--- title: "Barfoot & Thompson vs Tremains: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Barfoot & Thompson or Tremains? Compare estimated monthly branded-search demand and Share of Search inside the Residential Real Estate Agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/barfoot-and-thompson-vs-tremains-real-estate" publisher: "Brandwave" --- # Barfoot & Thompson vs Tremains: Which is more popular by branded search in New Zealand? Which is more popular in search, Barfoot & Thompson or Tremains? Compare estimated monthly branded-search demand and Share of Search inside the Residential Real Estate Agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Barfoot & Thompson and Tremains - **Competitive set**: Residential Real Estate Agencies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Barfoot & Thompson Share of Search**: 10.5% - **Tremains Share of Search**: 1.3% ## Which is more popular in search, Barfoot & Thompson or Tremains? - In August 2026, Barfoot & Thompson had more branded searches than Tremains among residential real estate agencies in New Zealand. Barfoot & Thompson was estimated to have 20.4K branded searches compared to Tremains’ 2.6K, and held a 10.5% Share of Search versus Tremains’ 1.3%. - Barfoot & Thompson was ahead of Tremains in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Barfoot & Thompson’s estimated Share of Search among residential real estate agencies in New Zealand moved from 10.7% to 10.5%, and its estimated monthly branded searches moved from 25.1K to 20.4K. - Across the 11 months ending August 2026, Tremains’ estimated Share of Search among residential real estate agencies in New Zealand held steady at 1.3%, and its estimated monthly branded searches moved from 3K to 2.6K. ## How did search popularity change for New Zealand residential real estate agencies in August 2026? - In August 2026, Barfoot & Thompson lost estimated Share of Search among residential real estate agencies in New Zealand, from 11% to 10.5%. - In August 2026, Tremains rose from 11th to 10th among residential real estate agencies in New Zealand. ## Month by month | Month | Barfoot & Thompson estimated searches | Barfoot & Thompson Share of Search | Barfoot & Thompson rank | Tremains estimated searches | Tremains Share of Search | Tremains rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 25.1K | 10.7% | 4 | 3K | 1.3% | 11 | | Nov 2025 | 24.9K | 11% | 4 | 3.1K | 1.4% | 10 | | Dec 2025 | 17.1K | 9.9% | 4 | 2.6K | 1.5% | 10 | | Jan 2026 | 25.2K | 11.4% | 3 | 2.8K | 1.3% | 11 | | Feb 2026 | 25K | 11.1% | 4 | 2.9K | 1.3% | 11 | | Mar 2026 | 30.1K | 12.4% | 3 | 3.1K | 1.3% | 10 | | Apr 2026 | 20.7K | 10.3% | 4 | 2.6K | 1.3% | 10 | | May 2026 | 20.6K | 10.2% | 4 | 2.5K | 1.2% | 11 | | Jun 2026 | 20.7K | 10.7% | 4 | 2.5K | 1.3% | 11 | | Jul 2026 | 20.4K | 11% | 4 | 2.3K | 1.3% | 11 | | Aug 2026 | 20.4K | 10.5% | 4 | 2.6K | 1.3% | 10 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Barfoot & Thompson’s and Tremains’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Barfoot & Thompson**: Measured on the search terms “barfoot & thompson”, “barfoot & thompson agents”, “barfoot & thompson new zealand”, “barfoot & thompson nz”, “barfoot & thompson property management”, “barfoot & thompson real estate”, “barfoot & thompson rentals”, “barfoot & thompson whangarei”, “barfoot and thompson”, “barfoot and thompson agents”, “barfoot and thompson houses for sale”, “barfoot and thompson real estate”, “barfoot and thompson real estate agents”, “barfoot and thompson whangarei”, “barfoot auckland”, “barfoot thompson” and “barfoot&thompson”, summed into one figure. - **Tremains**: Measured on the search terms “tremains”, “tremains co nz”, “tremains hastings”, “tremains masterton”, “tremains nz”, “tremains property management”, “tremains real estate”, “tremains real estate hastings”, “tremains real estate taupo”, “tremains realestate”, “tremains rentals”, “tremains taupo” and “tremains.co.nz”, summed into one figure. - [Barfoot & Thompson profile](/demand/nz/brands/barfoot-and-thompson) - [Tremains profile](/demand/nz/brands/tremains-real-estate) - [All residential real estate agencies in New Zealand](/demand/nz/categories/nz-residential-real-estate-agencies): The set both shares are measured inside, 22 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Barfoot & Thompson or Tremains? In August 2026, Barfoot & Thompson had more branded searches than Tremains among residential real estate agencies in New Zealand. Barfoot & Thompson was estimated to have 20.4K branded searches compared to Tremains’ 2.6K, and held a 10.5% Share of Search versus Tremains’ 1.3%. ## Cite this page Brandwave. "Barfoot & Thompson vs Tremains: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/barfoot-and-thompson-vs-tremains-real-estate This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/barfoot-and-thompson-vs-tremains-real-estate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.