--- title: "Astral vs Zodiac: Which is searched more in New Zealand?" description: "Is Astral or Zodiac more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pool pump brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/astral-pool-vs-zodiac-pool" publisher: "Brandwave" --- # Astral vs Zodiac: Which is searched more in New Zealand? Is Astral or Zodiac more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pool pump brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Astral and Zodiac - **Competitive set**: Pool pump brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Astral Share of Search**: 7.6% - **Zodiac Share of Search**: 24.2% ## Is Astral or Zodiac more popular in search? - In September 2026, Zodiac had more branded searches than Astral among pool pump brands in New Zealand. Zodiac had about 160 branded searches, while Astral had 50. Zodiac made up 24.2% of all pool pump brand searches we track, and Astral accounted for 7.6%. - Zodiac was ahead of Astral in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Astral’s share of searches among pool pump brands in New Zealand moved from 5.7% to 7.6%, and its estimated monthly branded searches held steady at 50. - Across the 12 months ending September 2026, Zodiac’s share of searches among pool pump brands in New Zealand moved from 28.4% to 24.2%, and its estimated monthly branded searches moved from 250 to 160. ## Top pool pump brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither Astral nor Zodiac showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Davey | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | AstralPool | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Pentair | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Hayward | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Zodiac | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Astral | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about pool pump brands - Asked ChatGPT "Which pool pump brand should I buy in New Zealand?": 1. Davey, 2. AstralPool, 3. Pentair - Asked ChatGPT "What are the best pool pump brands in New Zealand?": 1. Davey, 2. AstralPool, 3. Pentair, 4. Hayward - Asked ChatGPT "What's the best pool pump brand in New Zealand for a backyard pool?": 1. Davey, 2. AstralPool, 3. Pentair - Searched Google, AI Overview "swimming pool pump nz": named none of the brands we track - Searched Google, AI Overview "pool pump nz": 1. Davey Not named in any answer: Zodiac and Astral. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand pool pump brands in September 2026? - In September 2026, Zodiac gained share of searches among pool pump brands in New Zealand, from 17.9% to 24.2%. - In September 2026, Astral gained share of searches among pool pump brands in New Zealand, from 4.5% to 7.6%. ## Month by month | Month | Astral estimated searches | Astral Share of Search | Astral rank | Zodiac estimated searches | Zodiac Share of Search | Zodiac rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 50 | 5.7% | 4 | 250 | 28.4% | 3 | | Nov 2025 | 70 | 7.2% | 4 | 300 | 30.9% | 1 | | Dec 2025 | 40 | 5.3% | 4 | 240 | 31.6% | 1 | | Jan 2026 | 50 | 5.7% | 4 | 240 | 27.6% | 3 | | Feb 2026 | 40 | 5.4% | 4 | 190 | 25.7% | 3 | | Mar 2026 | 30 | 4.5% | 4 | 100 | 15.2% | 3 | | Apr 2026 | 30 | 4.7% | 4 | 80 | 12.5% | 3 | | May 2026 | 30 | 4.5% | 4 | 60 | 9% | 3 | | Jun 2026 | 40 | 6.7% | 4 | 60 | 10% | 3 | | Jul 2026 | 40 | 7.3% | 4 | 60 | 10.9% | 3 | | Aug 2026 | 30 | 4.5% | 4 | 120 | 17.9% | 3 | | Sep 2026 | 50 | 7.6% | 4 | 160 | 24.2% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Astral’s and Zodiac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Astral**: Measured on the search terms “astral pool” and “astral pool pump”, summed into one figure. - **Zodiac**: Measured on the search terms “zodiac pool” and “zodiac pool cleaner”, summed into one figure. - [Astral profile](/demand/nz/brands/astral-pool) - [Zodiac profile](/demand/nz/brands/zodiac-pool) - [All pool pump brands in New Zealand](/demand/nz/categories/nz-pool-pump-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Astral or Zodiac more popular in search? In September 2026, Zodiac had more branded searches than Astral among pool pump brands in New Zealand. Zodiac had about 160 branded searches, while Astral had 50. Zodiac made up 24.2% of all pool pump brand searches we track, and Astral accounted for 7.6%. ## Cite this page Brandwave. "Astral vs Zodiac: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/astral-pool-vs-zodiac-pool This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/astral-pool-vs-zodiac-pool. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.