--- title: "Balance CA vs More CA: Which is searched more in New Zealand?" description: "Is Balance CA or More CA more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth accounting firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/balance-ca-vs-more-ca" publisher: "Brandwave" --- # Balance CA vs More CA: Which is searched more in New Zealand? Is Balance CA or More CA more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth accounting firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Balance CA and More CA - **Competitive set**: New Plymouth accounting firms - **Market**: New Zealand - **Month measured**: Sep 2026 - **Balance CA Share of Search**: 2.4% - **More CA Share of Search**: 2.4% ## Is Balance CA or More CA more popular in search? - In September 2026, Balance CA and More CA were level in searches among New Plymouth accounting firms in New Zealand, with an estimated 10 branded searches each, at 2.4% of the total each. - Balance CA was ahead of More CA in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Balance CA’s share of searches among New Plymouth accounting firms in New Zealand moved from 2.7% to 2.4%, and its estimated monthly branded searches held steady at 10. - Across the 12 months ending September 2026, More CA’s share of searches among New Plymouth accounting firms in New Zealand moved from 2.7% to 2.4%, and its estimated monthly branded searches held steady at 10. ## Top New Plymouth accounting firms in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, More CA was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Balance CA did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | SBA | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Schurr & Ireland | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Mondo Advisory | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Baker Tilly Staples Rodway | 4th | 2 of 3 | 1 of 1 | 3 of 4 | | More CA | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | BDO | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Balance CA | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | KDG Accounting | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about New Plymouth accounting firms - Asked ChatGPT "Which accounting firm should I hire in New Plymouth, New Zealand?": 1. SBA, 2. Schurr & Ireland, 3. Mondo Advisory, 4. Baker Tilly Staples Rodway, 5. More CA - Asked ChatGPT "What are the best accounting firms in New Plymouth, New Zealand?": 1. SBA, 2. Schurr & Ireland, 3. Mondo Advisory, 4. Baker Tilly Staples Rodway, 5. BDO, 6. More CA - Asked ChatGPT "What's the best accounting firm in New Plymouth, New Zealand for a small business?": 1. SBA, 2. Schurr & Ireland, 3. Mondo Advisory - Searched Google, AI Overview "new plymouth accountants": 1. Schurr & Ireland, 2. Baker Tilly Staples Rodway, 3. SBA Not named in any answer: Balance CA and KDG Accounting. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand New Plymouth accounting firms in September 2026? Neither Balance CA nor More CA moved beyond provider rounding among New Plymouth accounting firms in Sep 2026. ## Month by month | Month | Balance CA estimated searches | Balance CA Share of Search | Balance CA rank | More CA estimated searches | More CA Share of Search | More CA rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10 | 2.7% | 5 | 10 | 2.7% | 7 | | Nov 2025 | 10 | 2.8% | 5 | 0 | 0% | 8 | | Dec 2025 | 10 | 3.6% | 5 | 0 | 0% | 8 | | Jan 2026 | 10 | 3.2% | 6 | 0 | 0% | 8 | | Feb 2026 | 10 | 2.7% | 6 | 10 | 2.7% | 8 | | Mar 2026 | 20 | 4.8% | 6 | 0 | 0% | 8 | | Apr 2026 | 10 | 2.3% | 7 | 0 | 0% | 8 | | May 2026 | 10 | 2.6% | 6 | 0 | 0% | 8 | | Jun 2026 | 10 | 2.5% | 7 | 0 | 0% | 8 | | Jul 2026 | 10 | 3.3% | 6 | 0 | 0% | 8 | | Aug 2026 | 10 | 2.8% | 6 | 10 | 2.8% | 8 | | Sep 2026 | 10 | 2.4% | 6 | 10 | 2.4% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using Balance CA’s and More CA’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Balance CA**: Measured on the search terms “balance ca” and “balanceca”, summed into one figure. - **More CA**: Measured on the search term “more ca”. - [Balance CA profile](/demand/nz/brands/balance-ca) - [More CA profile](/demand/nz/brands/more-ca) - [All New Plymouth accounting firms in New Zealand](/demand/nz/locations/new-plymouth/accounting-firms): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Balance CA or More CA more popular in search? In September 2026, Balance CA and More CA were level in searches among New Plymouth accounting firms in New Zealand, with an estimated 10 branded searches each, at 2.4% of the total each. ## Cite this page Brandwave. "Balance CA vs More CA: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/balance-ca-vs-more-ca This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/balance-ca-vs-more-ca. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.