--- title: "BambooHR vs JobAdder: Which is searched more in New Zealand?" description: "Is BambooHR or JobAdder more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Applicant tracking systems set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/bamboohr-vs-jobadder" publisher: "Brandwave" --- # BambooHR vs JobAdder: Which is searched more in New Zealand? Is BambooHR or JobAdder more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Applicant tracking systems set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: BambooHR and JobAdder - **Competitive set**: Applicant tracking systems - **Market**: New Zealand - **Month measured**: Sep 2026 - **BambooHR Share of Search**: 7.9% - **JobAdder Share of Search**: 7% ## Is BambooHR or JobAdder more popular in search? - In September 2026, BambooHR had more branded searches than JobAdder among applicant tracking systems in New Zealand. BambooHR had about 1,000 branded searches, while JobAdder had 890. BambooHR made up 7.9% of all applicant tracking system searches we track, and JobAdder accounted for 7%. - The lead changed hands 4 times in the 12 months ending September 2026: JobAdder took it in November 2025, BambooHR took it in December 2025, JobAdder took it in February 2026, BambooHR took it in March 2026. - Across the 12 months ending September 2026, BambooHR’s share of searches among applicant tracking systems in New Zealand held steady at 7.9%, and its estimated monthly branded searches held steady at 1K. - Across the 12 months ending September 2026, JobAdder’s share of searches among applicant tracking systems in New Zealand held steady at 7%, and its estimated monthly branded searches held steady at 890. ## Top applicant tracking systems in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, BambooHR was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. JobAdder was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. BambooHR was listed before JobAdder in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Workable | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Employment Hero | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Breezy HR | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | Zoho Recruit | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Teamtailor | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | JobAdder | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | BambooHR | 7th | 2 of 3 | 1 of 2 | 3 of 5 | | Greenhouse | 8th | 1 of 3 | 1 of 2 | 2 of 5 | | Lever | 9th | 0 of 3 | 1 of 2 | 1 of 5 | | Bullhorn | 10th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about applicant tracking systems - Asked ChatGPT "Which applicant tracking system should I use in New Zealand?": 1. Employment Hero, 2. Workable, 3. BambooHR, 4. JobAdder - Asked ChatGPT "What are the best applicant tracking systems in New Zealand?": 1. JobAdder, 2. Teamtailor, 3. Workable, 4. Greenhouse, 5. BambooHR - Asked ChatGPT "What's the best applicant tracking system in New Zealand for a small hiring team?": 1. Breezy HR, 2. Employment Hero, 3. Teamtailor, 4. Zoho Recruit, 5. Workable - Searched Google, AI Overview "applicant tracking systems": 1. Workable, 2. Zoho Recruit, 3. Employment Hero, 4. Breezy HR - Searched Google, AI Overview "best ats software": 1. Breezy HR, 2. Workable, 3. Zoho Recruit, 4. Lever, 5. Greenhouse, 6. BambooHR, 7. Bullhorn Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand applicant tracking systems in September 2026? Neither BambooHR nor JobAdder moved beyond provider rounding among applicant tracking systems in Sep 2026. ## Month by month | Month | BambooHR estimated searches | BambooHR Share of Search | BambooHR rank | JobAdder estimated searches | JobAdder Share of Search | JobAdder rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1K | 7.9% | 2 | 890 | 7% | 3 | | Nov 2025 | 1K | 7.8% | 3 | 1K | 7.8% | 2 | | Dec 2025 | 880 | 8.5% | 2 | 720 | 6.9% | 3 | | Jan 2026 | 1K | 9.4% | 2 | 730 | 6.8% | 3 | | Feb 2026 | 880 | 8.1% | 3 | 890 | 8.2% | 2 | | Mar 2026 | 1.9K | 13.7% | 2 | 1K | 7.2% | 3 | | Apr 2026 | 1.6K | 13.9% | 2 | 890 | 7.7% | 3 | | May 2026 | 1.6K | 12% | 2 | 890 | 6.7% | 3 | | Jun 2026 | 1.6K | 12% | 2 | 1K | 7.5% | 3 | | Jul 2026 | 1.3K | 10% | 2 | 1K | 7.7% | 3 | | Aug 2026 | 1K | 7.8% | 2 | 890 | 6.9% | 3 | | Sep 2026 | 1K | 7.9% | 2 | 890 | 7% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using BambooHR’s and JobAdder’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **BambooHR**: Measured on the search term “bamboohr”. - **JobAdder**: Measured on the search terms “jobadder” and “jobadder ats”, summed into one figure. - [BambooHR profile](/demand/nz/brands/bamboohr) - [JobAdder profile](/demand/nz/brands/jobadder) - [All applicant tracking systems in New Zealand](/demand/nz/categories/nz-applicant-tracking-systems): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is BambooHR or JobAdder more popular in search? In September 2026, BambooHR had more branded searches than JobAdder among applicant tracking systems in New Zealand. BambooHR had about 1,000 branded searches, while JobAdder had 890. BambooHR made up 7.9% of all applicant tracking system searches we track, and JobAdder accounted for 7%. ## Cite this page Brandwave. "BambooHR vs JobAdder: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/bamboohr-vs-jobadder This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bamboohr-vs-jobadder. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.