---
title: "Awin vs LTK: Which is searched more in New Zealand?"
description: "Is Awin or LTK more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator commerce platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/awin-vs-ltk"
publisher: "Brandwave"
---

# Awin vs LTK: Which is searched more in New Zealand?

Is Awin or LTK more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator commerce platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Awin and LTK
- **Competitive set**: Creator commerce platforms
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Awin Share of Search**: 0.52%
- **LTK Share of Search**: 0.97%

## Is Awin or LTK more popular in search?

- In September 2026, LTK had more branded searches than Awin among creator commerce platforms in New Zealand. LTK had about 260 branded searches, while Awin had 140. LTK made up 0.97% of all creator commerce platform searches we track, and Awin accounted for 0.52%.
- LTK was ahead of Awin in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Awin’s share of searches among creator commerce platforms in New Zealand moved from 0.46% to 0.52%, and its estimated monthly branded searches moved from 110 to 140.
- Across the 12 months ending September 2026, LTK’s share of searches among creator commerce platforms in New Zealand moved from 1.6% to 0.97%, and its estimated monthly branded searches moved from 390 to 260.

## Top creator commerce platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Awin and LTK were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Awin and LTK were each listed first in two of the four answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Shopify | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Awin | 2nd | 1 of 3 | 1 of 2 | 2 of 5 |
| Beacons | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| LTK | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Gumroad | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| ShopMy | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Levanta | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Sovrn Commerce | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| MagicLinks | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about creator commerce platforms

- Asked ChatGPT "Which creator commerce platform should I use in New Zealand?": 1. Beacons, 2. Shopify, 3. Gumroad
- Asked ChatGPT "What are the best creator commerce platforms in New Zealand?": 1. Shopify, 2. Beacons, 3. Gumroad, 4. ShopMy, 5. LTK
- Asked ChatGPT "What's the best creator commerce platform in New Zealand for affiliate income?": 1. Awin, 2. Shopify
- Searched Google, AI Overview "creator commerce platform": 1. LTK, 2. ShopMy
- Searched Google, AI Overview "affiliate creator platform": 1. Awin, 2. Levanta, 3. Shopify

Not named in any answer: Sovrn Commerce and MagicLinks.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand creator commerce platforms in September 2026?

- Estimated monthly branded searches for Awin in New Zealand rose 27.3% over 12 measured months, from 110 to 140 in September 2026.
- Estimated monthly branded searches for LTK in New Zealand fell 33.3% over 12 measured months, from 390 to 260 in September 2026.

## Month by month

| Month | Awin estimated searches | Awin Share of Search | Awin rank | LTK estimated searches | LTK Share of Search | LTK rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 110 | 0.46% | 5 | 390 | 1.6% | 3 |
| Nov 2025 | 110 | 0.4% | 6 | 320 | 1.2% | 3 |
| Dec 2025 | 70 | 0.3% | 6 | 260 | 1.1% | 3 |
| Jan 2026 | 140 | 0.48% | 6 | 320 | 1.1% | 4 |
| Feb 2026 | 140 | 0.48% | 5 | 260 | 0.89% | 4 |
| Mar 2026 | 90 | 0.3% | 6 | 320 | 1.1% | 4 |
| Apr 2026 | 50 | 0.17% | 6 | 320 | 1.1% | 4 |
| May 2026 | 110 | 0.37% | 6 | 320 | 1.1% | 4 |
| Jun 2026 | 90 | 0.31% | 6 | 320 | 1.1% | 4 |
| Jul 2026 | 90 | 0.32% | 6 | 260 | 0.92% | 4 |
| Aug 2026 | 110 | 0.4% | 6 | 260 | 0.95% | 3 |
| Sep 2026 | 140 | 0.52% | 6 | 260 | 0.97% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Awin’s and LTK’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Awin**: Measured on the search term “awin”.
- **LTK**: Measured on the search term “ltk”.

- [Awin profile](/demand/nz/brands/awin)
- [LTK profile](/demand/nz/brands/ltk)
- [All creator commerce platforms in New Zealand](/demand/nz/categories/nz-creator-commerce-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Awin or LTK more popular in search?

In September 2026, LTK had more branded searches than Awin among creator commerce platforms in New Zealand. LTK had about 260 branded searches, while Awin had 140. LTK made up 0.97% of all creator commerce platform searches we track, and Awin accounted for 0.52%.

## Cite this page

Brandwave. "Awin vs LTK: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/awin-vs-ltk

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/awin-vs-ltk. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
