--- title: "B&M Security vs Couchman Alarms: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, B&M Security or Couchman Alarms? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North security system installers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/b-m-security-vs-couchman-alarms" publisher: "Brandwave" --- # B&M Security vs Couchman Alarms: Which is more popular by branded search in New Zealand? Which is more popular in search, B&M Security or Couchman Alarms? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North security system installers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: B&M Security and Couchman Alarms - **Competitive set**: Palmerston North security system installers - **Market**: New Zealand - **Month measured**: Aug 2026 - **B&M Security Share of Search**: 21.4% - **Couchman Alarms Share of Search**: 50% ## Which is more popular in search, B&M Security or Couchman Alarms? - In August 2026, Couchman Alarms had more branded searches than B&M Security among palmerston north security system installers in New Zealand. Couchman Alarms was estimated to have 70 branded searches compared to B&M Security’s 30, and held a 50% Share of Search versus B&M Security’s 21.4%. - The lead changed hands 4 times in the 11 months ending August 2026: B&M Security took it in November 2025, Couchman Alarms took it in December 2025, B&M Security took it in June 2026, Couchman Alarms took it in July 2026. - Across the 11 months ending August 2026, B&M Security’s estimated Share of Search among palmerston north security system installers in New Zealand moved from 20% to 21.4%, and its estimated monthly branded searches held steady at 30. - Across the 11 months ending August 2026, Couchman Alarms’ estimated Share of Search among palmerston north security system installers in New Zealand moved from 40% to 50%, and its estimated monthly branded searches moved from 60 to 70. ## How did search popularity change for New Zealand palmerston north security system installers in August 2026? - In August 2026, Couchman Alarms gained estimated Share of Search among palmerston north security system installers in New Zealand, from 40% to 50%. - In August 2026, B&M Security lost estimated Share of Search among palmerston north security system installers in New Zealand, from 33.3% to 21.4%. ## Month by month | Month | B&M Security estimated searches | B&M Security Share of Search | B&M Security rank | Couchman Alarms estimated searches | Couchman Alarms Share of Search | Couchman Alarms rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 30 | 20% | 2 | 60 | 40% | 1 | | Nov 2025 | 60 | 40% | 1 | 50 | 33.3% | 2 | | Dec 2025 | 40 | 30.8% | 2 | 60 | 46.2% | 1 | | Jan 2026 | 50 | 35.7% | 2 | 60 | 42.9% | 1 | | Feb 2026 | 40 | 28.6% | 2 | 60 | 42.9% | 1 | | Mar 2026 | 40 | 28.6% | 2 | 60 | 42.9% | 1 | | Apr 2026 | 50 | 31.3% | 2 | 60 | 37.5% | 1 | | May 2026 | 30 | 17.6% | 2 | 100 | 58.8% | 1 | | Jun 2026 | 50 | 38.5% | 1 | 40 | 30.8% | 2 | | Jul 2026 | 50 | 33.3% | 2 | 60 | 40% | 1 | | Aug 2026 | 30 | 21.4% | 2 | 70 | 50% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using B&M Security’s and Couchman Alarms’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **B&M Security**: Measured on the search terms “b and m security”, “b&m security” and “b&m security palmerston north”, summed into one figure. - **Couchman Alarms**: Measured on the search terms “couchman alarms” and “couchman alarms palmerston north”, summed into one figure. - [B&M Security profile](/demand/nz/brands/b-m-security) - [Couchman Alarms profile](/demand/nz/brands/couchman-alarms) - [All palmerston north security system installers in New Zealand](/demand/nz/locations/palmerston-north/security-system-installers): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, B&M Security or Couchman Alarms? In August 2026, Couchman Alarms had more branded searches than B&M Security among palmerston north security system installers in New Zealand. Couchman Alarms was estimated to have 70 branded searches compared to B&M Security’s 30, and held a 50% Share of Search versus B&M Security’s 21.4%. ## Cite this page Brandwave. "B&M Security vs Couchman Alarms: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/b-m-security-vs-couchman-alarms This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/b-m-security-vs-couchman-alarms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.