---
title: "Beacons vs Linktree: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Beacons or Linktree? Compare estimated monthly branded-search demand and Share of Search inside the Link in bio tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/beacons-vs-linktree"
publisher: "Brandwave"
---

# Beacons vs Linktree: Which is more popular by branded search in New Zealand?

Which is more popular in search, Beacons or Linktree? Compare estimated monthly branded-search demand and Share of Search inside the Link in bio tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Beacons and Linktree
- **Competitive set**: Link in bio tools
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Beacons Share of Search**: 3.5%
- **Linktree Share of Search**: 88.3%

## Which is more popular in search, Beacons or Linktree?

- In August 2026, Linktree had more branded searches than Beacons among link in bio tools in New Zealand. Linktree was estimated to have 5.6K branded searches compared to Beacons’ 220, and held an 88.3% Share of Search versus Beacons’ 3.5%.
- Linktree was ahead of Beacons in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Beacons’ estimated Share of Search among link in bio tools in New Zealand moved from 2.8% to 3.5%, and its estimated monthly branded searches moved from 180 to 220.
- Across the 11 months ending August 2026, Linktree’s estimated Share of Search among link in bio tools in New Zealand moved from 85.5% to 88.3%, and its estimated monthly branded searches moved from 5.5K to 5.6K.

## How did search popularity change for New Zealand link in bio tools in August 2026?

- In August 2026, Linktree gained estimated Share of Search among link in bio tools in New Zealand, from 87.4% to 88.3%.
- In August 2026, Beacons lost estimated Share of Search among link in bio tools in New Zealand, from 4.4% to 3.5%.

## Month by month

| Month | Beacons estimated searches | Beacons Share of Search | Beacons rank | Linktree estimated searches | Linktree Share of Search | Linktree rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 180 | 2.8% | 3 | 5.5K | 85.5% | 1 |
| Nov 2025 | 220 | 3.5% | 3 | 5.5K | 88.3% | 1 |
| Dec 2025 | 210 | 3.8% | 3 | 4.5K | 82.3% | 1 |
| Jan 2026 | 330 | 4.8% | 3 | 5.5K | 81.2% | 1 |
| Feb 2026 | 330 | 5.1% | 3 | 5.5K | 85.2% | 1 |
| Mar 2026 | 330 | 4.2% | 3 | 6.7K | 86.2% | 1 |
| Apr 2026 | 400 | 6.1% | 3 | 5.5K | 84.3% | 1 |
| May 2026 | 330 | 5.2% | 3 | 5.5K | 86.7% | 1 |
| Jun 2026 | 330 | 5.2% | 3 | 5.5K | 86.8% | 1 |
| Jul 2026 | 280 | 4.4% | 3 | 5.6K | 87.4% | 1 |
| Aug 2026 | 220 | 3.5% | 3 | 5.6K | 88.3% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Beacons’ and Linktree’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Beacons**: Measured on the search terms “beacons ai” and “beacons link in bio”, summed into one figure.
- **Linktree**: Measured on the search terms “linktr ee”, “linktree”, “linktree free”, “linktree link in bio”, “linktree nz” and “linktree online”, summed into one figure.

- [Beacons profile](/demand/nz/brands/beacons)
- [Linktree profile](/demand/nz/brands/linktree)
- [All link in bio tools in New Zealand](/demand/nz/categories/nz-link-in-bio-tools): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Beacons or Linktree?

In August 2026, Linktree had more branded searches than Beacons among link in bio tools in New Zealand. Linktree was estimated to have 5.6K branded searches compared to Beacons’ 220, and held an 88.3% Share of Search versus Beacons’ 3.5%.

## Cite this page

Brandwave. "Beacons vs Linktree: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/beacons-vs-linktree

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/beacons-vs-linktree. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.