--- title: "Basecamp vs Microsoft Planner: Which is searched more in New Zealand?" description: "Is Basecamp or Microsoft Planner more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Project management software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/basecamp-vs-microsoft-planner" publisher: "Brandwave" --- # Basecamp vs Microsoft Planner: Which is searched more in New Zealand? Is Basecamp or Microsoft Planner more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Project management software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Basecamp and Microsoft Planner - **Competitive set**: Project management software - **Market**: New Zealand - **Month measured**: Sep 2026 - **Basecamp Share of Search**: 2.3% - **Microsoft Planner Share of Search**: 2.9% ## Is Basecamp or Microsoft Planner more popular in search? - In September 2026, Microsoft Planner had more branded searches than Basecamp among project management software in New Zealand. Microsoft Planner had about 1,300 branded searches, while Basecamp had 1,020. Microsoft Planner made up 2.9% of all project management software searches we track, and Basecamp accounted for 2.3%. - The lead changed hands 4 times in the 12 months ending September 2026: Basecamp took it in April 2026, Microsoft Planner took it in May 2026, Basecamp took it in August 2026, Microsoft Planner took it in September 2026. - Across the 12 months ending September 2026, Basecamp’s share of searches among project management software in New Zealand moved from 2% to 2.3%, and its estimated monthly branded searches held steady at 1K. - Across the 12 months ending September 2026, Microsoft Planner’s share of searches among project management software in New Zealand moved from 2.5% to 2.9%, and its estimated monthly branded searches held steady at 1.3K. ## Top project management software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Microsoft Planner was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Basecamp did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Asana | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | monday.com | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | ClickUp | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Trello | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Smartsheet | 5th | 0 of 3 | 1 of 2 | 1 of 5 | | Microsoft Planner | 6th | 3 of 3 | 0 of 2 | 3 of 5 | | Jira | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | Notion | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | WorkflowMax | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Basecamp | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Wrike | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Teamwork.com | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about project management software - Asked ChatGPT "Which project management tool should I use in New Zealand?": 1. monday.com, 2. Asana, 3. ClickUp, 4. Microsoft Planner, 5. Jira - Asked ChatGPT "What are the best project management tools in New Zealand?": 1. monday.com, 2. Asana, 3. ClickUp, 4. Jira, 5. Microsoft Planner, 6. Trello - Asked ChatGPT "What's the best project management tool in New Zealand for a small team?": 1. Asana, 2. ClickUp, 3. Trello, 4. monday.com, 5. Microsoft Planner - Searched Google, AI Overview "project management software nz": 1. Smartsheet, 2. monday.com, 3. Asana, 4. Trello, 5. ClickUp - Searched Google, AI Overview "best project management tool": 1. monday.com Not named in any answer: Notion, WorkflowMax, Basecamp, Wrike and Teamwork.com. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand project management software in September 2026? - In September 2026, Microsoft Planner rose from 9th to 8th among project management software in New Zealand. - In September 2026, Basecamp fell from 8th to 9th among project management software in New Zealand. ## Month by month | Month | Basecamp estimated searches | Basecamp Share of Search | Basecamp rank | Microsoft Planner estimated searches | Microsoft Planner Share of Search | Microsoft Planner rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1K | 2% | 9 | 1.3K | 2.5% | 8 | | Nov 2025 | 1K | 2.2% | 9 | 1.3K | 2.8% | 8 | | Dec 2025 | 740 | 2.1% | 9 | 880 | 2.5% | 8 | | Jan 2026 | 740 | 1.6% | 9 | 1.3K | 2.9% | 7 | | Feb 2026 | 900 | 1.6% | 9 | 1.6K | 2.8% | 7 | | Mar 2026 | 1K | 1.6% | 9 | 1.6K | 2.5% | 8 | | Apr 2026 | 1K | 2% | 8 | 1K | 2% | 9 | | May 2026 | 1K | 1.9% | 9 | 1.3K | 2.4% | 8 | | Jun 2026 | 1K | 1.9% | 9 | 1.3K | 2.5% | 8 | | Jul 2026 | 900 | 1.9% | 9 | 1.3K | 2.7% | 8 | | Aug 2026 | 1.3K | 2.7% | 8 | 1.3K | 2.6% | 9 | | Sep 2026 | 1K | 2.3% | 9 | 1.3K | 2.9% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using Basecamp’s and Microsoft Planner’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Basecamp**: Measured on the search terms “basecamp”, “basecamp app” and “basecamp software”, summed into one figure. - **Microsoft Planner**: Measured on the search term “microsoft planner”. - [Basecamp profile](/demand/nz/brands/basecamp) - [Microsoft Planner profile](/demand/nz/brands/microsoft-planner) - [All project management software in New Zealand](/demand/nz/categories/nz-project-management-software): The set both shares are measured inside, 12 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Basecamp or Microsoft Planner more popular in search? In September 2026, Microsoft Planner had more branded searches than Basecamp among project management software in New Zealand. Microsoft Planner had about 1,300 branded searches, while Basecamp had 1,020. Microsoft Planner made up 2.9% of all project management software searches we track, and Basecamp accounted for 2.3%. ## Cite this page Brandwave. "Basecamp vs Microsoft Planner: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/basecamp-vs-microsoft-planner This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/basecamp-vs-microsoft-planner. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.