--- title: "Bed Bath & Beyond vs Foxtrot Home: Which is searched more in New Zealand?" description: "Is Bed Bath & Beyond or Foxtrot Home more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Linen and manchester stores set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/bed-bath-and-beyond-vs-foxtrot-home" publisher: "Brandwave" --- # Bed Bath & Beyond vs Foxtrot Home: Which is searched more in New Zealand? Is Bed Bath & Beyond or Foxtrot Home more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Linen and manchester stores set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bed Bath & Beyond and Foxtrot Home - **Competitive set**: Linen and manchester stores - **Market**: New Zealand - **Month measured**: Sep 2026 - **Bed Bath & Beyond Share of Search**: 39.8% - **Foxtrot Home Share of Search**: 0.83% ## Is Bed Bath & Beyond or Foxtrot Home more popular in search? - In September 2026, Bed Bath & Beyond had more branded searches than Foxtrot Home among linen and manchester stores in New Zealand. Bed Bath & Beyond had about 115,000 branded searches, while Foxtrot Home had 2,400. Bed Bath & Beyond made up 39.8% of all linen and manchester store searches we track, and Foxtrot Home accounted for 0.83%. - Bed Bath & Beyond was ahead of Foxtrot Home in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bed Bath & Beyond’s share of searches among linen and manchester stores in New Zealand moved from 35.5% to 39.8%, and its estimated monthly branded searches moved from 117K to 115K. - Across the 12 months ending September 2026, Foxtrot Home’s share of searches among linen and manchester stores in New Zealand moved from 0.73% to 0.83%, and its estimated monthly branded searches held steady at 2.4K. ## Top linen and manchester stores in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Foxtrot Home was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Bed Bath & Beyond was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Foxtrot Home was listed before Bed Bath & Beyond in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Wallace Cotton | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Foxtrot Home | 2nd | 1 of 3 | 1 of 1 | 2 of 4 | | Spotlight | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Bed Bath & Beyond | 4th | 1 of 3 | 0 of 1 | 1 of 4 | | Bed Bath & Table | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Bianca Lorenne | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Sheridan | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about linen and manchester stores - Asked ChatGPT "Which linen store should I shop at in New Zealand?": 1. Wallace Cotton, 2. Spotlight - Asked ChatGPT "What are the best linen and manchester stores in New Zealand?": 1. Wallace Cotton, 2. Bed Bath & Beyond, 3. Spotlight - Asked ChatGPT "What's the best linen store in New Zealand for new bedding?": 1. Wallace Cotton, 2. Foxtrot Home - Searched Google, AI Overview "bed linen nz": 1. Wallace Cotton, 2. Foxtrot Home Not named in any answer: Bed Bath & Table, Bianca Lorenne and Sheridan. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How did search popularity change for New Zealand linen and manchester stores in September 2026? - In September 2026, Bed Bath & Beyond lost share of searches among linen and manchester stores in New Zealand, from 41% to 39.8%. ## Month by month | Month | Bed Bath & Beyond estimated searches | Bed Bath & Beyond Share of Search | Bed Bath & Beyond rank | Foxtrot Home estimated searches | Foxtrot Home Share of Search | Foxtrot Home rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 117K | 35.5% | 2 | 2.4K | 0.73% | 6 | | Nov 2025 | 173K | 43.1% | 1 | 3.6K | 0.9% | 5 | | Dec 2025 | 213K | 48.6% | 1 | 1.9K | 0.43% | 6 | | Jan 2026 | 118K | 40% | 2 | 2.4K | 0.81% | 6 | | Feb 2026 | 98.6K | 36.8% | 2 | 1.9K | 0.71% | 6 | | Mar 2026 | 118K | 39.8% | 2 | 2.4K | 0.81% | 6 | | Apr 2026 | 143K | 40.7% | 2 | 2.4K | 0.68% | 5 | | May 2026 | 142K | 40.2% | 2 | 2.4K | 0.68% | 6 | | Jun 2026 | 142K | 40.3% | 2 | 3.6K | 1% | 5 | | Jul 2026 | 142K | 44.2% | 1 | 2.4K | 0.75% | 6 | | Aug 2026 | 142K | 41% | 2 | 1.9K | 0.55% | 6 | | Sep 2026 | 115K | 39.8% | 2 | 2.4K | 0.83% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Bed Bath & Beyond’s and Foxtrot Home’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bed Bath & Beyond**: Measured on the search terms “bed bath & beyond”, “bed bath beyond”, “bed bed bath & beyond” and “bedbathbeyond”, summed into one figure. - **Foxtrot Home**: Measured on the search term “foxtrothome”. - [Bed Bath & Beyond profile](/demand/nz/brands/bed-bath-and-beyond) - [Foxtrot Home profile](/demand/nz/brands/foxtrot-home) - [All linen and manchester stores in New Zealand](/demand/nz/categories/nz-linen-and-manchester-stores): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bed Bath & Beyond or Foxtrot Home more popular in search? In September 2026, Bed Bath & Beyond had more branded searches than Foxtrot Home among linen and manchester stores in New Zealand. Bed Bath & Beyond had about 115,000 branded searches, while Foxtrot Home had 2,400. Bed Bath & Beyond made up 39.8% of all linen and manchester store searches we track, and Foxtrot Home accounted for 0.83%. ## Cite this page Brandwave. "Bed Bath & Beyond vs Foxtrot Home: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bed-bath-and-beyond-vs-foxtrot-home This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bed-bath-and-beyond-vs-foxtrot-home. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.