---
title: "AstroChiropractic vs Hillcrest Spinal Centre: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, AstroChiropractic or Hillcrest Spinal Centre? Compare estimated monthly branded-search demand and Share of Search inside the Hamilton chiropractic clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/astrochiropractic-vs-hillcrest-spinal-centre"
publisher: "Brandwave"
---

# AstroChiropractic vs Hillcrest Spinal Centre: Which is more popular by branded search in New Zealand?

Which is more popular in search, AstroChiropractic or Hillcrest Spinal Centre? Compare estimated monthly branded-search demand and Share of Search inside the Hamilton chiropractic clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: AstroChiropractic and Hillcrest Spinal Centre
- **Competitive set**: Hamilton chiropractic clinics
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **AstroChiropractic Share of Search**: 53.7%
- **Hillcrest Spinal Centre Share of Search**: 14.9%

## Which is more popular in search, AstroChiropractic or Hillcrest Spinal Centre?

- In August 2026, AstroChiropractic had more branded searches than Hillcrest Spinal Centre among hamilton chiropractic clinics in New Zealand. AstroChiropractic was estimated to have 360 branded searches compared to Hillcrest Spinal Centre’s 100, and held a 53.7% Share of Search versus Hillcrest Spinal Centre’s 14.9%.
- AstroChiropractic was ahead of Hillcrest Spinal Centre in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, AstroChiropractic’s estimated Share of Search among hamilton chiropractic clinics in New Zealand moved from 50% to 53.7%, and its estimated monthly branded searches moved from 260 to 360.
- Across the 11 months ending August 2026, Hillcrest Spinal Centre’s estimated Share of Search among hamilton chiropractic clinics in New Zealand moved from 9.6% to 14.9%, and its estimated monthly branded searches moved from 50 to 100.

## How did search popularity change for New Zealand hamilton chiropractic clinics in August 2026?

- In August 2026, Hillcrest Spinal Centre gained estimated Share of Search among hamilton chiropractic clinics in New Zealand, from 8.6% to 14.9%.
- In August 2026, AstroChiropractic lost estimated Share of Search among hamilton chiropractic clinics in New Zealand, from 72.4% to 53.7%.

## Month by month

| Month | AstroChiropractic estimated searches | AstroChiropractic Share of Search | AstroChiropractic rank | Hillcrest Spinal Centre estimated searches | Hillcrest Spinal Centre Share of Search | Hillcrest Spinal Centre rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 260 | 50% | 1 | 50 | 9.6% | 3 |
| Nov 2025 | 390 | 60.9% | 1 | 80 | 12.5% | 3 |
| Dec 2025 | 320 | 61.5% | 1 | 60 | 11.5% | 3 |
| Jan 2026 | 480 | 73.8% | 1 | 60 | 9.2% | 3 |
| Feb 2026 | 390 | 60.9% | 1 | 80 | 12.5% | 3 |
| Mar 2026 | 420 | 63.6% | 1 | 70 | 10.6% | 3 |
| Apr 2026 | 570 | 78.1% | 1 | 50 | 6.8% | 3 |
| May 2026 | 500 | 71.4% | 1 | 60 | 8.6% | 3 |
| Jun 2026 | 500 | 66.7% | 1 | 80 | 10.7% | 3 |
| Jul 2026 | 420 | 72.4% | 1 | 50 | 8.6% | 3 |
| Aug 2026 | 360 | 53.7% | 1 | 100 | 14.9% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using AstroChiropractic’s and Hillcrest Spinal Centre’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **AstroChiropractic**: Measured on the search terms “astrochiropractic”, “astrochiropractic auckland” and “astrochiropractic hamilton”, summed into one figure.
- **Hillcrest Spinal Centre**: Measured on the search terms “hillcrest spinal” and “hillcrest spinal centre hamilton”, summed into one figure.

- [AstroChiropractic profile](/demand/nz/brands/astrochiropractic)
- [Hillcrest Spinal Centre profile](/demand/nz/brands/hillcrest-spinal-centre)
- [All hamilton chiropractic clinics in New Zealand](/demand/nz/categories/nz-hamilton-chiropractic-clinics): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, AstroChiropractic or Hillcrest Spinal Centre?

In August 2026, AstroChiropractic had more branded searches than Hillcrest Spinal Centre among hamilton chiropractic clinics in New Zealand. AstroChiropractic was estimated to have 360 branded searches compared to Hillcrest Spinal Centre’s 100, and held a 53.7% Share of Search versus Hillcrest Spinal Centre’s 14.9%.

## Cite this page

Brandwave. "AstroChiropractic vs Hillcrest Spinal Centre: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/astrochiropractic-vs-hillcrest-spinal-centre

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/astrochiropractic-vs-hillcrest-spinal-centre. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.