--- title: "AWS Legal vs Eagles Eagles & Redpath: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, AWS Legal or Eagles Eagles & Redpath? Compare estimated monthly branded-search demand and Share of Search inside the Invercargill law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/aws-legal-vs-eagles-eagles-redpath" publisher: "Brandwave" --- # AWS Legal vs Eagles Eagles & Redpath: Which is more popular by branded search in New Zealand? Which is more popular in search, AWS Legal or Eagles Eagles & Redpath? Compare estimated monthly branded-search demand and Share of Search inside the Invercargill law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: AWS Legal and Eagles Eagles & Redpath - **Competitive set**: Invercargill law firms - **Market**: New Zealand - **Month measured**: Aug 2026 - **AWS Legal Share of Search**: 36.9% - **Eagles Eagles & Redpath Share of Search**: 12% ## Which is more popular in search, AWS Legal or Eagles Eagles & Redpath? - In August 2026, AWS Legal had more branded searches than Eagles Eagles & Redpath among invercargill law firms in New Zealand. AWS Legal was estimated to have 1.4K branded searches compared to Eagles Eagles & Redpath’s 470, and held a 36.9% Share of Search versus Eagles Eagles & Redpath’s 12%. - AWS Legal was ahead of Eagles Eagles & Redpath in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, AWS Legal’s estimated Share of Search among invercargill law firms in New Zealand moved from 36.8% to 36.9%, and its estimated monthly branded searches held steady at 1.4K. - Across the 11 months ending August 2026, Eagles Eagles & Redpath’s estimated Share of Search among invercargill law firms in New Zealand moved from 7% to 12%, and its estimated monthly branded searches moved from 270 to 470. ## How did search popularity change for New Zealand invercargill law firms in August 2026? - In August 2026, AWS Legal lost estimated Share of Search among invercargill law firms in New Zealand, from 37.6% to 36.9%. - Estimated monthly branded searches for Eagles Eagles & Redpath in New Zealand rose 74.1% over 11 measured months, from 270 to 470 in August 2026. ## Month by month | Month | AWS Legal estimated searches | AWS Legal Share of Search | AWS Legal rank | Eagles Eagles & Redpath estimated searches | Eagles Eagles & Redpath Share of Search | Eagles Eagles & Redpath rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.4K | 36.8% | 1 | 270 | 7% | 4 | | Nov 2025 | 1.5K | 36% | 1 | 330 | 8.1% | 4 | | Dec 2025 | 1.1K | 31% | 1 | 270 | 7.9% | 4 | | Jan 2026 | 1.1K | 32% | 1 | 290 | 8.8% | 4 | | Feb 2026 | 1.3K | 35.2% | 1 | 290 | 7.8% | 4 | | Mar 2026 | 1.9K | 38.4% | 1 | 400 | 8.2% | 4 | | Apr 2026 | 1.4K | 34.1% | 1 | 380 | 9.2% | 4 | | May 2026 | 1.6K | 36.8% | 1 | 470 | 11% | 4 | | Jun 2026 | 1.8K | 39.8% | 1 | 380 | 8.3% | 4 | | Jul 2026 | 1.4K | 37.6% | 1 | 450 | 11.7% | 4 | | Aug 2026 | 1.4K | 36.9% | 1 | 470 | 12% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using AWS Legal’s and Eagles Eagles & Redpath’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **AWS Legal**: Measured on the search terms “aws legal”, “aws legal invercargill”, “aws legal invercargill nz”, “aws legal nz”, “aws legal queenstown” and “awslegal”, summed into one figure. - **Eagles Eagles & Redpath**: Measured on the search terms “eagles eagles & redpath”, “eagles eagles and redpath”, “eagles eagles and redpath invercargill” and “eagles-eagles”, summed into one figure. - [AWS Legal profile](/demand/nz/brands/aws-legal) - [Eagles Eagles & Redpath profile](/demand/nz/brands/eagles-eagles-redpath) - [All invercargill law firms in New Zealand](/demand/nz/categories/nz-invercargill-law-firms): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, AWS Legal or Eagles Eagles & Redpath? In August 2026, AWS Legal had more branded searches than Eagles Eagles & Redpath among invercargill law firms in New Zealand. AWS Legal was estimated to have 1.4K branded searches compared to Eagles Eagles & Redpath’s 470, and held a 36.9% Share of Search versus Eagles Eagles & Redpath’s 12%. ## Cite this page Brandwave. "AWS Legal vs Eagles Eagles & Redpath: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/aws-legal-vs-eagles-eagles-redpath This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/aws-legal-vs-eagles-eagles-redpath. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.