table had more branded searches than Sheridan among linen and manchester stores in New Zealand. Bed Bath & Table was estimated to have 27.4K branded searches compared to Sheridan’s 2.1K, and held an 11.9% Share of Search versus Sheridan’s 0.9%.
- Bed Bath & Table was ahead of Sheridan in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bed Bath & Table’s estimated Share of Search among linen and manchester stores in New Zealand moved from 15.7% to 11.9%, and its estimated monthly branded searches moved from 33.7K to 27.4K.
- Across the 11 months ending August 2026, Sheridan’s estimated Share of Search among linen and manchester stores in New Zealand moved from 1.2% to 0.9%, and its estimated monthly branded searches moved from 2.6K to 2.1K.

## How did search popularity change for New Zealand linen and manchester stores in August 2026?

- In August 2026, Bed Bath & Table lost estimated Share of Search among linen and manchester stores in New Zealand, from 13.5% to 11.9%.
- Estimated monthly branded searches for Sheridan in New Zealand fell 19.1% over 11 measured months, from 2.6K to 2.1K in August 2026.

## Month by month

| Month | Bed Bath & Table estimated searches | Bed Bath & Table Share of Search | Bed Bath & Table rank | Sheridan estimated searches | Sheridan Share of Search | Sheridan rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.7K | 15.7% | 2 | 2.6K | 1.2% | 4 |
| Nov 2025 | 49.1K | 16.2% | 2 | 3K | 0.98% | 3 |
| Dec 2025 | 49.7K | 13.7% | 2 | 2.9K | 0.8% | 3 |
| Jan 2026 | 29K | 13.4% | 2 | 2.6K | 1.2% | 4 |
| Feb 2026 | 23.5K | 13.2% | 2 | 1.9K | 1.1% | 4 |
| Mar 2026 | 33.4K | 16% | 2 | 2K | 0.98% | 4 |
| Apr 2026 | 32.4K | 13.3% | 2 | 2.1K | 0.86% | 4 |
| May 2026 | 31.8K | 13.5% | 2 | 2.3K | 0.96% | 4 |
| Jun 2026 | 31.6K | 13.6% | 2 | 2.3K | 0.98% | 4 |
| Jul 2026 | 31.7K | 13.5% | 2 | 2.5K | 1.1% | 4 |
| Aug 2026 | 27.4K | 11.9% | 2 | 2.1K | 0.9% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bed Bath & Table’s and Sheridan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bed Bath & Table**: Measured on the search terms “bed bath & table”, “bed bath & table near me”, “bed bath & table online”, “bed bath & table sale”, “bed bath & table sheets”, “bed bath & table towels”, “bed bath and table au”, “bed bath and table bed linen”, “bed bath and table christmas”, “bed bath and table duvet”, “bed bath and table duvet cover”, “bed bath and table lower hutt”, “bed bath and table near me”, “bed bath and table towels”, “bed bath n table”, “bed bath n table lynnmall”, “bed bath n table northlands”, “bed bath n table queensgate”, “bed bath n table st lukes”, “bed bath n table sylvia park”, “bed bath table”, “bed bath table near me”, “bed bath table nz”, “bed bath table sheets”, “bed bath table shop” and “bedbathntable co nz”, summed into one figure.
- **Sheridan**: Measured on the search terms “sheridan”, “sheridan bed linen”, “sheridan co nz”, “sheridan duvet”, “sheridan duvet cover”, “sheridan institute”, “sheridan near me”, “sheridan nz”, “sheridan online”, “sheridan sheets” and “sheridan towels”, summed into one figure.

- [Bed Bath & Table profile](/demand/nz/brands/bed-bath-and-table)
- [Sheridan profile](/demand/nz/brands/sheridan)
- [All linen and manchester stores in New Zealand](/demand/nz/categories/nz-linen-and-manchester-stores): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bed Bath & Table or Sheridan?

In August 2026, Bed Bath & Table had more branded searches than Sheridan among linen and manchester stores in New Zealand. Bed Bath & Table was estimated to have 27.4K branded searches compared to Sheridan’s 2.1K, and held an 11.9% Share of Search versus Sheridan’s 0.9%.

## Cite this page

Brandwave. "Bed Bath & Table vs Sheridan: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bed-bath-and-table-vs-sheridan

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bed-bath-and-table-vs-sheridan. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
