---
title: "Atticus Finch vs Urbano Bistro: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Atticus Finch or Urbano Bistro? Compare estimated monthly branded-search demand and Share of Search inside the Rotorua restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/atticus-finch-vs-urbano-bistro"
publisher: "Brandwave"
---

# Atticus Finch vs Urbano Bistro: Which is more popular by branded search in New Zealand?

Which is more popular in search, Atticus Finch or Urbano Bistro? Compare estimated monthly branded-search demand and Share of Search inside the Rotorua restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Atticus Finch and Urbano Bistro
- **Competitive set**: Rotorua restaurants
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Atticus Finch Share of Search**: 46.8%
- **Urbano Bistro Share of Search**: 17.2%

## Which is more popular in search, Atticus Finch or Urbano Bistro?

- In August 2026, Atticus Finch had more branded searches than Urbano Bistro among rotorua restaurants in New Zealand. Atticus Finch was estimated to have 3.2K branded searches compared to Urbano Bistro’s 1.2K, and held a 46.8% Share of Search versus Urbano Bistro’s 17.2%.
- Atticus Finch was ahead of Urbano Bistro in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Atticus Finch’s estimated Share of Search among rotorua restaurants in New Zealand moved from 49.5% to 46.8%, and its estimated monthly branded searches moved from 3.3K to 3.2K.
- Across the 11 months ending August 2026, Urbano Bistro’s estimated Share of Search among rotorua restaurants in New Zealand moved from 14.7% to 17.2%, and its estimated monthly branded searches moved from 970 to 1.2K.

## How did search popularity change for New Zealand rotorua restaurants in August 2026?

- In August 2026, Urbano Bistro gained estimated Share of Search among rotorua restaurants in New Zealand, from 11.9% to 17.2%.
- In August 2026, Atticus Finch lost estimated Share of Search among rotorua restaurants in New Zealand, from 58.7% to 46.8%.

## Month by month

| Month | Atticus Finch estimated searches | Atticus Finch Share of Search | Atticus Finch rank | Urbano Bistro estimated searches | Urbano Bistro Share of Search | Urbano Bistro rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.3K | 49.5% | 1 | 970 | 14.7% | 3 |
| Nov 2025 | 3.9K | 49.2% | 1 | 980 | 12.5% | 4 |
| Dec 2025 | 4.9K | 50.4% | 1 | 1.2K | 12.5% | 3 |
| Jan 2026 | 4.8K | 49.1% | 1 | 1.2K | 12.2% | 3 |
| Feb 2026 | 4.8K | 48% | 1 | 1.5K | 14.5% | 3 |
| Mar 2026 | 5.9K | 53.8% | 1 | 1.5K | 13.4% | 3 |
| Apr 2026 | 4.8K | 51.8% | 1 | 1.5K | 15.6% | 3 |
| May 2026 | 3.8K | 47.3% | 1 | 1.5K | 18% | 3 |
| Jun 2026 | 3.8K | 55.3% | 1 | 970 | 14% | 3 |
| Jul 2026 | 5.8K | 58.7% | 1 | 1.2K | 11.9% | 3 |
| Aug 2026 | 3.2K | 46.8% | 1 | 1.2K | 17.2% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Atticus Finch’s and Urbano Bistro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Atticus Finch**: Measured on the search terms “atticus finch cafe”, “atticus finch menu”, “atticus finch restaurant” and “atticus finch rotorua”, summed into one figure.
- **Urbano Bistro**: Measured on the search terms “urbano bistro”, “urbano bistro menu” and “urbano bistro rotorua”, summed into one figure.

- [Atticus Finch profile](/demand/nz/brands/atticus-finch)
- [Urbano Bistro profile](/demand/nz/brands/urbano-bistro)
- [All rotorua restaurants in New Zealand](/demand/nz/categories/nz-rotorua-restaurants): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Atticus Finch or Urbano Bistro?

In August 2026, Atticus Finch had more branded searches than Urbano Bistro among rotorua restaurants in New Zealand. Atticus Finch was estimated to have 3.2K branded searches compared to Urbano Bistro’s 1.2K, and held a 46.8% Share of Search versus Urbano Bistro’s 17.2%.

## Cite this page

Brandwave. "Atticus Finch vs Urbano Bistro: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/atticus-finch-vs-urbano-bistro

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/atticus-finch-vs-urbano-bistro. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.