--- title: "Aramex vs Castle Parcels: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Aramex or Castle Parcels? Compare estimated monthly branded-search demand and Share of Search inside the courier and parcel delivery companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/aramex-vs-castle-parcels" publisher: "Brandwave" --- # Aramex vs Castle Parcels: Which is more popular by branded search in New Zealand? Which is more popular in search, Aramex or Castle Parcels? Compare estimated monthly branded-search demand and Share of Search inside the courier and parcel delivery companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Aramex and Castle Parcels - **Competitive set**: courier and parcel delivery companies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Aramex Share of Search**: 8.7% - **Castle Parcels Share of Search**: 0.27% ## Which is more popular in search, Aramex or Castle Parcels? - In August 2026, Aramex had more branded searches than Castle Parcels among courier and parcel delivery companies in New Zealand. Aramex was estimated to have 43.7K branded searches compared to Castle Parcels’ 1.3K, and held an 8.7% Share of Search versus Castle Parcels’ 0.27%. - Aramex was ahead of Castle Parcels in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Aramex’s estimated Share of Search among courier and parcel delivery companies in New Zealand moved from 11.8% to 8.7%, and its estimated monthly branded searches moved from 62.7K to 43.7K. - Across the 11 months ending August 2026, Castle Parcels’ estimated Share of Search among courier and parcel delivery companies in New Zealand moved from 0.32% to 0.27%, and its estimated monthly branded searches moved from 1.7K to 1.3K. ## How did search popularity change for New Zealand courier and parcel delivery companies in August 2026? - In August 2026, Aramex lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 9.7% to 8.7%. - Estimated monthly branded searches for Castle Parcels in New Zealand fell 20.2% over 11 measured months, from 1.7K to 1.3K in August 2026. ## Month by month | Month | Aramex estimated searches | Aramex Share of Search | Aramex rank | Castle Parcels estimated searches | Castle Parcels Share of Search | Castle Parcels rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 62.7K | 11.8% | 2 | 1.7K | 0.32% | 8 | | Nov 2025 | 53.1K | 10.1% | 2 | 1.7K | 0.32% | 8 | | Dec 2025 | 55.5K | 9% | 3 | 2K | 0.32% | 8 | | Jan 2026 | 45.5K | 9% | 2 | 1.7K | 0.33% | 8 | | Feb 2026 | 37.4K | 7.7% | 4 | 1.4K | 0.28% | 8 | | Mar 2026 | 44.1K | 8.4% | 4 | 1.4K | 0.26% | 8 | | Apr 2026 | 43.8K | 8.7% | 4 | 1.4K | 0.27% | 8 | | May 2026 | 36.5K | 8.4% | 4 | 1.4K | 0.31% | 8 | | Jun 2026 | 51.2K | 10% | 3 | 1.4K | 0.26% | 8 | | Jul 2026 | 43.8K | 9.7% | 4 | 1.4K | 0.3% | 8 | | Aug 2026 | 43.7K | 8.7% | 4 | 1.3K | 0.27% | 8 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Aramex’s and Castle Parcels’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Aramex**: Measured on the search terms “Aramex”, “aramex co nz”, “Aramex courier”, “Aramex courier NZ”, “Aramex couriers”, “Aramex delivery”, “Aramex near me”, “Aramex New Zealand”, “Aramex NZ”, “Aramex parcel”, “Aramex post”, “Aramex prices”, “Aramex quote”, “Aramex shipping”, “Fastway”, “Fastway Couriers”, “Fastway NZ” and “www aramex co nz”, summed into one figure. - **Castle Parcels**: Measured on the search terms “Castle Parcels”, “Castle Parcels couriers”, “Castle Parcels near me” and “Castle Parcels NZ”, summed into one figure. - [Aramex profile](/demand/nz/brands/aramex) - [Castle Parcels profile](/demand/nz/brands/castle-parcels) - [All courier and parcel delivery companies in New Zealand](/demand/nz/categories/nz-parcel-couriers): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Aramex or Castle Parcels? In August 2026, Aramex had more branded searches than Castle Parcels among courier and parcel delivery companies in New Zealand. Aramex was estimated to have 43.7K branded searches compared to Castle Parcels’ 1.3K, and held an 8.7% Share of Search versus Castle Parcels’ 0.27%. ## Cite this page Brandwave. "Aramex vs Castle Parcels: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/aramex-vs-castle-parcels This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/aramex-vs-castle-parcels. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.