---
title: "Bayleys vs More-Re: Which is searched more in New Zealand?"
description: "Is Bayleys or More-Re more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cambridge real estate agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/bayleys-vs-more-re"
publisher: "Brandwave"
---

# Bayleys vs More-Re: Which is searched more in New Zealand?

Is Bayleys or More-Re more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cambridge real estate agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bayleys and More-Re
- **Competitive set**: Cambridge real estate agencies
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Bayleys Share of Search**: 35.3%
- **More-Re Share of Search**: 4.3%

## Is Bayleys or More-Re more popular in search?

- In September 2026, Bayleys had more branded searches than More-Re among Cambridge real estate agencies in New Zealand. Bayleys had about 410 branded searches, while More-Re had 50. Bayleys made up 35.3% of all Cambridge real estate agency searches we track, and More-Re accounted for 4.3%.
- Bayleys was ahead of More-Re in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bayleys’ share of searches among Cambridge real estate agencies in New Zealand moved from 32.7% to 35.3%, and its estimated monthly branded searches moved from 530 to 410.
- Across the 12 months ending September 2026, More-Re’s share of searches among Cambridge real estate agencies in New Zealand moved from 13.6% to 4.3%, and its estimated monthly branded searches moved from 220 to 50.

## Top Cambridge real estate agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions, both Bayleys and More-Re showed up in all three answers. More-Re was listed before Bayleys in two of them.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Cambridge Real Estate | 1st | 3 of 3 | 3 of 3 |
| Bayleys | 2nd | 3 of 3 | 3 of 3 |
| More-Re | 3rd | 3 of 3 | 3 of 3 |
| Property Brokers | 4th | 2 of 3 | 2 of 3 |
| LJ Hooker | 5th | 1 of 3 | 1 of 3 |
| Ray White | 6th | 1 of 3 | 1 of 3 |
| Realty HQ | Not ranked | 0 of 3 | 0 of 3 |
| New Zealand Sotheby’s International Realty | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about Cambridge real estate agencies

- Asked ChatGPT "Which real estate agency should I hire in Cambridge, New Zealand?": 1. Cambridge Real Estate, 2. More-Re, 3. Bayleys, 4. Property Brokers
- Asked ChatGPT "What are the best real estate agencies in Cambridge, New Zealand?": 1. Cambridge Real Estate, 2. More-Re, 3. Bayleys, 4. LJ Hooker, 5. Ray White
- Asked ChatGPT "What's the best real estate agency in Cambridge, New Zealand for to sell a house?": 1. Bayleys, 2. Cambridge Real Estate, 3. More-Re, 4. Property Brokers

Not named in any answer: Realty HQ and New Zealand Sotheby’s International Realty.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How did search popularity change for New Zealand Cambridge real estate agencies in September 2026?

- In September 2026, Bayleys overtook Cambridge Real Estate to become the leader among Cambridge real estate agencies in New Zealand, with 35.3% of the searches.
- In September 2026, Ray White overtook More-Re to rank 3rd among Cambridge real estate agencies in New Zealand, with 16.4% of the searches.
- In September 2026, LJ Hooker overtook More-Re and Realty HQ to rank 5th among Cambridge real estate agencies in New Zealand, with 6.9% of the searches.
- In September 2026, More-Re lost share of searches among Cambridge real estate agencies in New Zealand, from 21.4% to 4.3%.

## Month by month

| Month | Bayleys estimated searches | Bayleys Share of Search | Bayleys rank | More-Re estimated searches | More-Re Share of Search | More-Re rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 530 | 32.7% | 1 | 220 | 13.6% | 4 |
| Nov 2025 | 530 | 35.3% | 1 | 210 | 14% | 4 |
| Dec 2025 | 340 | 30.1% | 1 | 160 | 14.2% | 4 |
| Jan 2026 | 360 | 25% | 2 | 260 | 18.1% | 4 |
| Feb 2026 | 440 | 28.2% | 1 | 240 | 15.4% | 4 |
| Mar 2026 | 530 | 33.5% | 1 | 240 | 15.2% | 4 |
| Apr 2026 | 460 | 29.9% | 1 | 280 | 18.2% | 3 |
| May 2026 | 380 | 31.7% | 1 | 210 | 17.5% | 3 |
| Jun 2026 | 370 | 33.3% | 1 | 150 | 13.5% | 4 |
| Jul 2026 | 370 | 30.3% | 1 | 190 | 15.6% | 4 |
| Aug 2026 | 360 | 25.7% | 2 | 300 | 21.4% | 3 |
| Sep 2026 | 410 | 35.3% | 1 | 50 | 4.3% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bayleys’ and More-Re’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bayleys**: Measured on the search terms “bayley's real estate”, “bayleys”, “bayleys blenheim”, “bayleys cambridge”, “bayleys property management”, “bayleys real estate”, “bayleys realestate”, “bayleys rentals” and “bayleys whangarei”, summed into one figure.
- **More-Re**: Measured on the search terms “more re cambridge” and “more-re”, summed into one figure.

- [Bayleys profile](/demand/nz/brands/bayleys)
- [More-Re profile](/demand/nz/brands/more-re)
- [All Cambridge real estate agencies in New Zealand](/demand/nz/locations/cambridge/real-estate-agencies): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bayleys or More-Re more popular in search?

In September 2026, Bayleys had more branded searches than More-Re among Cambridge real estate agencies in New Zealand. Bayleys had about 410 branded searches, while More-Re had 50. Bayleys made up 35.3% of all Cambridge real estate agency searches we track, and More-Re accounted for 4.3%.

## Cite this page

Brandwave. "Bayleys vs More-Re: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bayleys-vs-more-re

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bayleys-vs-more-re. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
