---
title: "Bearpaw vs Ugg Australia Since 1974: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Bearpaw or Ugg Australia Since 1974? Compare estimated monthly branded-search demand and Share of Search inside the Sheepskin and ugg boot brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bearpaw-vs-ugg-australia-since-1974"
publisher: "Brandwave"
---

# Bearpaw vs Ugg Australia Since 1974: Which is more popular by branded search in New Zealand?

Which is more popular in search, Bearpaw or Ugg Australia Since 1974? Compare estimated monthly branded-search demand and Share of Search inside the Sheepskin and ugg boot brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bearpaw and Ugg Australia Since 1974
- **Competitive set**: Sheepskin and ugg boot brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Bearpaw Share of Search**: 0.14%
- **Ugg Australia Since 1974 Share of Search**: 0.54%

## Which is more popular in search, Bearpaw or Ugg Australia Since 1974?

- In August 2026, Ugg Australia Since 1974 had more branded searches than Bearpaw among sheepskin and ugg boot brands in New Zealand. Ugg Australia Since 1974 was estimated to have 400 branded searches compared to Bearpaw’s 100, and held a 0.54% Share of Search versus Bearpaw’s 0.14%.
- Ugg Australia Since 1974 was ahead of Bearpaw in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bearpaw’s estimated Share of Search among sheepskin and ugg boot brands in New Zealand moved from 0.13% to 0.14%, and its estimated monthly branded searches moved from 60 to 100.
- Across the 11 months ending August 2026, Ugg Australia Since 1974’s estimated Share of Search among sheepskin and ugg boot brands in New Zealand moved from 0.88% to 0.54%, and its estimated monthly branded searches held steady at 400.

## How did search popularity change for New Zealand sheepskin and ugg boot brands in August 2026?

- Estimated monthly branded searches for Bearpaw in New Zealand rose 66.7% over 11 measured months, from 60 to 100 in August 2026.

## Month by month

| Month | Bearpaw estimated searches | Bearpaw Share of Search | Bearpaw rank | Ugg Australia Since 1974 estimated searches | Ugg Australia Since 1974 Share of Search | Ugg Australia Since 1974 rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 60 | 0.13% | 4 | 400 | 0.88% | 3 |
| Nov 2025 | 90 | 0.13% | 4 | 730 | 1.1% | 2 |
| Dec 2025 | 90 | 0.11% | 4 | 740 | 0.94% | 2 |
| Jan 2026 | 100 | 0.19% | 4 | 500 | 0.93% | 2 |
| Feb 2026 | 70 | 0.15% | 4 | 490 | 1% | 2 |
| Mar 2026 | 80 | 0.12% | 4 | 600 | 0.91% | 3 |
| Apr 2026 | 90 | 0.1% | 4 | 730 | 0.84% | 3 |
| May 2026 | 120 | 0.12% | 4 | 730 | 0.74% | 3 |
| Jun 2026 | 140 | 0.17% | 4 | 610 | 0.74% | 3 |
| Jul 2026 | 160 | 0.19% | 4 | 600 | 0.72% | 3 |
| Aug 2026 | 100 | 0.14% | 4 | 400 | 0.54% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Bearpaw’s and Ugg Australia Since 1974’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bearpaw**: Measured on the search terms “bearpaw”, “bearpaw boots”, “bearpaw com”, “bearpaw near me”, “bearpaw nz”, “bearpaw sheepskin boots” and “bearpaw slippers”, summed into one figure.
- **Ugg Australia Since 1974**: Measured on the search terms “ugg australia since 1974”, “ugg since 1974” and “uggsince1974 com au”, summed into one figure.

- [Bearpaw profile](/demand/nz/brands/bearpaw)
- [Ugg Australia Since 1974 profile](/demand/nz/brands/ugg-australia-since-1974)
- [All sheepskin and ugg boot brands in New Zealand](/demand/nz/categories/nz-sheepskin-boot-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Bearpaw or Ugg Australia Since 1974?

In August 2026, Ugg Australia Since 1974 had more branded searches than Bearpaw among sheepskin and ugg boot brands in New Zealand. Ugg Australia Since 1974 was estimated to have 400 branded searches compared to Bearpaw’s 100, and held a 0.54% Share of Search versus Bearpaw’s 0.14%.

## Cite this page

Brandwave. "Bearpaw vs Ugg Australia Since 1974: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bearpaw-vs-ugg-australia-since-1974

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bearpaw-vs-ugg-australia-since-1974. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
