---
title: "Avalanche vs Nesquik: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Avalanche or Nesquik? Compare estimated monthly branded-search demand and Share of Search inside the Hot chocolate and malted drink brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/avalanche-vs-nesquik"
publisher: "Brandwave"
---

# Avalanche vs Nesquik: Which is more popular by branded search in New Zealand?

Which is more popular in search, Avalanche or Nesquik? Compare estimated monthly branded-search demand and Share of Search inside the Hot chocolate and malted drink brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Avalanche and Nesquik
- **Competitive set**: Hot chocolate and malted drink brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Avalanche Share of Search**: 27.8%
- **Nesquik Share of Search**: 8.4%

## Which is more popular in search, Avalanche or Nesquik?

- In August 2026, Avalanche had more branded searches than Nesquik among hot chocolate and malted drink brands in New Zealand. Avalanche was estimated to have 4.4K branded searches compared to Nesquik’s 1.3K, and held a 27.8% Share of Search versus Nesquik’s 8.4%.
- The lead changed hands 2 times in the 11 months ending August 2026: Nesquik took it in May 2026, Avalanche took it in June 2026.
- Across the 11 months ending August 2026, Avalanche’s estimated Share of Search among hot chocolate and malted drink brands in New Zealand moved from 23.1% to 27.8%, and its estimated monthly branded searches moved from 2.4K to 4.4K.
- Across the 11 months ending August 2026, Nesquik’s estimated Share of Search among hot chocolate and malted drink brands in New Zealand moved from 11.8% to 8.4%, and its estimated monthly branded searches moved from 1.2K to 1.3K.

## How did search popularity change for New Zealand hot chocolate and malted drink brands in August 2026?

- In August 2026, Avalanche lost estimated Share of Search among hot chocolate and malted drink brands in New Zealand, from 29.5% to 27.8%.
- In August 2026, Nesquik lost estimated Share of Search among hot chocolate and malted drink brands in New Zealand, from 10.1% to 8.4%.

## Month by month

| Month | Avalanche estimated searches | Avalanche Share of Search | Avalanche rank | Nesquik estimated searches | Nesquik Share of Search | Nesquik rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.4K | 23.1% | 2 | 1.2K | 11.8% | 3 |
| Nov 2025 | 2.2K | 25.5% | 2 | 1K | 11.8% | 3 |
| Dec 2025 | 1.9K | 23% | 2 | 970 | 12% | 3 |
| Jan 2026 | 2K | 20.5% | 2 | 1.2K | 12% | 3 |
| Feb 2026 | 1.9K | 20.6% | 2 | 1K | 10.7% | 3 |
| Mar 2026 | 2.7K | 25.2% | 2 | 1.3K | 12.4% | 3 |
| Apr 2026 | 3K | 27.8% | 2 | 1.1K | 10% | 3 |
| May 2026 | 3.1K | 18.4% | 3 | 5.8K | 34.3% | 2 |
| Jun 2026 | 3.3K | 24.8% | 2 | 1.6K | 11.8% | 3 |
| Jul 2026 | 4.1K | 29.5% | 2 | 1.4K | 10.1% | 3 |
| Aug 2026 | 4.4K | 27.8% | 2 | 1.3K | 8.4% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Avalanche’s and Nesquik’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Avalanche**: Measured on the search terms “avalanche 99 sugar free drinking chocolate”, “avalanche coffee”, “avalanche drinking chocolate”, “avalanche hot chocolate” and “avalanche hot chocolate sugar free”, summed into one figure.
- **Nesquik**: Measured on the search terms “banana nesquik”, “nesquik”, “nesquik choco”, “nesquik drinking chocolate”, “nesquik hot chocolate”, “nesquik near me”, “nesquik nestle”, “nesquik nz” and “vanilla nesquik”, summed into one figure.

- [Avalanche profile](/demand/nz/brands/avalanche)
- [Nesquik profile](/demand/nz/brands/nesquik)
- [All hot chocolate and malted drink brands in New Zealand](/demand/nz/categories/nz-hot-chocolate-and-malted-drink-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Avalanche or Nesquik?

In August 2026, Avalanche had more branded searches than Nesquik among hot chocolate and malted drink brands in New Zealand. Avalanche was estimated to have 4.4K branded searches compared to Nesquik’s 1.3K, and held a 27.8% Share of Search versus Nesquik’s 8.4%.

## Cite this page

Brandwave. "Avalanche vs Nesquik: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/avalanche-vs-nesquik

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/avalanche-vs-nesquik. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
