--- title: "Aroha Consulting vs Jitbug: Which is searched more in New Zealand?" description: "Is Aroha Consulting or Jitbug more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Education recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/aroha-consulting-vs-jitbug" publisher: "Brandwave" --- # Aroha Consulting vs Jitbug: Which is searched more in New Zealand? Is Aroha Consulting or Jitbug more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Education recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Aroha Consulting and Jitbug - **Competitive set**: Education recruitment agencies - **Market**: New Zealand - **Month measured**: Sep 2026 - **Aroha Consulting Share of Search**: 14.4% - **Jitbug Share of Search**: 39.8% ## Is Aroha Consulting or Jitbug more popular in search? - In September 2026, Jitbug had more branded searches than Aroha Consulting among education recruitment agencies in New Zealand. Jitbug had about 720 branded searches, while Aroha Consulting had 260. Jitbug made up 39.8% of all education recruitment agency searches we track, and Aroha Consulting accounted for 14.4%. - Jitbug was ahead of Aroha Consulting in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Aroha Consulting’s share of searches among education recruitment agencies in New Zealand moved from 8.8% to 14.4%, and its estimated monthly branded searches moved from 170 to 260. - Across the 12 months ending September 2026, Jitbug’s share of searches among education recruitment agencies in New Zealand moved from 45.4% to 39.8%, and its estimated monthly branded searches moved from 880 to 720. ## Top education recruitment agencies in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Jitbug was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Aroha Consulting was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Jitbug was listed before Aroha Consulting in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | ANZUK Education | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Education Personnel | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Prospero Teaching | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Talk Recruitment | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Jitbug | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Aroha Consulting | 6th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about education recruitment agencies - Asked ChatGPT "Which education recruitment agency should I hire in New Zealand?": 1. ANZUK Education, 2. Prospero Teaching, 3. Talk Recruitment, 4. Education Personnel, 5. Jitbug - Asked ChatGPT "What are the best education recruitment agencies in New Zealand?": 1. ANZUK Education, 2. Education Personnel, 3. Talk Recruitment, 4. Prospero Teaching - Asked ChatGPT "What's the best education recruitment agency in New Zealand for teachers and leaders?": 1. ANZUK Education, 2. Prospero Teaching, 3. Aroha Consulting - Searched Google, AI Overview "education recruitment agencies nz": 1. Education Personnel, 2. Prospero Teaching, 3. ANZUK Education, 4. Jitbug, 5. Talk Recruitment - Searched Google, AI Overview "teacher recruitment nz": 1. Education Personnel, 2. Prospero Teaching Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand education recruitment agencies in September 2026? - In September 2026, Jitbug lost share of searches among education recruitment agencies in New Zealand, from 40.4% to 39.8%. - Estimated monthly branded searches for Aroha Consulting in New Zealand rose 52.9% over 12 measured months, from 170 to 260 in September 2026. ## Month by month | Month | Aroha Consulting estimated searches | Aroha Consulting Share of Search | Aroha Consulting rank | Jitbug estimated searches | Jitbug Share of Search | Jitbug rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 170 | 8.8% | 4 | 880 | 45.4% | 1 | | Nov 2025 | 140 | 6.4% | 4 | 1.3K | 59.6% | 1 | | Dec 2025 | 90 | 6.8% | 5 | 720 | 54.5% | 1 | | Jan 2026 | 110 | 5.6% | 5 | 1K | 51% | 1 | | Feb 2026 | 140 | 7.8% | 3 | 880 | 48.9% | 1 | | Mar 2026 | 210 | 9.5% | 3 | 1K | 45.5% | 1 | | Apr 2026 | 140 | 8.2% | 4 | 720 | 42.4% | 1 | | May 2026 | 210 | 10.1% | 4 | 880 | 42.5% | 1 | | Jun 2026 | 170 | 8.4% | 4 | 880 | 43.3% | 1 | | Jul 2026 | 140 | 8% | 4 | 720 | 41.4% | 1 | | Aug 2026 | 260 | 14.6% | 3 | 720 | 40.4% | 1 | | Sep 2026 | 260 | 14.4% | 3 | 720 | 39.8% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Aroha Consulting’s and Jitbug’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Aroha Consulting**: Measured on the search term “Aroha Consulting”. - **Jitbug**: Measured on the search term “jitbug”. - [Aroha Consulting profile](/demand/nz/brands/aroha-consulting) - [Jitbug profile](/demand/nz/brands/jitbug) - [All education recruitment agencies in New Zealand](/demand/nz/categories/education-recruitment-agencies): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Aroha Consulting or Jitbug more popular in search? In September 2026, Jitbug had more branded searches than Aroha Consulting among education recruitment agencies in New Zealand. Jitbug had about 720 branded searches, while Aroha Consulting had 260. Jitbug made up 39.8% of all education recruitment agency searches we track, and Aroha Consulting accounted for 14.4%. ## Cite this page Brandwave. "Aroha Consulting vs Jitbug: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/aroha-consulting-vs-jitbug This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/aroha-consulting-vs-jitbug. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.