--- title: "Beca vs Tonkin + Taylor: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Beca or Tonkin + Taylor? Compare estimated monthly branded-search demand and Share of Search inside the Engineering consultancies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/beca-vs-tonkin-taylor" publisher: "Brandwave" --- # Beca vs Tonkin + Taylor: Which is more popular by branded search in New Zealand? Which is more popular in search, Beca or Tonkin + Taylor? Compare estimated monthly branded-search demand and Share of Search inside the Engineering consultancies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Beca and Tonkin + Taylor - **Competitive set**: Engineering consultancies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Beca Share of Search**: 43.9% - **Tonkin + Taylor Share of Search**: 18.2% ## Which is more popular in search, Beca or Tonkin + Taylor? - In August 2026, Beca had more branded searches than Tonkin + Taylor among engineering consultancies in New Zealand. Beca was estimated to have 13.8K branded searches compared to Tonkin + Taylor’s 5.7K, and held a 43.9% Share of Search versus Tonkin + Taylor’s 18.2%. - Beca was ahead of Tonkin + Taylor in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Beca’s estimated Share of Search among engineering consultancies in New Zealand moved from 48.3% to 43.9%, and its estimated monthly branded searches moved from 13.5K to 13.8K. - Across the 11 months ending August 2026, Tonkin + Taylor’s estimated Share of Search among engineering consultancies in New Zealand moved from 13.1% to 18.2%, and its estimated monthly branded searches moved from 3.7K to 5.7K. ## How did search popularity change for New Zealand engineering consultancies in August 2026? - In August 2026, Tonkin + Taylor overtook AECOM to rank 2nd among engineering consultancies in New Zealand, at 18.2%. - In August 2026, Beca lost estimated Share of Search among engineering consultancies in New Zealand, from 45.4% to 43.9%. ## Month by month | Month | Beca estimated searches | Beca Share of Search | Beca rank | Tonkin + Taylor estimated searches | Tonkin + Taylor Share of Search | Tonkin + Taylor rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 13.5K | 48.3% | 1 | 3.7K | 13.1% | 4 | | Nov 2025 | 13.6K | 49.1% | 1 | 3.7K | 13.3% | 4 | | Dec 2025 | 10.9K | 52% | 1 | 2.5K | 11.8% | 4 | | Jan 2026 | 11K | 48.8% | 1 | 3K | 13.3% | 4 | | Feb 2026 | 13.6K | 46% | 1 | 4.5K | 15.3% | 4 | | Mar 2026 | 17.3K | 49% | 1 | 4.5K | 12.7% | 4 | | Apr 2026 | 13.9K | 45.9% | 1 | 4.5K | 14.8% | 4 | | May 2026 | 13.9K | 46.3% | 1 | 3.7K | 12.5% | 4 | | Jun 2026 | 13.7K | 45.3% | 1 | 4.7K | 15.3% | 4 | | Jul 2026 | 14.1K | 45.4% | 1 | 4.6K | 14.9% | 4 | | Aug 2026 | 13.8K | 43.9% | 1 | 5.7K | 18.2% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Beca’s and Tonkin + Taylor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Beca**: Measured on the search terms “beca”, “beca civil engineering”, “beca com”, “beca consultants”, “beca dunedin”, “beca engineering”, “beca infrastructure”, “beca near me”, “beca nelson”, “beca new plymouth”, “beca new zealand”, “beca nz”, “beca palmerston north”, “beca structural engineering” and “beca.com”, summed into one figure. - **Tonkin + Taylor**: Measured on the search terms “tonkin taylor”, “tonkin taylor near me”, “tonkin taylor new zealand”, “tonkin taylor nz” and “tonkintaylor”, summed into one figure. - [Beca profile](/demand/nz/brands/beca) - [Tonkin + Taylor profile](/demand/nz/brands/tonkin-taylor) - [All engineering consultancies in New Zealand](/demand/nz/categories/nz-engineering-consultancies): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Beca or Tonkin + Taylor? In August 2026, Beca had more branded searches than Tonkin + Taylor among engineering consultancies in New Zealand. Beca was estimated to have 13.8K branded searches compared to Tonkin + Taylor’s 5.7K, and held a 43.9% Share of Search versus Tonkin + Taylor’s 18.2%. ## Cite this page Brandwave. "Beca vs Tonkin + Taylor: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/beca-vs-tonkin-taylor This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/beca-vs-tonkin-taylor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.