---
title: "Astra Radiology vs Bay Radiology: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Astra Radiology or Bay Radiology? Compare estimated monthly branded-search demand and Share of Search inside the Radiology providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/astra-radiology-vs-bay-radiology"
publisher: "Brandwave"
---

# Astra Radiology vs Bay Radiology: Which is more popular by branded search in New Zealand?

Which is more popular in search, Astra Radiology or Bay Radiology? Compare estimated monthly branded-search demand and Share of Search inside the Radiology providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Astra Radiology and Bay Radiology
- **Competitive set**: Radiology providers
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Astra Radiology Share of Search**: 6%
- **Bay Radiology Share of Search**: 6.3%

## Which is more popular in search, Astra Radiology or Bay Radiology?

- In August 2026, Astra Radiology and Bay Radiology were level on Share of Search among radiology providers in New Zealand, with an estimated 3K versus 3.1K branded searches, at 6% and 6.3% estimated Share of Search.
- The lead changed hands 2 times in the 11 months ending August 2026: Astra Radiology took it in April 2026, Bay Radiology took it in May 2026.
- Across the 11 months ending August 2026, Astra Radiology’s estimated Share of Search among radiology providers in New Zealand moved from 6.1% to 6%, and its estimated monthly branded searches held steady at 3K.
- Across the 11 months ending August 2026, Bay Radiology’s estimated Share of Search among radiology providers in New Zealand moved from 7.7% to 6.3%, and its estimated monthly branded searches moved from 3.8K to 3.1K.

## How did search popularity change for New Zealand radiology providers in August 2026?

- In August 2026, Bay Radiology lost estimated Share of Search among radiology providers in New Zealand, from 7.8% to 6.3%.

## Month by month

| Month | Astra Radiology estimated searches | Astra Radiology Share of Search | Astra Radiology rank | Bay Radiology estimated searches | Bay Radiology Share of Search | Bay Radiology rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3K | 6.1% | 5 | 3.8K | 7.7% | 4 |
| Nov 2025 | 3K | 6.1% | 5 | 3.9K | 7.8% | 4 |
| Dec 2025 | 2.5K | 5.6% | 5 | 3K | 6.8% | 4 |
| Jan 2026 | 3K | 6.3% | 5 | 3.1K | 6.4% | 4 |
| Feb 2026 | 3K | 6.4% | 5 | 3.1K | 6.5% | 4 |
| Mar 2026 | 3.7K | 6.4% | 5 | 3.8K | 6.6% | 4 |
| Apr 2026 | 3.7K | 7.7% | 4 | 3.1K | 6.4% | 5 |
| May 2026 | 3K | 5.9% | 5 | 3.1K | 6.1% | 4 |
| Jun 2026 | 3.7K | 6.5% | 5 | 3.9K | 6.7% | 4 |
| Jul 2026 | 3K | 6.1% | 5 | 3.9K | 7.8% | 4 |
| Aug 2026 | 3K | 6% | 5 | 3.1K | 6.3% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Astra Radiology’s and Bay Radiology’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Astra Radiology**: Measured on the search terms “astra radiology near me”, “astra radiology nz” and “astraradiology”, summed into one figure.
- **Bay Radiology**: Measured on the search terms “bay radiology”, “bay radiology mri”, “bay radiology near me”, “bay radiology nz”, “bay radiology prices”, “bay radiology ultrasound” and “bayradiology”, summed into one figure.

- [Astra Radiology profile](/demand/nz/brands/astra-radiology)
- [Bay Radiology profile](/demand/nz/brands/bay-radiology)
- [All radiology providers in New Zealand](/demand/nz/categories/nz-radiology-providers): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Astra Radiology or Bay Radiology?

In August 2026, Astra Radiology and Bay Radiology were level on Share of Search among radiology providers in New Zealand, with an estimated 3K versus 3.1K branded searches, at 6% and 6.3% estimated Share of Search.

## Cite this page

Brandwave. "Astra Radiology vs Bay Radiology: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/astra-radiology-vs-bay-radiology

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/astra-radiology-vs-bay-radiology. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.