--- title: "Avanti vs Cube: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Avanti or Cube? Compare estimated monthly branded-search demand and Share of Search inside the Bike brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/avanti-vs-cube" publisher: "Brandwave" --- # Avanti vs Cube: Which is more popular by branded search in New Zealand? Which is more popular in search, Avanti or Cube? Compare estimated monthly branded-search demand and Share of Search inside the Bike brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Avanti and Cube - **Competitive set**: Bike brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Avanti Share of Search**: 4.9% - **Cube Share of Search**: 3.3% ## Which is more popular in search, Avanti or Cube? - In August 2026, Avanti had more branded searches than Cube among bike brands in New Zealand. Avanti was estimated to have 1K branded searches compared to Cube’s 670, and held a 4.9% Share of Search versus Cube’s 3.3%. - Avanti was ahead of Cube in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Avanti’s estimated Share of Search among bike brands in New Zealand moved from 4.3% to 4.9%, and its estimated monthly branded searches moved from 820 to 1K. - Across the 11 months ending August 2026, Cube’s estimated Share of Search among bike brands in New Zealand moved from 2.8% to 3.3%, and its estimated monthly branded searches moved from 540 to 670. ## How did search popularity change for New Zealand bike brands in August 2026? - Estimated monthly branded searches for Cube in New Zealand rose 24.1% over 11 measured months, from 540 to 670 in August 2026. - Estimated monthly branded searches for Avanti in New Zealand rose 23.2% over 11 measured months, from 820 to 1K in August 2026. ## Month by month | Month | Avanti estimated searches | Avanti Share of Search | Avanti rank | Cube estimated searches | Cube Share of Search | Cube rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 820 | 4.3% | 6 | 540 | 2.8% | 7 | | Nov 2025 | 1.1K | 4.8% | 6 | 640 | 2.7% | 7 | | Dec 2025 | 1.3K | 5.9% | 6 | 650 | 3% | 7 | | Jan 2026 | 1.4K | 6.1% | 6 | 680 | 2.9% | 7 | | Feb 2026 | 1.2K | 5.8% | 6 | 630 | 3% | 7 | | Mar 2026 | 1.5K | 5.2% | 6 | 830 | 2.9% | 7 | | Apr 2026 | 1.4K | 5.3% | 6 | 830 | 3.1% | 7 | | May 2026 | 1.2K | 4.9% | 6 | 720 | 2.9% | 7 | | Jun 2026 | 970 | 4.6% | 6 | 730 | 3.4% | 7 | | Jul 2026 | 1.1K | 5.2% | 6 | 740 | 3.7% | 7 | | Aug 2026 | 1K | 4.9% | 6 | 670 | 3.3% | 7 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Avanti’s and Cube’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Avanti**: Measured on the search terms “avanti bike”, “avanti black thunder bike”, “avanti black thunder mountain bike”, “avanti discovery bike”, “avanti discovery e bike”, “avanti e bike”, “avanti giro road bike”, “avanti gravel bike”, “avanti montari e bike”, “avanti montari mountain bike”, “avanti monza road bike”, “avanti mountain bike” and “avanti road bike”, summed into one figure. - **Cube**: Measured on the search terms “cube bike”, “cube bike gravel”, “cube e bike”, “cube e mountain bike”, “cube mountain bike” and “cube road bike”, summed into one figure. - [Avanti profile](/demand/nz/brands/avanti) - [Cube profile](/demand/nz/brands/cube) - [All bike brands in New Zealand](/demand/nz/categories/nz-bike-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Avanti or Cube? In August 2026, Avanti had more branded searches than Cube among bike brands in New Zealand. Avanti was estimated to have 1K branded searches compared to Cube’s 670, and held a 4.9% Share of Search versus Cube’s 3.3%. ## Cite this page Brandwave. "Avanti vs Cube: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/avanti-vs-cube This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/avanti-vs-cube. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.