--- title: "Aro Digital vs Digitella Marketing: Which is searched more in New Zealand?" description: "Is Aro Digital or Digitella Marketing more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wellington digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/aro-digital-vs-digitella-marketing" publisher: "Brandwave" --- # Aro Digital vs Digitella Marketing: Which is searched more in New Zealand? Is Aro Digital or Digitella Marketing more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wellington digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Aro Digital and Digitella Marketing - **Competitive set**: Wellington digital marketing agencies - **Market**: New Zealand - **Month measured**: Sep 2026 - **Aro Digital Share of Search**: 25% - **Digitella Marketing Share of Search**: 6.3% ## Is Aro Digital or Digitella Marketing more popular in search? - In September 2026, Aro Digital had more branded searches than Digitella Marketing among Wellington digital marketing agencies in New Zealand. Aro Digital had about 40 branded searches, while Digitella Marketing had 10. Aro Digital made up 25% of all Wellington digital marketing agency searches we track, and Digitella Marketing accounted for 6.3%. - Aro Digital was ahead of Digitella Marketing in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Aro Digital’s share of searches among Wellington digital marketing agencies in New Zealand moved from 42.3% to 25%, and its estimated monthly branded searches moved from 110 to 40. - Across the 12 months ending September 2026, Digitella Marketing’s share of searches among Wellington digital marketing agencies in New Zealand moved from 7.7% to 6.3%, and its estimated monthly branded searches moved from 20 to 10. ## Top Wellington digital marketing agencies in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Digitella Marketing appeared in all five answers. Aro Digital was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Digitella Marketing was listed before Aro Digital in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Tailgunner | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Digitella Marketing | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Aztera Marketing | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | PS/digital | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Aro Digital | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Grow My Business | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Max Marketing | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about Wellington digital marketing agencies - Asked ChatGPT "Which digital marketing agency should I hire in Wellington, New Zealand?": 1. Tailgunner, 2. Digitella Marketing, 3. Aztera Marketing, 4. Aro Digital, 5. PS/digital - Asked ChatGPT "What are the best digital marketing agencies in Wellington, New Zealand?": 1. Tailgunner, 2. Digitella Marketing, 3. PS/digital, 4. Aro Digital, 5. Grow My Business - Asked ChatGPT "What's the best digital marketing agency in Wellington, New Zealand for a small business?": 1. Aztera Marketing, 2. Tailgunner, 3. Grow My Business, 4. Digitella Marketing - Searched Google, AI Overview "wellington digital marketing agency": 1. Aro Digital, 2. Digitella Marketing - Searched Google, AI Overview "wellington seo agency": 1. Aztera Marketing, 2. Digitella Marketing Not named in any answer: Max Marketing. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand Wellington digital marketing agencies in September 2026? - In September 2026, PS/digital overtook Aro Digital and Grow My Business to become the leader among Wellington digital marketing agencies in New Zealand, with 31.3% of the searches. - In September 2026, Digitella Marketing gained share of searches among Wellington digital marketing agencies in New Zealand, from 4.5% to 6.3%. - In September 2026, Aro Digital lost share of searches among Wellington digital marketing agencies in New Zealand, from 36.4% to 25%. ## Month by month | Month | Aro Digital estimated searches | Aro Digital Share of Search | Aro Digital rank | Digitella Marketing estimated searches | Digitella Marketing Share of Search | Digitella Marketing rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 110 | 42.3% | 1 | 20 | 7.7% | 4 | | Nov 2025 | 70 | 29.2% | 2 | 10 | 4.2% | 5 | | Dec 2025 | 80 | 40% | 1 | 10 | 5% | 5 | | Jan 2026 | 150 | 50% | 1 | 30 | 10% | 4 | | Feb 2026 | 180 | 40.9% | 1 | 10 | 2.3% | 6 | | Mar 2026 | 150 | 37.5% | 1 | 30 | 7.5% | 5 | | Apr 2026 | 150 | 39.5% | 1 | 30 | 7.9% | 5 | | May 2026 | 70 | 21.9% | 2 | 20 | 6.3% | 5 | | Jun 2026 | 50 | 20% | 3 | 10 | 4% | 5 | | Jul 2026 | 50 | 26.3% | 1 | 10 | 5.3% | 5 | | Aug 2026 | 80 | 36.4% | 1 | 10 | 4.5% | 5 | | Sep 2026 | 40 | 25% | 2 | 10 | 6.3% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Aro Digital’s and Digitella Marketing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Aro Digital**: Measured on the search terms “Aro Digital”, “aro digital strategy”, “aro.digital” and “arodigital”, summed into one figure. - **Digitella Marketing**: Measured on the search term “digitella marketing”. - [Aro Digital profile](/demand/nz/brands/aro-digital) - [Digitella Marketing profile](/demand/nz/brands/digitella-marketing) - [All Wellington digital marketing agencies in New Zealand](/demand/nz/locations/wellington/digital-marketing-agencies): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Aro Digital or Digitella Marketing more popular in search? In September 2026, Aro Digital had more branded searches than Digitella Marketing among Wellington digital marketing agencies in New Zealand. Aro Digital had about 40 branded searches, while Digitella Marketing had 10. Aro Digital made up 25% of all Wellington digital marketing agency searches we track, and Digitella Marketing accounted for 6.3%. ## Cite this page Brandwave. "Aro Digital vs Digitella Marketing: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/aro-digital-vs-digitella-marketing This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/aro-digital-vs-digitella-marketing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.