--- title: "Bachmann Orthodontics vs Max and Beresford Orthodontists: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Bachmann Orthodontics or Max and Beresford Orthodontists? Compare estimated monthly branded-search demand and Share of Search inside the Auckland orthodontic clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/bachmann-orthodontics-vs-max-and-beresford-orthodontists" publisher: "Brandwave" --- # Bachmann Orthodontics vs Max and Beresford Orthodontists: Which is more popular by branded search in New Zealand? Which is more popular in search, Bachmann Orthodontics or Max and Beresford Orthodontists? Compare estimated monthly branded-search demand and Share of Search inside the Auckland orthodontic clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bachmann Orthodontics and Max and Beresford Orthodontists - **Competitive set**: Auckland orthodontic clinics - **Market**: New Zealand - **Month measured**: Aug 2026 - **Bachmann Orthodontics Share of Search**: 9% - **Max and Beresford Orthodontists Share of Search**: 8.1% ## Which is more popular in search, Bachmann Orthodontics or Max and Beresford Orthodontists? - In August 2026, Bachmann Orthodontics had more branded searches than Max and Beresford Orthodontists among auckland orthodontic clinics in New Zealand. Bachmann Orthodontics was estimated to have 880 branded searches compared to Max and Beresford Orthodontists’ 790, and held a 9% Share of Search versus Max and Beresford Orthodontists’ 8.1%. - The lead changed hands 6 times in the 11 months ending August 2026: Max and Beresford Orthodontists took it in December 2025, Bachmann Orthodontics took it in January 2026, Max and Beresford Orthodontists took it in April 2026, Bachmann Orthodontics took it in May 2026, Max and Beresford Orthodontists took it in June 2026, Bachmann Orthodontics took it in August 2026. - Across the 11 months ending August 2026, Bachmann Orthodontics’ estimated Share of Search among auckland orthodontic clinics in New Zealand moved from 10.1% to 9%, and its estimated monthly branded searches held steady at 880. - Across the 11 months ending August 2026, Max and Beresford Orthodontists’ estimated Share of Search among auckland orthodontic clinics in New Zealand moved from 7.1% to 8.1%, and its estimated monthly branded searches moved from 620 to 790. ## How did search popularity change for New Zealand auckland orthodontic clinics in August 2026? - In August 2026, Milk Orthodontics overtook Max and Beresford Orthodontists to rank 4th among auckland orthodontic clinics in New Zealand, at 9.1%. - In August 2026, Bachmann Orthodontics gained estimated Share of Search among auckland orthodontic clinics in New Zealand, from 8.2% to 9%. - Estimated monthly branded searches for Max and Beresford Orthodontists in New Zealand rose 27.4% over 11 measured months, from 620 to 790 in August 2026. ## Month by month | Month | Bachmann Orthodontics estimated searches | Bachmann Orthodontics Share of Search | Bachmann Orthodontics rank | Max and Beresford Orthodontists estimated searches | Max and Beresford Orthodontists Share of Search | Max and Beresford Orthodontists rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 880 | 10.1% | 4 | 620 | 7.1% | 6 | | Nov 2025 | 880 | 9.8% | 4 | 750 | 8.3% | 5 | | Dec 2025 | 720 | 9.7% | 5 | 760 | 10.2% | 4 | | Jan 2026 | 720 | 8.6% | 4 | 620 | 7.4% | 5 | | Feb 2026 | 880 | 9.8% | 4 | 750 | 8.4% | 5 | | Mar 2026 | 1K | 10% | 4 | 910 | 9.1% | 5 | | Apr 2026 | 720 | 7.9% | 5 | 900 | 9.9% | 4 | | May 2026 | 1K | 10.4% | 4 | 780 | 8.1% | 5 | | Jun 2026 | 880 | 8.8% | 5 | 920 | 9.2% | 4 | | Jul 2026 | 740 | 8.2% | 5 | 760 | 8.4% | 4 | | Aug 2026 | 880 | 9% | 5 | 790 | 8.1% | 6 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Bachmann Orthodontics’ and Max and Beresford Orthodontists’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bachmann Orthodontics**: Measured on the search terms “bachmann orthodontics”, “bachmann orthodontics auckland”, “bachmann orthodontics nz” and “bachmannorthodontics”, summed into one figure. - **Max and Beresford Orthodontists**: Measured on the search terms “max & beresford”, “max and beresford”, “max and beresford orthodontists” and “max and beresford orthodontists nz”, summed into one figure. - [Bachmann Orthodontics profile](/demand/nz/brands/bachmann-orthodontics) - [Max and Beresford Orthodontists profile](/demand/nz/brands/max-and-beresford-orthodontists) - [All auckland orthodontic clinics in New Zealand](/demand/nz/categories/nz-auckland-orthodontic-clinics): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Bachmann Orthodontics or Max and Beresford Orthodontists? In August 2026, Bachmann Orthodontics had more branded searches than Max and Beresford Orthodontists among auckland orthodontic clinics in New Zealand. Bachmann Orthodontics was estimated to have 880 branded searches compared to Max and Beresford Orthodontists’ 790, and held a 9% Share of Search versus Max and Beresford Orthodontists’ 8.1%. ## Cite this page Brandwave. "Bachmann Orthodontics vs Max and Beresford Orthodontists: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/bachmann-orthodontics-vs-max-and-beresford-orthodontists This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/bachmann-orthodontics-vs-max-and-beresford-orthodontists. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.