---
title: "Ārepa vs No Ugly: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Ārepa or No Ugly? Compare estimated monthly branded-search demand and Share of Search inside the Brain and focus drink brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/arepa-vs-no-ugly"
publisher: "Brandwave"
---

# Ārepa vs No Ugly: Which is more popular by branded search in New Zealand?

Which is more popular in search, Ārepa or No Ugly? Compare estimated monthly branded-search demand and Share of Search inside the Brain and focus drink brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Ārepa and No Ugly
- **Competitive set**: Brain and focus drink brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Ārepa Share of Search**: 54.9%
- **No Ugly Share of Search**: 16.1%

## Which is more popular in search, Ārepa or No Ugly?

- In August 2026, Ārepa had more branded searches than No Ugly among brain and focus drink brands in New Zealand. Ārepa was estimated to have 1.4K branded searches compared to No Ugly’s 410, and held a 54.9% Share of Search versus No Ugly’s 16.1%.
- Ārepa was ahead of No Ugly in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Ārepa’s estimated Share of Search among brain and focus drink brands in New Zealand moved from 49.6% to 54.9%, and its estimated monthly branded searches moved from 1.3K to 1.4K.
- Across the 11 months ending August 2026, No Ugly’s estimated Share of Search among brain and focus drink brands in New Zealand moved from 22.8% to 16.1%, and its estimated monthly branded searches moved from 610 to 410.

## How did search popularity change for New Zealand brain and focus drink brands in August 2026?

- In August 2026, Ārepa gained estimated Share of Search among brain and focus drink brands in New Zealand, from 53.6% to 54.9%.
- In August 2026, No Ugly lost estimated Share of Search among brain and focus drink brands in New Zealand, from 18.6% to 16.1%.

## Month by month

| Month | Ārepa estimated searches | Ārepa Share of Search | Ārepa rank | No Ugly estimated searches | No Ugly Share of Search | No Ugly rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.3K | 49.6% | 1 | 610 | 22.8% | 3 |
| Nov 2025 | 1.7K | 50.5% | 1 | 900 | 27.2% | 2 |
| Dec 2025 | 920 | 47.7% | 1 | 410 | 21.2% | 3 |
| Jan 2026 | 970 | 49% | 1 | 410 | 20.7% | 3 |
| Feb 2026 | 1K | 43.7% | 1 | 400 | 17.5% | 3 |
| Mar 2026 | 1.2K | 47.8% | 1 | 410 | 16.5% | 3 |
| Apr 2026 | 1.1K | 53.8% | 1 | 410 | 20.8% | 3 |
| May 2026 | 1.3K | 49.8% | 1 | 420 | 16.1% | 3 |
| Jun 2026 | 1.2K | 56.7% | 1 | 330 | 15.3% | 3 |
| Jul 2026 | 1.2K | 53.6% | 1 | 410 | 18.6% | 3 |
| Aug 2026 | 1.4K | 54.9% | 1 | 410 | 16.1% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Ārepa’s and No Ugly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Ārepa**: Measured on the search terms “arepa brain drink”, “arepa drink”, “arepa nootropic”, “arepa nz” and “drink arepa”, summed into one figure.
- **No Ugly**: Measured on the search terms “no ugly”, “no ugly focus” and “nougly”, summed into one figure.

- [Ārepa profile](/demand/nz/brands/arepa)
- [No Ugly profile](/demand/nz/brands/no-ugly)
- [All brain and focus drink brands in New Zealand](/demand/nz/categories/brain-and-focus-drinks): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Ārepa or No Ugly?

In August 2026, Ārepa had more branded searches than No Ugly among brain and focus drink brands in New Zealand. Ārepa was estimated to have 1.4K branded searches compared to No Ugly’s 410, and held a 54.9% Share of Search versus No Ugly’s 16.1%.

## Cite this page

Brandwave. "Ārepa vs No Ugly: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/arepa-vs-no-ugly

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/arepa-vs-no-ugly. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.