--- title: "Apple TV vs ThreeNow: Which is searched more in New Zealand?" description: "Is Apple TV or ThreeNow more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the TV and streaming services set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/apple-tv-vs-threenow" publisher: "Brandwave" --- # Apple TV vs ThreeNow: Which is searched more in New Zealand? Is Apple TV or ThreeNow more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the TV and streaming services set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Apple TV and ThreeNow - **Competitive set**: TV and streaming services - **Market**: New Zealand - **Month measured**: Sep 2026 - **Apple TV Share of Search**: 2.8% - **ThreeNow Share of Search**: 2.5% ## Is Apple TV or ThreeNow more popular in search? - In September 2026, Apple TV and ThreeNow were level in searches among TV and streaming services in New Zealand, with an estimated 27.1K versus 24.4K branded searches, at 2.8% and 2.5% of the total. - The lead changed hands 4 times in the 12 months ending September 2026: ThreeNow took it in November 2025, Apple TV took it in December 2025, ThreeNow took it in January 2026, Apple TV took it in September 2026. - Across the 12 months ending September 2026, Apple TV’s share of searches among TV and streaming services in New Zealand moved from 3.2% to 2.8%, and its estimated monthly branded searches moved from 33.1K to 27.1K. - Across the 12 months ending September 2026, ThreeNow’s share of searches among TV and streaming services in New Zealand moved from 2.8% to 2.5%, and its estimated monthly branded searches moved from 29.2K to 24.4K. ## Top TV and streaming services in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Apple TV and ThreeNow were each mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Apple TV was listed before ThreeNow in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Netflix | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Prime Video | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | HBO Max | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Disney+ | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | TVNZ+ | 5th | 3 of 3 | 2 of 2 | 5 of 5 | | Apple TV | 6th | 2 of 3 | 2 of 2 | 4 of 5 | | Neon | 7th | 3 of 3 | 2 of 2 | 5 of 5 | | Sky | 8th | 3 of 3 | 1 of 2 | 4 of 5 | | ThreeNow | 9th | 2 of 3 | 2 of 2 | 4 of 5 | | Sky Sport Now | 10th | 2 of 3 | 1 of 2 | 3 of 5 | | Māori+ | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about TV and streaming services - Asked ChatGPT "Which TV and streaming service should I use in New Zealand?": 1. TVNZ+, 2. Netflix, 3. HBO Max, 4. Prime Video, 5. Sky, 6. Sky Sport Now, 7. Neon - Asked ChatGPT "What are the best TV and streaming services in New Zealand?": 1. Netflix, 2. HBO Max, 3. Prime Video, 4. Disney+, 5. Neon, 6. Apple TV, 7. Sky, 8. Sky Sport Now, 9. TVNZ+, 10. ThreeNow - Asked ChatGPT "What's the best TV and streaming service in New Zealand for TV shows?": 1. Netflix, 2. HBO Max, 3. Prime Video, 4. Apple TV, 5. Disney+, 6. TVNZ+, 7. ThreeNow, 8. Sky, 9. Neon - Searched Google, AI Overview "tv streaming services": 1. Netflix, 2. Prime Video, 3. Disney+, 4. Apple TV, 5. Neon, 6. TVNZ+, 7. ThreeNow - Searched Google, AI Overview "best streaming service": 1. Netflix, 2. Prime Video, 3. Disney+, 4. HBO Max, 5. Neon, 6. Apple TV, 7. TVNZ+, 8. ThreeNow, 9. Sky, 10. Sky Sport Now Not named in any answer: Māori+. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How did search popularity change for New Zealand TV and streaming services in September 2026? - In September 2026, ThreeNow lost share of searches among TV and streaming services in New Zealand, from 3.6% to 2.5%. - In September 2026, Apple TV rose from 8th to 7th among TV and streaming services in New Zealand. ## Month by month | Month | Apple TV estimated searches | Apple TV Share of Search | Apple TV rank | ThreeNow estimated searches | ThreeNow Share of Search | ThreeNow rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 33.1K | 3.2% | 7 | 29.2K | 2.8% | 8 | | Nov 2025 | 33.1K | 3.4% | 9 | 36K | 3.7% | 8 | | Dec 2025 | 33.1K | 3.4% | 7 | 29.1K | 3% | 8 | | Jan 2026 | 27.1K | 2.7% | 8 | 36K | 3.6% | 7 | | Feb 2026 | 22.2K | 2.3% | 9 | 53K | 5.6% | 6 | | Mar 2026 | 22.2K | 2.1% | 9 | 52.2K | 5% | 6 | | Apr 2026 | 27.1K | 2.6% | 9 | 43.5K | 4.2% | 7 | | May 2026 | 27.1K | 2.6% | 9 | 29.4K | 2.8% | 8 | | Jun 2026 | 27.1K | 1.8% | 10 | 28.8K | 1.9% | 9 | | Jul 2026 | 27.1K | 2% | 10 | 36.6K | 2.7% | 9 | | Aug 2026 | 33.1K | 3.2% | 8 | 37K | 3.6% | 7 | | Sep 2026 | 27.1K | 2.8% | 7 | 24.4K | 2.5% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using Apple TV’s and ThreeNow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Apple TV**: Measured on the search term “apple tv”. - **ThreeNow**: Measured on the search terms “three now”, “three now app”, “three now on demand”, “three now on-demand”, “three now tv”, “three now tv guide”, “three tv”, “ThreeNow”, “threenow app”, “threenow on demand”, “threenow on-demand”, “threenow tv” and “threenow tv guide”, summed into one figure. - [Apple TV profile](/demand/nz/brands/apple-tv) - [ThreeNow profile](/demand/nz/brands/threenow) - [All TV and streaming services in New Zealand](/demand/nz/categories/nz-tv-and-streaming): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Apple TV or ThreeNow more popular in search? In September 2026, Apple TV and ThreeNow were level in searches among TV and streaming services in New Zealand, with an estimated 27.1K versus 24.4K branded searches, at 2.8% and 2.5% of the total. ## Cite this page Brandwave. "Apple TV vs ThreeNow: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/apple-tv-vs-threenow This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/apple-tv-vs-threenow. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.