---
title: "Auckland Theatre Company vs Isaac Theatre Royal: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Auckland Theatre Company or Isaac Theatre Royal? Compare estimated monthly branded-search demand and Share of Search inside the Theatres and performing arts venues set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/auckland-theatre-company-vs-isaac-theatre-royal"
publisher: "Brandwave"
---

# Auckland Theatre Company vs Isaac Theatre Royal: Which is more popular by branded search in New Zealand?

Which is more popular in search, Auckland Theatre Company or Isaac Theatre Royal? Compare estimated monthly branded-search demand and Share of Search inside the Theatres and performing arts venues set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Auckland Theatre Company and Isaac Theatre Royal
- **Competitive set**: Theatres and performing arts venues
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Auckland Theatre Company Share of Search**: 5.9%
- **Isaac Theatre Royal Share of Search**: 24.8%

## Which is more popular in search, Auckland Theatre Company or Isaac Theatre Royal?

- In August 2026, Isaac Theatre Royal had more branded searches than Auckland Theatre Company among theatres and performing arts venues in New Zealand. Isaac Theatre Royal was estimated to have 12.7K branded searches compared to Auckland Theatre Company’s 3K, and held a 24.8% Share of Search versus Auckland Theatre Company’s 5.9%.
- Isaac Theatre Royal was ahead of Auckland Theatre Company in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Auckland Theatre Company’s estimated Share of Search among theatres and performing arts venues in New Zealand moved from 4.8% to 5.9%, and its estimated monthly branded searches moved from 2.5K to 3K.
- Across the 11 months ending August 2026, Isaac Theatre Royal’s estimated Share of Search among theatres and performing arts venues in New Zealand moved from 25.2% to 24.8%, and its estimated monthly branded searches held steady at 12.7K.

## How did search popularity change for New Zealand theatres and performing arts venues in August 2026?

- In August 2026, Isaac Theatre Royal overtook Circa Theatre to take the highest estimated Share of Search among theatres and performing arts venues in New Zealand, at 24.8%.
- In August 2026, Auckland Theatre Company lost estimated Share of Search among theatres and performing arts venues in New Zealand, from 6.9% to 5.9%.

## Month by month

| Month | Auckland Theatre Company estimated searches | Auckland Theatre Company Share of Search | Auckland Theatre Company rank | Isaac Theatre Royal estimated searches | Isaac Theatre Royal Share of Search | Isaac Theatre Royal rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.5K | 4.8% | 6 | 12.7K | 25.2% | 1 |
| Nov 2025 | 3K | 6.1% | 6 | 12.8K | 26.6% | 1 |
| Dec 2025 | 1.6K | 4.6% | 6 | 6.9K | 19.7% | 2 |
| Jan 2026 | 2K | 5.2% | 6 | 7K | 18.7% | 2 |
| Feb 2026 | 3K | 6.5% | 7 | 12.7K | 28% | 1 |
| Mar 2026 | 3K | 5.1% | 6 | 19.1K | 32.9% | 1 |
| Apr 2026 | 3.8K | 8% | 6 | 10.4K | 22.4% | 1 |
| May 2026 | 3.8K | 6.1% | 6 | 12.9K | 20.7% | 2 |
| Jun 2026 | 3.7K | 8.8% | 6 | 10.6K | 25.1% | 1 |
| Jul 2026 | 3K | 6.9% | 6 | 5.8K | 13.3% | 4 |
| Aug 2026 | 3K | 5.9% | 6 | 12.7K | 24.8% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Auckland Theatre Company’s and Isaac Theatre Royal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Auckland Theatre Company**: Measured on the search terms “atc co nz”, “auckland theatre company”, “auckland theatre company shows” and “auckland theatre company tickets”, summed into one figure.
- **Isaac Theatre Royal**: Measured on the search terms “isaac theatre royal”, “isaac theatre royal events”, “isaac theatre royal parking”, “isaac theatre royal seating”, “isaac theatre royal seating plan”, “isaac theatre royal shows”, “isaac theatre royal tickets”, “isaactheatreroyal”, “parking near isaac theatre royal” and “the isaac theatre royal”, summed into one figure.

- [Auckland Theatre Company profile](/demand/nz/brands/auckland-theatre-company)
- [Isaac Theatre Royal profile](/demand/nz/brands/isaac-theatre-royal)
- [All theatres and performing arts venues in New Zealand](/demand/nz/categories/nz-performing-arts-venues): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Auckland Theatre Company or Isaac Theatre Royal?

In August 2026, Isaac Theatre Royal had more branded searches than Auckland Theatre Company among theatres and performing arts venues in New Zealand. Isaac Theatre Royal was estimated to have 12.7K branded searches compared to Auckland Theatre Company’s 3K, and held a 24.8% Share of Search versus Auckland Theatre Company’s 5.9%.

## Cite this page

Brandwave. "Auckland Theatre Company vs Isaac Theatre Royal: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/auckland-theatre-company-vs-isaac-theatre-royal

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/auckland-theatre-company-vs-isaac-theatre-royal. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
