---
title: "Avanti Homewares vs Brabantia: Which is searched more in New Zealand?"
description: "Is Avanti Homewares or Brabantia more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Jar opener brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/avanti-homewares-vs-brabantia"
publisher: "Brandwave"
---

# Avanti Homewares vs Brabantia: Which is searched more in New Zealand?

Is Avanti Homewares or Brabantia more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Jar opener brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Avanti Homewares and Brabantia
- **Competitive set**: Jar opener brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Avanti Homewares Share of Search**: 3.2%
- **Brabantia Share of Search**: 83.3%

## Is Avanti Homewares or Brabantia more popular in search?

- In September 2026, Brabantia had more branded searches than Avanti Homewares among jar opener brands in New Zealand. Brabantia had about 1,050 branded searches, while Avanti Homewares had 40. Brabantia made up 83.3% of all jar opener brand searches we track, and Avanti Homewares accounted for 3.2%.
- Brabantia was ahead of Avanti Homewares in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Avanti Homewares’ share of searches among jar opener brands in New Zealand moved from 2.3% to 3.2%, and its estimated monthly branded searches moved from 30 to 40.
- Across the 12 months ending September 2026, Brabantia’s share of searches among jar opener brands in New Zealand moved from 84.5% to 83.3%, and its estimated monthly branded searches held steady at 1.1K.

## Top jar opener brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Avanti Homewares was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Brabantia did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| OXO | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Avanti Homewares | 2nd | 0 of 3 | 2 of 2 | 2 of 5 |
| Brabantia | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about jar opener brands

- Asked ChatGPT "Which jar opener brand should I buy in New Zealand?": 1. OXO
- Asked ChatGPT "What are the best jar opener brands in New Zealand?": 1. OXO
- Asked ChatGPT "What's the best jar opener brand in New Zealand for weak hands?": 1. OXO
- Searched Google, AI Overview "best jar opener": 1. OXO, 2. Avanti Homewares
- Searched Google, AI Overview "jar opener for weak hands": 1. OXO, 2. Avanti Homewares

Not named in any answer: Brabantia.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand jar opener brands in September 2026?

- In September 2026, Brabantia gained share of searches among jar opener brands in New Zealand, from 80.1% to 83.3%.
- In September 2026, Avanti Homewares lost share of searches among jar opener brands in New Zealand, from 4.4% to 3.2%.

## Month by month

| Month | Avanti Homewares estimated searches | Avanti Homewares Share of Search | Avanti Homewares rank | Brabantia estimated searches | Brabantia Share of Search | Brabantia rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 30 | 2.3% | 3 | 1.1K | 84.5% | 1 |
| Nov 2025 | 30 | 2.2% | 3 | 1.2K | 87.3% | 1 |
| Dec 2025 | 30 | 2.1% | 3 | 1.2K | 83.4% | 1 |
| Jan 2026 | 30 | 2.2% | 3 | 1.1K | 79% | 1 |
| Feb 2026 | 40 | 3.6% | 3 | 890 | 80.9% | 1 |
| Mar 2026 | 30 | 2.3% | 3 | 1.1K | 81.4% | 1 |
| Apr 2026 | 30 | 2.1% | 3 | 1.2K | 83% | 1 |
| May 2026 | 50 | 3.9% | 3 | 1.1K | 82.7% | 1 |
| Jun 2026 | 30 | 2.7% | 3 | 930 | 82.3% | 1 |
| Jul 2026 | 30 | 2.4% | 3 | 1.1K | 84% | 1 |
| Aug 2026 | 60 | 4.4% | 3 | 1.1K | 80.1% | 1 |
| Sep 2026 | 40 | 3.2% | 3 | 1.1K | 83.3% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Avanti Homewares’ and Brabantia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Avanti Homewares**: Measured on the search terms “avanti homewares”, “avanti jar opener” and “avanti kitchenware”, summed into one figure.
- **Brabantia**: Measured on the search terms “brabantia” and “brabantia bin”, summed into one figure.

- [Avanti Homewares profile](/demand/nz/brands/avanti-homewares)
- [Brabantia profile](/demand/nz/brands/brabantia)
- [All jar opener brands in New Zealand](/demand/nz/categories/nz-jar-opener-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Avanti Homewares or Brabantia more popular in search?

In September 2026, Brabantia had more branded searches than Avanti Homewares among jar opener brands in New Zealand. Brabantia had about 1,050 branded searches, while Avanti Homewares had 40. Brabantia made up 83.3% of all jar opener brand searches we track, and Avanti Homewares accounted for 3.2%.

## Cite this page

Brandwave. "Avanti Homewares vs Brabantia: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/avanti-homewares-vs-brabantia

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/avanti-homewares-vs-brabantia. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
