--- title: "Artline vs Staedtler: Which is searched more in New Zealand?" description: "Is Artline or Staedtler more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Marker brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/artline-vs-staedtler" publisher: "Brandwave" --- # Artline vs Staedtler: Which is searched more in New Zealand? Is Artline or Staedtler more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Marker brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Artline and Staedtler - **Competitive set**: Marker brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Artline Share of Search**: 2.1% - **Staedtler Share of Search**: 9.1% ## Is Artline or Staedtler more popular in search? - In September 2026, Staedtler had more branded searches than Artline among marker brands in New Zealand. Staedtler had about 520 branded searches, while Artline had 120. Staedtler made up 9.1% of all marker brand searches we track, and Artline accounted for 2.1%. - Staedtler was ahead of Artline in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Artline’s share of searches among marker brands in New Zealand moved from 2.8% to 2.1%, and its estimated monthly branded searches moved from 150 to 120. - Across the 12 months ending September 2026, Staedtler’s share of searches among marker brands in New Zealand moved from 9.8% to 9.1%, and its estimated monthly branded searches held steady at 520. ## Top marker brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Artline was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Staedtler was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Artline was listed before Staedtler in three out of four answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Posca | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Copic | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Ohuhu | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Sharpie | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Artline | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Faber-Castell | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Staedtler | 7th | 1 of 3 | 1 of 2 | 2 of 5 | ## Every AI answer about marker brands - Asked ChatGPT "Which marker brand should I buy in New Zealand?": 1. Posca, 2. Ohuhu, 3. Sharpie, 4. Artline - Asked ChatGPT "What are the best marker brands in New Zealand?": 1. Posca, 2. Copic, 3. Ohuhu, 4. Faber-Castell, 5. Sharpie, 6. Staedtler - Asked ChatGPT "What's the best marker brand in New Zealand for art projects?": 1. Posca, 2. Copic, 3. Artline - Searched Google, AI Overview "marker brands": 1. Copic, 2. Ohuhu, 3. Faber-Castell, 4. Sharpie - Searched Google, AI Overview "permanent marker brands": 1. Sharpie, 2. Artline, 3. Staedtler, 4. Posca Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand marker brands in September 2026? - In September 2026, Staedtler lost share of searches among marker brands in New Zealand, from 10.4% to 9.1%. - Estimated monthly branded searches for Artline in New Zealand fell 20% over 12 measured months, from 150 to 120 in September 2026. ## Month by month | Month | Artline estimated searches | Artline Share of Search | Artline rank | Staedtler estimated searches | Staedtler Share of Search | Staedtler rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 150 | 2.8% | 6 | 520 | 9.8% | 4 | | Nov 2025 | 80 | 1.3% | 6 | 470 | 7.8% | 4 | | Dec 2025 | 80 | 1.1% | 6 | 420 | 6% | 4 | | Jan 2026 | 150 | 2.4% | 6 | 830 | 13.3% | 4 | | Feb 2026 | 150 | 3.1% | 6 | 530 | 11% | 4 | | Mar 2026 | 150 | 2.8% | 6 | 570 | 10.7% | 4 | | Apr 2026 | 150 | 2.8% | 6 | 440 | 8.3% | 4 | | May 2026 | 150 | 2.8% | 6 | 580 | 10.7% | 4 | | Jun 2026 | 120 | 2.1% | 6 | 630 | 11% | 4 | | Jul 2026 | 150 | 2.8% | 6 | 500 | 9.3% | 4 | | Aug 2026 | 150 | 2.5% | 6 | 630 | 10.4% | 4 | | Sep 2026 | 120 | 2.1% | 6 | 520 | 9.1% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Artline’s and Staedtler’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Artline**: Measured on the search terms “artline” and “artline markers”, summed into one figure. - **Staedtler**: Measured on the search terms “staedtler”, “staedtler eraser”, “staedtler fineliner”, “staedtler plastic eraser” and “staedtler triplus fineliner”, summed into one figure. - [Artline profile](/demand/nz/brands/artline) - [Staedtler profile](/demand/nz/brands/staedtler) - [All marker brands in New Zealand](/demand/nz/categories/nz-marker-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Artline or Staedtler more popular in search? In September 2026, Staedtler had more branded searches than Artline among marker brands in New Zealand. Staedtler had about 520 branded searches, while Artline had 120. Staedtler made up 9.1% of all marker brand searches we track, and Artline accounted for 2.1%. ## Cite this page Brandwave. "Artline vs Staedtler: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/artline-vs-staedtler This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/artline-vs-staedtler. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.