--- title: "Auckland Museum vs Canterbury Museum: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Auckland Museum or Canterbury Museum? Compare estimated monthly branded-search demand and Share of Search inside the Museums set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/auckland-museum-vs-canterbury-museum" publisher: "Brandwave" --- # Auckland Museum vs Canterbury Museum: Which is more popular by branded search in New Zealand? Which is more popular in search, Auckland Museum or Canterbury Museum? Compare estimated monthly branded-search demand and Share of Search inside the Museums set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Auckland Museum and Canterbury Museum - **Competitive set**: Museums - **Market**: New Zealand - **Month measured**: Aug 2026 - **Auckland Museum Share of Search**: 45.4% - **Canterbury Museum Share of Search**: 5.5% ## Which is more popular in search, Auckland Museum or Canterbury Museum? - In August 2026, Auckland Museum had more branded searches than Canterbury Museum among museums in New Zealand. Auckland Museum was estimated to have 85K branded searches compared to Canterbury Museum’s 10.2K, and held a 45.4% Share of Search versus Canterbury Museum’s 5.5%. - Auckland Museum was ahead of Canterbury Museum in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Auckland Museum’s estimated Share of Search among museums in New Zealand moved from 40.3% to 45.4%, and its estimated monthly branded searches moved from 86.2K to 85K. - Across the 11 months ending August 2026, Canterbury Museum’s estimated Share of Search among museums in New Zealand moved from 7.1% to 5.5%, and its estimated monthly branded searches moved from 15.2K to 10.2K. ## How did search popularity change for New Zealand museums in August 2026? - In August 2026, Auckland Museum gained estimated Share of Search among museums in New Zealand, from 43.1% to 45.4%. - Estimated monthly branded searches for Canterbury Museum in New Zealand fell 32.9% over 11 measured months, from 15.2K to 10.2K in August 2026. ## Month by month | Month | Auckland Museum estimated searches | Auckland Museum Share of Search | Auckland Museum rank | Canterbury Museum estimated searches | Canterbury Museum Share of Search | Canterbury Museum rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 86.2K | 40.3% | 1 | 15.2K | 7.1% | 4 | | Nov 2025 | 80.7K | 38% | 1 | 15.1K | 7.1% | 4 | | Dec 2025 | 121K | 39.2% | 1 | 18.6K | 6% | 4 | | Jan 2026 | 128K | 42.2% | 1 | 22.8K | 7.5% | 4 | | Feb 2026 | 98.5K | 38.3% | 1 | 22.9K | 8.9% | 4 | | Mar 2026 | 98.8K | 39.9% | 1 | 18.6K | 7.5% | 4 | | Apr 2026 | 108K | 40.8% | 1 | 18.6K | 7% | 4 | | May 2026 | 71K | 39.8% | 1 | 12.5K | 7% | 4 | | Jun 2026 | 60K | 39.9% | 1 | 10.2K | 6.8% | 4 | | Jul 2026 | 89K | 43.1% | 1 | 10.3K | 5% | 4 | | Aug 2026 | 85K | 45.4% | 1 | 10.2K | 5.5% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Auckland Museum’s and Canterbury Museum’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Auckland Museum**: Measured on the search terms “auckland museum”, “auckland museum atrium”, “auckland museum auckland domain parnell auckland”, “auckland museum cost”, “auckland museum exhibitions”, “auckland museum hours”, “auckland museum of transport and technology”, “auckland museum online”, “auckland museum parnell auckland”, “auckland museum parnell auckland new zealand”, “auckland museum war”, “auckland war memorial museum auckland domain parnell auckland”, “auckland war memorial museum parnell auckland”, “auckland war memorial museum parnell auckland 1010”, “auckland war memorial museum parnell auckland new zealand”, “auckland war memorial museum photos”, “auckland war memorial museum tickets”, “aucklandmuseum” and “aucklandmuseum com”, summed into one figure. - **Canterbury Museum**: Measured on the search terms “canterbury museum”, “canterbury museum dinosaur”, “canterbury museum exhibitions”, “canterbury museum photos”, “canterbury museum price” and “canterburymuseum”, summed into one figure. - [Auckland Museum profile](/demand/nz/brands/auckland-museum) - [Canterbury Museum profile](/demand/nz/brands/canterbury-museum) - [All museums in New Zealand](/demand/nz/categories/nz-museums): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Auckland Museum or Canterbury Museum? In August 2026, Auckland Museum had more branded searches than Canterbury Museum among museums in New Zealand. Auckland Museum was estimated to have 85K branded searches compared to Canterbury Museum’s 10.2K, and held a 45.4% Share of Search versus Canterbury Museum’s 5.5%. ## Cite this page Brandwave. "Auckland Museum vs Canterbury Museum: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/auckland-museum-vs-canterbury-museum This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/auckland-museum-vs-canterbury-museum. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.