---
title: "Avanti Homewares vs Ninja: Which is searched more in New Zealand?"
description: "Is Avanti Homewares or Ninja more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Egg poacher brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/avanti-homewares-vs-ninja-kitchen"
publisher: "Brandwave"
---

# Avanti Homewares vs Ninja: Which is searched more in New Zealand?

Is Avanti Homewares or Ninja more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Egg poacher brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Avanti Homewares and Ninja
- **Competitive set**: Egg poacher brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Avanti Homewares Share of Search**: 0.67%
- **Ninja Share of Search**: 85.2%

## Is Avanti Homewares or Ninja more popular in search?

- In September 2026, Ninja had more branded searches than Avanti Homewares among egg poacher brands in New Zealand. Ninja had about 1,270 branded searches, while Avanti Homewares had 10. Ninja made up 85.2% of all egg poacher brand searches we track, and Avanti Homewares accounted for 0.67%.
- Ninja was ahead of Avanti Homewares in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Avanti Homewares’ share of searches among egg poacher brands in New Zealand moved from 0.83% to 0.67%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, Ninja’s share of searches among egg poacher brands in New Zealand moved from 77.5% to 85.2%, and its estimated monthly branded searches moved from 930 to 1.3K.

## Top egg poacher brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Avanti Homewares was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ninja did not appear in any of the five answers.

Too few answers listed options to rank the brands, so only mentions are counted.

| Brand | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- |
| Ninja | 0 of 3 | 0 of 2 | 0 of 5 |
| Salter | 0 of 3 | 0 of 2 | 0 of 5 |
| Avanti Homewares | 2 of 3 | 0 of 2 | 2 of 5 |

## Every AI answer about egg poacher brands

- Asked ChatGPT "Which egg poacher brand should I buy in New Zealand?": named none of the brands we track
- Asked ChatGPT "What are the best egg poacher brands in New Zealand?": 1. Avanti Homewares
- Asked ChatGPT "What's the best egg poacher brand in New Zealand for easy breakfast eggs?": 1. Avanti Homewares
- Searched Google, AI Overview "best egg poacher": named none of the brands we track
- Searched Google, AI Overview "egg poacher pan": named none of the brands we track

Not named in any answer: Ninja and Salter.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand egg poacher brands in September 2026?

- In September 2026, Ninja gained share of searches among egg poacher brands in New Zealand, from 80.9% to 85.2%.

## Month by month

| Month | Avanti Homewares estimated searches | Avanti Homewares Share of Search | Avanti Homewares rank | Ninja estimated searches | Ninja Share of Search | Ninja rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10 | 0.83% | 3 | 930 | 77.5% | 1 |
| Nov 2025 | 10 | 0.59% | 3 | 1.5K | 87.1% | 1 |
| Dec 2025 | 20 | 1.2% | 3 | 1.5K | 86.5% | 1 |
| Jan 2026 | 10 | 0.67% | 3 | 1.3K | 85.2% | 1 |
| Feb 2026 | 10 | 0.87% | 3 | 930 | 80.9% | 1 |
| Mar 2026 | 20 | 1.9% | 3 | 800 | 74.1% | 1 |
| Apr 2026 | 10 | 0.71% | 3 | 1.1K | 80.9% | 1 |
| May 2026 | 10 | 0.71% | 3 | 1.1K | 80.9% | 1 |
| Jun 2026 | 10 | 0.71% | 3 | 1.1K | 80.9% | 1 |
| Jul 2026 | 10 | 0.68% | 3 | 1.3K | 85.1% | 1 |
| Aug 2026 | 10 | 0.71% | 3 | 1.1K | 80.9% | 1 |
| Sep 2026 | 10 | 0.67% | 3 | 1.3K | 85.2% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Avanti Homewares’ and Ninja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Avanti Homewares**: Measured on the search term “avanti egg poacher”.
- **Ninja**: Measured on the search terms “ninja blast” and “ninja foodi”, summed into one figure.

- [Avanti Homewares profile](/demand/nz/brands/avanti-homewares)
- [Ninja profile](/demand/nz/brands/ninja-kitchen)
- [All egg poacher brands in New Zealand](/demand/nz/categories/nz-egg-poacher-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Avanti Homewares or Ninja more popular in search?

In September 2026, Ninja had more branded searches than Avanti Homewares among egg poacher brands in New Zealand. Ninja had about 1,270 branded searches, while Avanti Homewares had 10. Ninja made up 85.2% of all egg poacher brand searches we track, and Avanti Homewares accounted for 0.67%.

## Cite this page

Brandwave. "Avanti Homewares vs Ninja: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/avanti-homewares-vs-ninja-kitchen

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/avanti-homewares-vs-ninja-kitchen. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
