--- title: "Ash Hair & Beauty vs Kess Hair & Beauty: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Ash Hair & Beauty or Kess Hair & Beauty? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/ash-hair-beauty-vs-kess-hair-beauty" publisher: "Brandwave" --- # Ash Hair & Beauty vs Kess Hair & Beauty: Which is more popular by branded search in New Zealand? Which is more popular in search, Ash Hair & Beauty or Kess Hair & Beauty? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth hair salons set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Ash Hair & Beauty and Kess Hair & Beauty - **Competitive set**: New Plymouth hair salons - **Market**: New Zealand - **Month measured**: Aug 2026 - **Ash Hair & Beauty Share of Search**: 0.73% - **Kess Hair & Beauty Share of Search**: 9.7% ## Which is more popular in search, Ash Hair & Beauty or Kess Hair & Beauty? - In August 2026, Kess Hair & Beauty had more branded searches than Ash Hair & Beauty among new plymouth hair salons in New Zealand. Kess Hair & Beauty was estimated to have 3.7K branded searches compared to Ash Hair & Beauty’s 280, and held a 9.7% Share of Search versus Ash Hair & Beauty’s 0.73%. - Kess Hair & Beauty was ahead of Ash Hair & Beauty in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Ash Hair & Beauty’s estimated Share of Search among new plymouth hair salons in New Zealand moved from 0.56% to 0.73%, and its estimated monthly branded searches moved from 250 to 280. - Across the 11 months ending August 2026, Kess Hair & Beauty’s estimated Share of Search among new plymouth hair salons in New Zealand moved from 9.2% to 9.7%, and its estimated monthly branded searches moved from 4.1K to 3.7K. ## How did search popularity change for New Zealand new plymouth hair salons in August 2026? - In August 2026, Ash Hair & Beauty rose from 4th to 3rd among new plymouth hair salons in New Zealand. ## Month by month | Month | Ash Hair & Beauty estimated searches | Ash Hair & Beauty Share of Search | Ash Hair & Beauty rank | Kess Hair & Beauty estimated searches | Kess Hair & Beauty Share of Search | Kess Hair & Beauty rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 250 | 0.56% | 4 | 4.1K | 9.2% | 2 | | Nov 2025 | 160 | 0.33% | 4 | 4.1K | 8.4% | 2 | | Dec 2025 | 240 | 0.54% | 4 | 5K | 11.3% | 2 | | Jan 2026 | 200 | 0.45% | 4 | 3.9K | 8.7% | 2 | | Feb 2026 | 210 | 0.58% | 4 | 3.9K | 10.6% | 2 | | Mar 2026 | 210 | 0.54% | 4 | 4.1K | 10.6% | 2 | | Apr 2026 | 230 | 0.59% | 3 | 3.6K | 9.3% | 2 | | May 2026 | 270 | 0.68% | 4 | 4K | 10.1% | 2 | | Jun 2026 | 300 | 0.76% | 3 | 3.7K | 9.4% | 2 | | Jul 2026 | 250 | 0.63% | 4 | 3.9K | 9.9% | 2 | | Aug 2026 | 280 | 0.73% | 3 | 3.7K | 9.7% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Ash Hair & Beauty’s and Kess Hair & Beauty’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Ash Hair & Beauty**: Measured on the search terms “ash hair & beauty”, “ash hair & beauty new plymouth” and “ash hair and beauty”, summed into one figure. - **Kess Hair & Beauty**: Measured on the search terms “kess hair”, “kess hair & beauty”, “kess hair & beauty palmerston north”, “kess hair and beauty”, “kess hair and beauty price list”, “kess hair and beauty prices”, “kess hair and beauty reviews”, “kess hair beauty”, “kess hair prices”, “kess hair salon”, “kess hair salon prices” and “kess hairdressers”, summed into one figure. - [Ash Hair & Beauty profile](/demand/nz/brands/ash-hair-beauty) - [Kess Hair & Beauty profile](/demand/nz/brands/kess-hair-beauty) - [All new plymouth hair salons in New Zealand](/demand/nz/categories/nz-new-plymouth-hair-salons): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Ash Hair & Beauty or Kess Hair & Beauty? In August 2026, Kess Hair & Beauty had more branded searches than Ash Hair & Beauty among new plymouth hair salons in New Zealand. Kess Hair & Beauty was estimated to have 3.7K branded searches compared to Ash Hair & Beauty’s 280, and held a 9.7% Share of Search versus Ash Hair & Beauty’s 0.73%. ## Cite this page Brandwave. "Ash Hair & Beauty vs Kess Hair & Beauty: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/ash-hair-beauty-vs-kess-hair-beauty This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/ash-hair-beauty-vs-kess-hair-beauty. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.