--- title: "ASUS vs Samsung: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, ASUS or Samsung? Compare estimated monthly branded-search demand and Share of Search inside the Computer monitor brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/asus-vs-samsung" publisher: "Brandwave" --- # ASUS vs Samsung: Which is more popular by branded search in New Zealand? Which is more popular in search, ASUS or Samsung? Compare estimated monthly branded-search demand and Share of Search inside the Computer monitor brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ASUS and Samsung - **Competitive set**: Computer monitor brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **ASUS Share of Search**: 22.4% - **Samsung Share of Search**: 40.3% ## Which is more popular in search, ASUS or Samsung? - In August 2026, Samsung had more branded searches than ASUS among computer monitor brands in New Zealand. Samsung was estimated to have 21.2K branded searches compared to ASUS’s 11.8K, and held a 40.3% Share of Search versus ASUS’s 22.4%. - Samsung was ahead of ASUS in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, ASUS’s estimated Share of Search among computer monitor brands in New Zealand moved from 24.3% to 22.4%, and its estimated monthly branded searches moved from 10.7K to 11.8K. - Across the 11 months ending August 2026, Samsung’s estimated Share of Search among computer monitor brands in New Zealand moved from 40.4% to 40.3%, and its estimated monthly branded searches moved from 17.8K to 21.2K. ## How did search popularity change for New Zealand computer monitor brands in August 2026? - In August 2026, Samsung gained estimated Share of Search among computer monitor brands in New Zealand, from 39% to 40.3%. - In August 2026, ASUS gained estimated Share of Search among computer monitor brands in New Zealand, from 21.4% to 22.4%. ## Month by month | Month | ASUS estimated searches | ASUS Share of Search | ASUS rank | Samsung estimated searches | Samsung Share of Search | Samsung rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10.7K | 24.3% | 2 | 17.8K | 40.4% | 1 | | Nov 2025 | 12K | 24.8% | 2 | 20.3K | 42.1% | 1 | | Dec 2025 | 10.5K | 23.5% | 2 | 19.3K | 43.3% | 1 | | Jan 2026 | 11.4K | 24.3% | 2 | 18.9K | 40.3% | 1 | | Feb 2026 | 11.2K | 25.5% | 2 | 16.3K | 37% | 1 | | Mar 2026 | 12.5K | 24.3% | 3 | 18.2K | 35.4% | 1 | | Apr 2026 | 10.2K | 21.3% | 3 | 19.6K | 41.2% | 1 | | May 2026 | 11.1K | 21.5% | 3 | 20.6K | 39.9% | 1 | | Jun 2026 | 11.1K | 20.3% | 3 | 22.1K | 40.4% | 1 | | Jul 2026 | 11.5K | 21.4% | 3 | 21K | 39% | 1 | | Aug 2026 | 11.8K | 22.4% | 3 | 21.2K | 40.3% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using ASUS’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ASUS**: Measured on the search terms “asus”, “asus 27 inch monitor”, “asus 4k monitor”, “asus ai mesh”, “asus art monitor”, “asus chrome”, “asus com”, “asus gaming monitor”, “asus gaming router”, “asus laptop”, “asus mesh”, “asus mesh wifi”, “asus modem router”, “asus monitor”, “asus monitor oled”, “asus near me”, “asus notebook”, “asus nz”, “asus online”, “asus portable monitor”, “asus proart”, “asus rog”, “asus rog gaming monitor”, “asus rog monitor”, “asus rog swift monitor”, “asus rog zephyrus 14”, “asus router”, “asus router ac68u”, “asus tuf”, “asus tuf gaming monitor”, “asus tuf monitor”, “asus vivo”, “asus vivobook 14”, “asus vivobook 15”, “asus wifi”, “asus wifi 7 router”, “asus wifi range extender”, “asus wifi router”, “asus zen wifi”, “asus zenbook”, “asus zenbook 14”, “asus zenbook 14 oled” and “asus zenscreen portable monitor”, summed into one figure. - **Samsung**: Measured on the search terms “8kg samsung washing machine”, “monitor samsung gaming”, “samsung 11kg washing machine”, “samsung 12kg washing machine”, “samsung 27 curved monitor”, “samsung 27 inch monitor”, “samsung 4k monitor”, “samsung 9kg washing machine”, “samsung curved monitor”, “samsung digital inverter washing machine”, “samsung dishdrawer”, “samsung dishwasher”, “samsung dryer”, “samsung french door fridge”, “samsung fridge”, “samsung fridge freezer”, “samsung integrated dishwasher”, “samsung monitor”, “samsung odyssey”, “samsung odyssey g3”, “samsung odyssey g5”, “samsung odyssey g5 27”, “samsung odyssey g5 32”, “samsung odyssey g6”, “samsung odyssey g7”, “samsung odyssey g9”, “samsung oled tv”, “samsung oven”, “samsung top load washing machine”, “samsung top loader”, “samsung tv”, “samsung washer dryer”, “samsung washer dryer combo”, “samsung washing machine” and “samsung washing machine repairing”, summed into one figure. - [ASUS profile](/demand/nz/brands/asus) - [Samsung profile](/demand/nz/brands/samsung) - [All computer monitor brands in New Zealand](/demand/nz/categories/nz-monitor-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, ASUS or Samsung? In August 2026, Samsung had more branded searches than ASUS among computer monitor brands in New Zealand. Samsung was estimated to have 21.2K branded searches compared to ASUS’s 11.8K, and held a 40.3% Share of Search versus ASUS’s 22.4%. ## Cite this page Brandwave. "ASUS vs Samsung: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/asus-vs-samsung This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/asus-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.