--- title: "Baku vs Funkita: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Baku or Funkita? Compare estimated monthly branded-search demand and Share of Search inside the Swimwear brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/baku-vs-funkita" publisher: "Brandwave" --- # Baku vs Funkita: Which is more popular by branded search in New Zealand? Which is more popular in search, Baku or Funkita? Compare estimated monthly branded-search demand and Share of Search inside the Swimwear brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Baku and Funkita - **Competitive set**: Swimwear brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Baku Share of Search**: 12.9% - **Funkita Share of Search**: 11.7% ## Which is more popular in search, Baku or Funkita? - In August 2026, Baku had more branded searches than Funkita among swimwear brands in New Zealand. Baku was estimated to have 1.8K branded searches compared to Funkita’s 1.7K, and held a 12.9% Share of Search versus Funkita’s 11.7%. - The lead changed hands 4 times in the 11 months ending August 2026: Funkita took it in November 2025, Baku took it in January 2026, Funkita took it in February 2026, Baku took it in March 2026. - Across the 11 months ending August 2026, Baku’s estimated Share of Search among swimwear brands in New Zealand moved from 14.7% to 12.9%, and its estimated monthly branded searches moved from 2.2K to 1.8K. - Across the 11 months ending August 2026, Funkita’s estimated Share of Search among swimwear brands in New Zealand moved from 13.1% to 11.7%, and its estimated monthly branded searches moved from 2K to 1.7K. ## How did search popularity change for New Zealand swimwear brands in August 2026? - In August 2026, Baku lost estimated Share of Search among swimwear brands in New Zealand, from 13.7% to 12.9%. - Estimated monthly branded searches for Funkita in New Zealand fell 15.3% over 11 measured months, from 2K to 1.7K in August 2026. ## Month by month | Month | Baku estimated searches | Baku Share of Search | Baku rank | Funkita estimated searches | Funkita Share of Search | Funkita rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.2K | 14.7% | 3 | 2K | 13.1% | 4 | | Nov 2025 | 2.3K | 11.3% | 4 | 2.9K | 14.4% | 3 | | Dec 2025 | 1.6K | 9.7% | 4 | 1.8K | 10.8% | 3 | | Jan 2026 | 2.4K | 14% | 3 | 2.2K | 12.9% | 4 | | Feb 2026 | 1.9K | 14% | 3 | 2K | 15% | 2 | | Mar 2026 | 2.6K | 20% | 2 | 1.8K | 13.8% | 3 | | Apr 2026 | 1.7K | 15.9% | 3 | 1.5K | 13.9% | 4 | | May 2026 | 2.1K | 17.8% | 2 | 1.6K | 13.7% | 4 | | Jun 2026 | 2.2K | 16.4% | 3 | 1.6K | 12% | 4 | | Jul 2026 | 1.8K | 13.7% | 3 | 1.5K | 11.6% | 4 | | Aug 2026 | 1.8K | 12.9% | 3 | 1.7K | 11.7% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Baku’s and Funkita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Baku**: Measured on the search terms “baku”, “baku azerbaijan”, “baku bikini”, “baku city”, “baku nz”, “baku togs”, “baku where” and “bakuswimwear com au”, summed into one figure. - **Funkita**: Measured on the search terms “funkita”, “funkita bags”, “funkita bikini”, “funkita com”, “funkita near me”, “funkita nz”, “funkita online”, “funkita swim bag” and “funkita togs”, summed into one figure. - [Baku profile](/demand/nz/brands/baku) - [Funkita profile](/demand/nz/brands/funkita) - [All swimwear brands in New Zealand](/demand/nz/categories/nz-swimwear-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Baku or Funkita? In August 2026, Baku had more branded searches than Funkita among swimwear brands in New Zealand. Baku was estimated to have 1.8K branded searches compared to Funkita’s 1.7K, and held a 12.9% Share of Search versus Funkita’s 11.7%. ## Cite this page Brandwave. "Baku vs Funkita: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/baku-vs-funkita This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/baku-vs-funkita. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.